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BMW of Allentown

Allentown, PA

4.8
2,351 Reviews
BMW of Allentown is an award-winning dealership located off of Routes 22 and 309 in Allentown Pennsylvania. Formerly Daniels BMW, BMW of Allentown is now part of the Sloane Automotive Group. We're a family owned and operated dealership group serving the Philadelphia and Lehigh Valley areas for over 50 years. The dealership itself has been family owned and operated since 1962. BMW of Allentown opened for business in our original location on Tilghman Street as a Cadillac franchise dealership. The BMW franchise was awarded to the Daniels family in 1974. It then expanded to include a Certified Collision Center and a MINI franchise in 2010. In 2005, we reopened a larger, state of the art facility to further accommodate our growing customer base. BMW of Allentown provides customers the best in sales (new, pre-owned and certified vehicles), parts and service, as well as our factory Certified Collision Repair Center specializing in BMW and MINI but also repairing all makes and models. BMW of Allentown is the 12-time recipient of the BMW's highest award; The BMW Center of Excellence, which recognizes our commitment to our customers in providing the best customer experience in the nation in our state of the art facilities. As a result, we have adopted the phrase "A Tradition of Excellence" to describe our Company's approach to customer care.
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4600 Crackersport Rd

Allentown, PA

18104

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Showing 2,351 reviews

February 06, 2026

The experience was great, Justin made the buying process easy. Luis makes service a breeze, and Hallie is awesome. I had a minor tech issue I couldn't figure out but she was able to walk me right through it More

by Ezapata
Recommend Dealer
Yes
Employees Worked With
Justin Dressel
5.0
This rating includes all reviews, with more weight given to recent reviews.
Luis Rodriguez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Hallie Madeira
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 06, 2026 -

BMW of Allentown responded

We're so happy to hear that the whole team was so helpful. Thanks for choosing BMW of Allentown and for sharing your feedback about Justin, Luis, and Hallie!

February 06, 2026

I had the pleasure of working with Tim. He was extremely knowledgeable and I didn’t feel pressured the slightest bit. Tim was very respectful and professional and was able to help me make t More

by jtcostigan
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Tim Noble
5.0
This rating includes all reviews, with more weight given to recent reviews.
Brian Amill
5.0
This rating includes all reviews, with more weight given to recent reviews.
February 05, 2026

No pressure, great price. My salesperson, Beth was there from start to finish explaining everything. She followed up after the sale and is there for any questions about the More

by jtm
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Christian Carlson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Beth Iley
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 05, 2026 -

BMW of Allentown responded

Thank you for recommending BMW of Allentown! We're happy that Beth and Chris made your experience smooth and pressure-free. Enjoy your new BMW!

February 05, 2026

I had an excellent experience at BMW of Allentown, thanks to my service advisor, Luke. I came in for a routine oil change and to address an antenna issue my vehicle was experiencing. The oil change was compl More

by PStarJ88
Service Price Transparency
Service Communication
Recommend Dealer
Yes
Employees Worked With
Luke Rheiner
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 05, 2026 -

BMW of Allentown responded

We’re so happy you had a positive experience with Luke and the BMW of Allentown team, and that everything was handled efficiently and professionally. We’re grateful for your business and look forward to serving you again!

February 01, 2026

Everything at the dealership was first class no issues and Charles my service manager was great and very informative More

by repetzr
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Charles
Feb 02, 2026 -

BMW of Allentown responded

We're happy to hear that Charles and the rest of our team provided a first-class experience! Thank you for choosing BMW of Allentown and we hope to see you again down the road!

January 31, 2026

Daniels BMW is phenomenal, great customer service and partnership. From the minute you walk until the minute you leave, it’s always welcoming More

by adiaz2711
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Eduardo Shoy
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 02, 2026 -

BMW of Allentown responded

Thank you for sharing your feedback about the team! We appreciate you supporting BMW of Allentown and we look forward to welcoming you back in the future.

January 31, 2026

I partnered with Eddie on the purchase of two vehicles in the same week, and the entire experience exceeded my expectations from start to finish. From our first conversation, it was clear that Eddie wasn’t f More

by adiaz2711
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Eduardo Shoy
5.0
This rating includes all reviews, with more weight given to recent reviews.
Feb 02, 2026 -

BMW of Allentown responded

Thank you for choosing BMW of Allentown and for sharing your outstanding feedback about Eddie! We're thrilled to hear that he provided such a transparent and efficient experience. Enjoy your new vehicles!

January 28, 2026

Excellent service. Very professional. Always use BMW of Allentown.Todd has always helped us, he’s amazing. More

by sandbernlt
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Todd Simpson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jan 28, 2026 -

BMW of Allentown responded

Thank you for sharing your review of Todd! We take pride in our professionalism and excellent service at BMW of Allentown. We appreciate your continued trust and support!

January 27, 2026

Todd provided excellent service and follow-up. He explains things clearly and extremely responsive arranged for a loaner since the car required a recall fix. It was very nice and helpful. More

by Janetquigley
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Todd Simpson
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jan 27, 2026 -

BMW of Allentown responded

Hi Janetquigley, we're glad Todd provided excellent service and kept you informed throughout. Thank you for choosing BMW of Allentown and for sharing your positive experience!

December 30, 2025

Excellent service and care would recommend to all. Easy to get a appointment and the car was clean.Thank you More

by gpgopal59
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Lisa Manento
5.0
This rating includes all reviews, with more weight given to recent reviews.
Dec 30, 2025 -

BMW of Allentown responded

We are grateful for your recommendation! It's great to know you found our service easy and accommodating here at BMW of Allentown. We look forward to serving you again!

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