My wife and I went to Ken Grody Ford in Carlsbad yesterday with a written offer to exchange my current leased Fusion Energi for a newer model at similar terms. After choosing a new car we were told by the lease manager that we could not qualify for the offer because of too many miles on my current car, even though they are less than stated on the written offer. Instead of re-telling the story here, I'll copy and paste the email that I just sent to the dealer after receiving another promotional email this morning.
I'm not sure if your promotional email was in response to the email I sent you yesterday, or just part of a targeted messaging campaign. I'm pretty sure you haven't read my email, so I'll summarize here.
My wife and I drove to Grody Ford in Carlsbad yesterday with a written email offer from Grody Ford to exchange my current leased Fusion Energi for a new 2018 model. All of the information in the written offer was accurate, including the remaining time on my lease, and the odometer mileage is actually somewhat less than stated on the offer (see the first attachment). So I assumed that this offer was sent by Grody in good faith.
We spoke to a salesperson, who was very helpful, and chose a new vehicle that fit our needs and should qualify under the offer. When the salesperson presented this to your lease manager we were told that we could not qualify under the stated terms because I have too many miles on my current vehicle, even though my mileage is less than stated on the written offer. We were then presented with an offer to purchase the new vehicle at what I considered to be highly inflated and unacceptable terms (approximately $3,700 down and $570/month on a 72 month loan). Needless to say, we declined this offer and went home having wasted over four hours of our time on this effort.
To make matters even worse, I found on your website yesterday afternoon that you were advertising the very same vehicle that we test drove (see the attached window sticker), and were prepared to take home, on much better terms than even the "upgrade" offer. Why were we not even offered this deal on the very car that we test drove?
In short, I believe that your written offer and the terms in the website are both blatant examples of "bait and switch," that your staff does not negotiate in good faith, and that you should not send out these email offers unless you are prepared to honor them. I'm not really inclined at this point to come back down there to discuss your "sales event." But thanks anyway.