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Ed Morse Cadillac Tampa

Tampa, FL

4.8
2,170 Reviews
Ed Morse has been selling and leasing for less while providing excellent customer service for over 70 years. A Tampa new & used car dealership. Auto repair services for your vehicle! Check our website for valuable coupons http://edmorsecadillactampaservice.com/
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101 East Fletcher Avenue

Tampa, FL

33612

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Showing 2,170 reviews

October 03, 2026

The service and customer care at yhis location far exceeds that of its sister store in Brandon. After a horrible experience at Brandon, they showed me that all dealerships are not created equal. This More

by kcallenesq
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ivan Balev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Alexis Goldring
5.0
This rating includes all reviews, with more weight given to recent reviews.
Al Wahba
5.0
This rating includes all reviews, with more weight given to recent reviews.
Brandon Christensen
5.0
This rating includes all reviews, with more weight given to recent reviews.
October 01, 2026

Maria was an absolute pleasure to deal with! !! The whole experience great from top to bottom. More

by drew
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Maria Padilla
5.0
This rating includes all reviews, with more weight given to recent reviews.
Oct 02, 2026 -

Ed Morse Cadillac Tampa responded

Thank you for the 5-star review! We’re delighted to hear Maria made your experience enjoyable from start to finish at Ed Morse Cadillac Tampa. We appreciate your kind words and hope you enjoy your Cadillac! Ed Morse Corporate Offices.

September 24, 2026

Ivan and Zoilo did a great job in providing customer service Both very knowledgeable and helpful Making me a continued cadillac customer. More

by hresell
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Zoilo Luis
5.0
This rating includes all reviews, with more weight given to recent reviews.
Candido Acevedo Jr.
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ivan Balev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 28, 2026 -

Ed Morse Cadillac Tampa responded

Thank you for the 5-star review! We’re delighted to hear Ivan, Zoilo, and the team provided knowledgeable and helpful service at Ed Morse Cadillac Tampa. We truly appreciate your continued loyalty and look forward to assisting you again. Ed Morse Corporate Offices.

September 19, 2026

Ivan was interested in what Iwas looking for and what my expectations were He listened and showed me the car's I was looking for I would recommend zivan and Ed Mores to anyone More

by kbarb1
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Rich Nicosia
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ivan Balev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 21, 2026 -

Ed Morse Cadillac Tampa responded

Thank you for the 5-star review! We’re delighted to hear Ivan Balev listened to what you were looking for and helped you find the right vehicle. We appreciate your recommendation of Ivan and the team at Ed Morse Cadillac Tampa and look forward to assisting you again. Ed Morse Corporate Offices.

September 19, 2026

Ivan was a pleasure to work with. I highly recommend him if you are looking for your next vehicle. He made the whole buying process easy. More

by nconnell515
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Ivan Balev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 21, 2026 -

Ed Morse Cadillac Tampa responded

Thank you for leaving a review! We’re glad Ivan Balev made your vehicle-buying experience easy and enjoyable. We appreciate your recommendation and thank you for choosing Ed Morse Cadillac Tampa. Ed Morse Corporate Offices.

September 17, 2026

Ivan was very helpful and I got the vehicle that I liked. It was a smooth transaction overall! More

by dolores_1915
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Roger Gutierrez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ivan Balev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Al Wahba
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 17, 2026 -

Ed Morse Cadillac Tampa responded

Thank you for the 5-star review! We’re delighted to hear Ivan was helpful and made your vehicle purchase a smooth experience at Ed Morse Cadillac Tampa. We hope you enjoy your new vehicle and appreciate you choosing our team. Ed Morse Corporate Offices.

September 01, 2026

Ivan was amazing and so was Marilyn they both helped myself and my husband with our new purchase More

by tinkerbellys01
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Michael B. Brandon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Valentino Gonan
5.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 01, 2026 -

Ed Morse Cadillac Tampa responded

Thank you for the wonderful 5-star review! We’re thrilled to hear Ivan and Marilyn provided such an amazing experience while helping you and your husband with your new purchase. We appreciate you choosing Ed Morse Cadillac Tampa and hope you enjoy your new vehicle! Ed Morse Corporate Offices.

August 31, 2026

Horrible experience after back and forth on #s all week. .came to an agreement on price on sat 8/28/26 had my wife pick up a Check from the bank!!drove up Sunday was there at 12:00 when they opened they had More

by 95termite
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Zoilo Luis
1.0
This rating includes all reviews, with more weight given to recent reviews.
Sal Batista
1.0
This rating includes all reviews, with more weight given to recent reviews.
Sep 04, 2026 -

Ed Morse Cadillac Tampa responded

We’re sorry to hear about your experience and the frustration surrounding your recent vehicle purchase process. We strive to provide clear communication throughout each step of a transaction and have shared your feedback with our management team. Should you wish to discuss this further, please reach out to our Sales Manager, Joe Kraegenbrink, via email at JoeKraegenbrink@edmorse.com. Ed Morse Corporate Offices.

Sep 04, 2026 -

95termite responded

Thanks for the reply…I’ve reached out to JoeKraegenbrink@edmorse.com I know it’s a holiday weekend hopefully I’ll get the real reason this deal never happened..but honestly probably not…TH

August 25, 2026

All around the best dealership that I have dealt with! ! Definitely would recommend. Very considerate and no pressure involved in the sales. More

by mikelabelle1
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ivan Balev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Aug 26, 2026 -

Ed Morse Cadillac Tampa responded

Thank you for the great feedback! We’re glad our team provided a considerate, no-pressure sales experience. We always strive to make the car-buying process comfortable and enjoyable, and we appreciate your recommendation of Ed Morse Cadillac Tampa. Ed Morse Corporate Offices.

August 22, 2026

Everyone at the dealership was very pleasant, especially Ivan, the salesperson whom was very knowledgeable. More

by marlise11
Recommend Dealer
Yes
Employees Worked With
Ivan Balev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Aug 24, 2026 -

Ed Morse Cadillac Tampa responded

Thank you for the great feedback! We’re glad Ivan and our team at Ed Morse Cadillac Tampa provided a pleasant and knowledgeable car-buying experience. We appreciate you choosing us! Ed Morse Automotive Group.

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