Waste of my time + untrustworthy sales team.
Montserrat pressured me to get on the phone despite my numerous polite requests to provide guidance on pricing via email. I continued to ask for pricing before providing my phone number and was told E-PRICE is MSRP and also mentioned accessories package that was negotiable. NO MENTION OF MARK-UP. So I provided my number and was told Sonny, a floor manager would be in touch.
Sonny got me to commit to an appointment time that same day, also did NOT MENTION MARK-UP. My partner and I drove 1.5 hours, had to wait 15 minutes, only be then told there was a $6,000 mark up and that "no one" was selling this vehicle or any Honda without mark-up. We immediately left and drove back home for a total waste of 3+ hours and a shady bait-and-switch. NO ONE APOLOGIZED at any point for the miscommunication while we were still at the dealership nor any follow up after. They didn't try to work with us to bring the mark up down, nothing. They just expected us to fork over an extra $6k because we were already there.
By the way, SEVERAL Honda dealerships offered me fair and reasonable deals AT MSRP with NO MARK-UP. We were going back and forth with 2 dealerships at the end, both working with us and giving us price markdowns to win our business. Ultimately we went with the most trustworthy dealership and salesperson that was 100% upfront, honest, and transparent with us throughout the entire process. So when Westminster said "no one" is doing deals like that, it was a straight up lie. I knew it was a lie then and definitely know it now.
I don't do business with people I don't trust. I will never do business with Westminster Honda and will actively not recommend them to others because of this experience. Going for short-term wins like a $6k mark-up gets you long-term loss for customer loyalty and reputation.