Opelika Ford Chrysler Dodge Jeep Ram

This is without question the most frustrating experience I have ever had with a service department. My daughter's Jeep Grand Cherokee was hauled in 7 weeks ago after sputtering out and dying while driving. I have ever had with a service department. My daughter's Jeep Grand Cherokee was hauled in 7 weeks ago after sputtering out and dying while driving. After zero update for weeks, I was finally able to track someone down and was told that the RFH needed to be replaced and given a quote of $1100. I approved that quote and waited again to hear from them, but once again took a couple more weeks to get in touch only to be met with a quote of double that amount for the same work. I questioned that quote and was told by my service advisor that he would do some work on it and get back to me. He also said that they had been experiencing turnover within the service department and that they would do a better job of communicating and would get on the work right away. I still don't have an update on my car and have tried multiple times to get in touch only be put on hold for 30+ minutes and then told that someone would call back and give me an update. That still has not happened, and I cannot get anyone on the phone yet again. I am now 7 weeks in and have zero idea when her car is going to be ready, and now after the service advisor had worked on the price and gotten it to a reasonable amount, I just checked again on the quote, and it has once again doubled. There is an obvious communication problem going on in this department, and I am losing any confidence that the issue will actually be corrected. I also had this same car at this dealership back in May for a similar problem to the tune of $1500. I had some of the same communication issues then but not quite this bad. Had I known that no communication would occur and that we still would not have our car back after 7 weeks, I would have had it hauled to Birmingham where I live. This is beyond unacceptable at this point, and I have without learned my lesson to never use this dealership again. If I could give zero stars, I would. More

I have never left an online review for any business, but our experience with the service department at Opelika Ford has been so deeply concerning that I feel obligated to share it. Our vehicle spent roug our experience with the service department at Opelika Ford has been so deeply concerning that I feel obligated to share it. Our vehicle spent roughly 3.5 weeks at this facility for an initial warranty repair. Over nearly a month, we did not receive a single proactive update from the staff. Every piece of information required us to chase them down. Phone records show we called 15 times just to get status updates, often sitting on hold for over 30 minutes or being promised callbacks that never happened. Our service advisor completely stopped responding to texts and calls. At one point, a major delay occurred simply because our assigned technician was out sick and the department neglected to contact our warranty company, forcing me to handle the communication with the warranty company myself. The physical handling of our vehicle was equally disorganized. We were repeatedly told the vehicle was ready when it was not, leading us to drive down multiple times only to find the vehicle locked with no keys inside. When we finally retrieved it, the original problem was still not fixed. Following our initial complaints, the Service Manager, James Trent, got involved. He admitted our vehicle had been completely overlooked, promised to personally oversee the repair, and assured us he would keep us updated. Unfortunately, the communication did not improve, and we still had to repeatedly hound the department until the vehicle was returned. A week later, a severe vibration began in the vehicle. We took it to Sons Ford in Auburn for an independent inspection, where technicians discovered that the driveshaft was completely loose due to an improper installation by Opelika Ford. When informed of this mistake, James Trent offered to have the car towed back to Opelika Ford to correct it, but he flatly refused to cover the diagnostic fee we incurred at Sons Ford in Auburn, treating the situation as though he was doing us a favor by fixing his own shop's error. Because we no longer trusted the quality of work at Opelika Ford, we drove the vehicle straight back to Sons Ford in Auburn to have the secondary repair verified as soon as we got it back. The inspection revealed a severe safety violation: One of the critical bolts on the driveshaft had been sheared off by the Opelika technician during reassembly. Instead of replacing the broken hardware, the technician superglued the broken bolt back together to hide the mistake, and returned the vehicle to us without disclosing it. Furthermore, they failed to replace the rear driveshaft, which had already sustained visible damage from their first improper installation. Opelika Ford went beyond poor customer service and failed communication. By concealing a broken drivetrain component with superglue and returning a structurally compromised vehicle, they showed a complete disregard for the safety of my family. I highly recommend finding any other dealership to service your vehicle. More

Great job. Able to make things work for sale. Great customer service. Good vehicle high quality. Able to make things work for sale. Great customer service. Good vehicle high quality. More

Earl and his dealership are awesome! Highly recommend to anyone. Will be buying more from them for sure! Highly recommend to anyone. Will be buying more from them for sure! More

