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Serra Toyota
Birmingham, AL
2,843 Reviews
At Serra Toyota, Inc in Birmingham, AL, also serving Hoover, Trussville, Pinson, Chalkville and Tuscaloosa, we understand where you buy your new Toyota is just as important as the purchase itself. One visit to our facility at 1300 Centerpoint Parkway in Birmingham and you’ll understand why hundreds of people choose Serra Toyota each month for their new or pre-owned Toyota purchase. Located just minutes from downtown Birmingham, we are convenient to the metro area and open 6 days a week, including our service department to serve you.
20 Years of Experience at Birmingham's Serra Toyota
When you visit Serra Toyota , you’ll experience the friendly and knowledgeable staff you’d expect from a family owned and operated dealership with over 20 years of selling Toyota’s and the selection and resources you demand from a large Toyota dealership.
The sales showroom is equipped with 4 large flat screen TVs to keep you in touch with the news of the day or your favorite show. Relax and enjoy your favorite SEC team’s game while our award-winning sales professionals prepare your new Toyota for delivery.
Our Service lounge is equipped with 2 large flat screen TVs for your favorite show, news channel, or game. You can relax and enjoy the game on Saturdays knowing your Toyota is being serviced by our factory trained Toyota Technicians. We also offer each guest, complimentary breakfast and lunch, free Manicure Mondays, shuttle service, and our “Stay Put Service” which is a complimentary pick up and drop off service . Rental vehicles are available
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 7:30 PM
Tuesday 8:00 AM - 7:30 PM
Wednesday 8:00 AM - 7:30 PM
Thursday 8:00 AM - 7:30 PM
Friday 8:00 AM - 7:30 PM
Saturday 8:00 AM - 7:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
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Showing 2,843 reviews
April 27, 2020
Experience was nowhere as dramatic as days of old. Things were smooth and pleasant and the dealership did everything they could do to help us with whatever we needed! were smooth and pleasant and the dealership did everything they could do to help us with whatever we needed! More
by james.bolden
Employees Worked With
Justin Hamblin - 5 star sales, Shannon Twitty
April 27, 2020
Great service Eady in and out without much waiting. Morgan Smith is a fantastic person to work with in the sales Department. Have bought several cars from him. Morgan Smith is a fantastic person to work with in the sales Department. Have bought several cars from him. More
by Rodhicks10
Employees Worked With
Morgan Smith, Matt Patterson
April 26, 2020
Coach was the best sales person I have ever met!!!! He was patient and up front with all info I needed I don’t regret going to this dealership... thanks coach !!! was patient and up front with all info I needed I don’t regret going to this dealership... thanks coach !!! More
by shantailborden
Employees Worked With
Larry Paulin
April 25, 2020
Great Service as usual. Always a good experience. My vehicle is over 300k and they keep it running like almost new. Toyota Camry 2005. Thx Serra Toyota vehicle is over 300k and they keep it running like almost new. Toyota Camry 2005. Thx Serra Toyota More
by T. Steele
Employees Worked With
Brian in the service dept, Matt Lawley, Matt Patterson
April 25, 2020
I have bought several vehicles from Serra Toyota. They have always been great to work with. Whether from Sales or Service, they take care of their customer. In my opinion they are an overall outstanding d have always been great to work with. Whether from Sales or Service, they take care of their customer. In my opinion they are an overall outstanding dealership. More
by David
Employees Worked With
Morgan Smith, Shannon Twitty, Tim Mergenthal, Matt Patterson
April 24, 2020
Kelvin is awesome he has really helped us with the entire car buying process. We look forward to working with him in 12 more months thanks for everything car buying process. We look forward to working with him in 12 more months thanks for everything More
by orlando.muhammad
Employees Worked With
Kelvin Dancy
April 20, 2020
Everything was great. The area was clean and inviting. I did not have to wait long. I will definitely be coming back. The hours are very convenient. did not have to wait long. I will definitely be coming back. The hours are very convenient. More
by Virginia
Employees Worked With
Matt Patterson
April 19, 2020
The process was quick, efficient, and the service was exceptional! The trade process was wonderful! I will definitely recommend Serra Toyota to my friends and family! exceptional! The trade process was wonderful! I will definitely recommend Serra Toyota to my friends and family! More
by Lizz0255
Employees Worked With
Morgan Smith, Chris McDaniel, Nick Gregory
April 16, 2020
As always, the service was outstanding! I would definitely recommend Aaron Shrewsbury. He always calls when my service is due and I appreciate his attention to detail. definitely recommend Aaron Shrewsbury. He always calls when my service is due and I appreciate his attention to detail. More
by Avalon driver
Employees Worked With
Aaron Shrewsbury , Matt Patterson
April 16, 2020
Couple of months ago I took my 2018 Camry to Serra Toyota for service that came with the car when you hit particular miles. This service was suppose to be tire rotation etc. well before I took my car my tire for service that came with the car when you hit particular miles. This service was suppose to be tire rotation etc. well before I took my car my tires were marked. After I got my car and got home I remembered they were marked and checked and my tires had not been rotated like the papers said and the promise before I purchased this car and the service I’d receive. I went back to dealer they looked at tape and said no your tire weren’t rotated the technician forgot which was just an excuse for lying to me and getting caught. Well to this day I have not been able to talk to the owner the manager etc no one has contacted me or made this right and I’ve called several times and left messages so I just want anyone to know what to expect when you go to Serra Toyota for service or to purchase a car. More
by Strickland884
Employees Worked With
Matt Lawley, Matt Patterson
