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Key Ford of Rockland

Thomaston, ME

4.5
488 Reviews
Key Ford of Rockland is a proud member of the Key Auto Group. We make the car buying process very simple by displaying the lowest price on the window. We believe there is more to buying a vehicle than worrying about the price. For that reason, Key Auto has simplified that process for our customers. When we price a vehicle, we take the following into consideration: 1) market conditions, 2) what the area dealers are selling them for, 3) Kelly Blue Book* retail. This way, when you leave a Key Auto Dealership, you're confident you've received the absolute best deal.
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2 Moody Dr

Thomaston, ME

04861

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Showing 488 reviews

August 04, 2026

Thank you so much for all your help, our family loves our new 2024 car More

by chanda.emery79
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nick Jones
5.0
This rating includes all reviews, with more weight given to recent reviews.
Aug 04, 2026 -

Key Ford of Rockland responded

We’re glad your family loves your Toyota RAV4 Hybrid. Your kind words about our help mean a great deal to our team. Experience the Key Difference

August 01, 2026

Positive especially Nick And the young lady behind the counter. I spent a month with these folks deciding and they never indicated they were exasperated More

by FLANME3
Recommend Dealer
Yes
Employees Worked With
Macy Bosma
1.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Macy Bosma
Aug 01, 2026 -

Key Ford of Rockland responded

Thank you for sharing how patient and supportive our service and front desk team were throughout your month of deciding. We’re glad they assisted without showing any frustration. It was a pleasure to service your Ford and we look forward to seeing you again. Experience the Key Difference

July 31, 2026

Amazing ? ? Staff was friendly, quick, willing to accommodate you if you need to go somewhere. Free coffee... Always a plus. Great group. More

by cameron04861
Recommend Dealer
Yes
Employees Worked With
Jesse Hallock
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jesse Hallock
Jul 31, 2026 -

Key Ford of Rockland responded

Thank you for sharing your Volkswagen Tiguan service experience. Jesse and our staff are glad you found the team friendly, efficient and ready to arrange transportation as needed. We’re happy you enjoyed the complimentary coffee and look forward to welcoming you back. Experience the Key Difference

July 31, 2026

Great service friendly people always willing to help. Great variety of vehicles and if they don’t have what you want they will get it More

by Rebeccacrane17
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nick Jones
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jesse Hallock
5.0
This rating includes all reviews, with more weight given to recent reviews.
Seth Batty
5.0
This rating includes all reviews, with more weight given to recent reviews.
Claire Eugley
5.0
This rating includes all reviews, with more weight given to recent reviews.
TYLER GREEN
5.0
This rating includes all reviews, with more weight given to recent reviews.
TROY CRANE
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 31, 2026 -

Key Ford of Rockland responded

We’re thrilled our friendly team could help you find the right used Ford Edge and even source the vehicle you wanted. Thank you for the five-star rating and for letting us serve you. Experience the Key Difference

July 31, 2026

It was a very easy process. I didn't have to wait around for hours. It was just a nice experience. More

by Dodiehiller8
Recommend Dealer
Yes
Employees Worked With
Nick Jones
Jul 31, 2026 -

Key Ford of Rockland responded

We’re happy to hear the service on your Ford Bronco was quick and easy. It’s great it didn’t keep you waiting. Thanks for the five-star review. Experience the Key Difference

July 28, 2026

We did the pre approval process online to save some time. The staff were honest that they did not get notification about it but worked quickly to get us out soon..us and 3 babies. They were kind, kept us upd More

by Saritakatherine97
Recommend Dealer
Yes
Employees Worked With
Andrew Eggen
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Andrew Eggen
Jul 28, 2026 -

Key Ford of Rockland responded

We’re glad the online pre-approval was handled quickly and our staff kept you informed, offered refreshments, and smoothed the process for your family. Andrew enjoyed engaging your little ones with toy cars while we finalized everything. Congratulations on your used Nissan Pathfinder. Experience the Key Difference

July 24, 2026

Great place to buy and get service done. Caleb always gets me in as soon as he can. Great place More

by TWARD11
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Nick Jones
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jesse Hallock
5.0
This rating includes all reviews, with more weight given to recent reviews.
Macy Bosma
5.0
This rating includes all reviews, with more weight given to recent reviews.
Seth Batty
5.0
This rating includes all reviews, with more weight given to recent reviews.
Caleb Wight
5.0
This rating includes all reviews, with more weight given to recent reviews.
Claire Eugley
5.0
This rating includes all reviews, with more weight given to recent reviews.
TYLER GREEN
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 24, 2026 -

Key Ford of Rockland responded

Thank you for choosing us for your Dodge Durango purchase and service. Caleb is glad to get you in promptly. We appreciate your five-star review and look forward to serving you again. Experience the Key Difference

July 20, 2026

Everything was slow, including paperwork. Nobody asked the why for the truck or helped me get it equips the way I wanted. Everyone was professional and kind though. More

by petermaxblack79
Recommend Dealer
No
Employees Worked With
Ace
Jul 24, 2026 -

Key Ford of Rockland responded

Thank you for your review. We're sorry your visit didn't go as planned, and we'd like to address these issues with our team. If it's possible to discuss your visit in more detail, please send us a message. We strive to make sure that all of our customers leave happy, and it's disappointing to learn that we missed the mark here.

July 19, 2026

Friendly staff. Quick to respond to email and phone messages. The financing process was made fast and easy. More

by nprescott83
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Seth Batty
5.0
This rating includes all reviews, with more weight given to recent reviews.
TYLER GREEN
5.0
This rating includes all reviews, with more weight given to recent reviews.
Hunter Shook
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 19, 2026 -

Key Ford of Rockland responded

We’re thrilled our team could respond quickly by email and phone and make financing your Chevrolet Traverse Limited straightforward. Thank you for noting the friendly service you experienced. We appreciate your business and look forward to assisting you again. Experience the Key Difference

July 18, 2026

Troy helped find the vehicle I was looking for ! Did not feel pressured to buy . I keep my vehicles until they are paid off . So I am a little picky with what I purchase , was a good experience. More

by SELUCE
Recommend Dealer
Yes
Employees Worked With
TROY CRANE
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : TROY CRANE
Jul 20, 2026 -

Key Ford of Rockland responded

It's great to hear that we were able to help you. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Key Ford of Rockland! Experience the Key Difference