What an amazing place to get accommodation, my experience was amazing, even when adversity came in at first the worked with efficiency and took amazing care of me ! I would recommend this place to anyone ! T was amazing, even when adversity came in at first the worked with efficiency and took amazing care of me ! I would recommend this place to anyone ! Thank you so much OFCDJR !!!! For all that you do ! More

Great customer service got me approved when I thought it wasn’t possible highly recommend going there wasn’t possible highly recommend going there More

The easiest car buying experience I’ve ever had! Started with Fabian, then to Vic. Marshall, Chandler and Boots also talked and assisted at times. Felt no pressure and they worked with me to get me Started with Fabian, then to Vic. Marshall, Chandler and Boots also talked and assisted at times. Felt no pressure and they worked with me to get me in what I wanted! It was an absolute pleasure to talk to all of them! They genuinely spent time helping me and talking to me. They went the extra mile to make sure I was satisfied at every corner! Even after I paid. I would highly recommend everyone there I spoke too! Go ask for any of them! They definitely will make your experience worth it! Thank you all again for being outstanding! Love my Mustang!! Brian More

Thank you Jacob for working with me. It was great and I really appreciate everything. It was great and I really appreciate everything. More

Let me begin by saying I haven’t encountered an employee at this location who has ever appeared rude or confrontational. However, I dropped off my 2019 F-150 over 5 weeks ago (6/4) to have apparent sudden t at this location who has ever appeared rude or confrontational. However, I dropped off my 2019 F-150 over 5 weeks ago (6/4) to have apparent sudden transmission issues diagnosed. I had no idea what kind of timeline to expect as far as a turnaround diagnosis, but I was happily informed upon dropoff that I could expect a call back in a couple days because it was as simple as a road test and computer plug in that would let me know what was going on in detail. Fast forward to the end of the following week, still no answer so I called back myself. I was then told no one had looked at my truck yet but it would certainly be in the shop that afternoon and I’d get a call no problem. As you can imagine I didn’t hear a thing from them, so I waited another full week to call back when I was told the SAME excuse. When I asked to speak with the service manager they supposedly noted down my information and said he’d call to go over my concerns. After several more days had passed with no update over the phone, I drove to the physical service desk and asked to speak with my service advisor who then informed me my truck had just come off the lift and needed a brand new transmission. While I had feared this all along, I was prepared and agreed to have Ford perform the service the very next morning after researching local options and Ford offering a, what I consider to be small, discount on the job. I was then told the new transmission would arrive over the weekend and be installed Monday or Tuesday of the following week (7/6-7) As I’m typing this review it is Friday afternoon (7/10) of “the following week” and my truck once again hasn’t moved since I agreed to have the work performed. While I can fully understand how busy such a dealership can remain all year long, I’m more angered by the fact that the service advisors do everything they can to “beat around the bush” and give vague answers/dates to any questions a customer asks. Any other mechanic I have ever used will provide a clear timeline or at the very least make sure they call to keep their paying customer informed of any changes it truly has been my experience here that you have to show up in person to find out any information and have work started or otherwise you will fall through the cracks and be put behind a growing line of vehicles. Not to mention you must wait on hold a minimum of 10-20 minutes before ever getting through to service in the first place. If I would have simply been informed that the diagnosis and repair work would have taken this long, I could have made the decision to either be without my vehicle and understood the needed repairs, or taken my business elsewhere and for less of a cost and a quicker resolution. I’ve been cast to the wayside far too many times falsely expecting updates when nothing was ever really planned that soon and that is no way to treat someone. I love Ford vehicles and have only ever driven a Ford truck for work or personal use, but this experience combined with the continuous failure of modern parts and higher service costs makes me seriously reconsider any future purchases altogether. To anyone who takes the time to read this review please consider all your options and make sure you’re ready to be without a vehicle for a substantial amount of time at this location. Also as far as covered warranty work is concerned, the exact same scenario can be expected. When I had to have a new engine installed in the 2024 F-250 after the original catastrophically failed at only 12k miles, I experienced the same runaround and false statements (minus the extremely pricy repair bill I now have in front of me) before driving to the location and demanding answers. I received that vehicle back after over 2 months had passed since drop off with a tow truck. New engines and transmissions aren’t a walk in the park, but don’t mislead your customers and provide false hope of an early turnaround. More