Dealer Reviews
Service Reviews
Cars for Sale
Dealer Log In
All Salespeople
Sales Department
Serra Toyota
Birmingham, AL
2,840 Reviews
At Serra Toyota, Inc in Birmingham, AL, also serving Hoover, Trussville, Pinson, Chalkville and Tuscaloosa, we understand where you buy your new Toyota is just as important as the purchase itself. One visit to our facility at 1300 Centerpoint Parkway in Birmingham and you’ll understand why hundreds of people choose Serra Toyota each month for their new or pre-owned Toyota purchase. Located just minutes from downtown Birmingham, we are convenient to the metro area and open 6 days a week, including our service department to serve you.
20 Years of Experience at Birmingham's Serra Toyota
When you visit Serra Toyota , you’ll experience the friendly and knowledgeable staff you’d expect from a family owned and operated dealership with over 20 years of selling Toyota’s and the selection and resources you demand from a large Toyota dealership.
The sales showroom is equipped with 4 large flat screen TVs to keep you in touch with the news of the day or your favorite show. Relax and enjoy your favorite SEC team’s game while our award-winning sales professionals prepare your new Toyota for delivery.
Our Service lounge is equipped with 2 large flat screen TVs for your favorite show, news channel, or game. You can relax and enjoy the game on Saturdays knowing your Toyota is being serviced by our factory trained Toyota Technicians. We also offer each guest, complimentary breakfast and lunch, free Manicure Mondays, shuttle service, and our “Stay Put Service” which is a complimentary pick up and drop off service . Rental vehicles are available
Read More
This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 7:30 PM
Tuesday 8:00 AM - 7:30 PM
Wednesday 8:00 AM - 7:30 PM
Thursday 8:00 AM - 7:30 PM
Friday 8:00 AM - 7:30 PM
Saturday 8:00 AM - 7:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Filter Reviews by Keyword
By Type
Showing 2,840 reviews
May 15, 2015
Great experience! I had a great experience working with Josh Jarboe, he was extremely helpful. I love my new car and I'm thankful for all the help! I'll definitely advi I had a great experience working with Josh Jarboe, he was extremely helpful. I love my new car and I'm thankful for all the help! I'll definitely advise all my friends and family to come to Serra Toyota and ask for Josh on their next purchase. Thanks again! More
by heatherd94
Employees Worked With
Larry Lawson, Josh Jarboe
May 13, 2015
Jarmaine is AWESOME!! I gave a 5 star rating because Jarmaine was so AWESOME! He listened to what I needed and wanted and he did his best to get that deal for me. He made I gave a 5 star rating because Jarmaine was so AWESOME! He listened to what I needed and wanted and he did his best to get that deal for me. He made my car dreams come true! I would not only recommend Serra Toyota but I would recommend Jarmaine to anybody! Great experience!! More
by hsthornburg02
Employees Worked With
Jarmaine White, Chris McDaniel
May 12, 2015
dealer service review I was nervous because my car stooped on the freeway so I needed to get a car right away. Ron Babice was very helpful and let me talk through what I I was nervous because my car stooped on the freeway so I needed to get a car right away. Ron Babice was very helpful and let me talk through what I had gone through. I think I got the right car in my price point. More
by tj
Employees Worked With
Ronald Babice
May 12, 2015
Service with Care Salesman Jarmaine W. and staff at Serra worked with me and gave me the best deal I had received from other dealerships. This was my first experience Salesman Jarmaine W. and staff at Serra worked with me and gave me the best deal I had received from other dealerships. This was my first experience shopping for Toyota and was surprised by how much I could purchase for the price. Serra and Jarmaine have earned my business for good. More
by W
Employees Worked With
Jarmaine White
May 11, 2015
great service Melody was great even though I was referred by my sister and thought I wouldn't be able to get an car she made it happened. Melody was great even though I was referred by my sister and thought I wouldn't be able to get an car she made it happened. More
by agray5267
Employees Worked With
Lacyee Wallace, Melody McIntosh
May 11, 2015
Another Camry from Serra Toyota! I now have a another Camry thanks to Morgan Smith and the financial department at Serra Toyota Birmingham! It's so nice to do business with someone yo I now have a another Camry thanks to Morgan Smith and the financial department at Serra Toyota Birmingham! It's so nice to do business with someone you trust and that is exactly why I returned to Serra Toyota Birmingham! I highly recommend Serra Toyota Birmingham and Morgan Smith! They are the best!!! More
by DT
Employees Worked With
David Woodall, Morgan Smith
May 09, 2015
Brilliant and Professional Keith Clements enthusiastically presents Serra Toyota automobiles and services. His professionalism and personality provide the best new car experien Keith Clements enthusiastically presents Serra Toyota automobiles and services. His professionalism and personality provide the best new car experience of my life. He draws on his personal knowledge and on team Serra to continue providing excellent service and education for my new car. Thank you Keith and Serra! More
by DrStat
Employees Worked With
Larry Lawson
May 09, 2015
Buying yet another car from Serra I have purchased numerous vehicles fro my friend Morgan Smith at Serra, I have counted on his sincere honesty many times. Morgan has become almost l I have purchased numerous vehicles fro my friend Morgan Smith at Serra, I have counted on his sincere honesty many times. Morgan has become almost like one of our family. He is courteous and maintains his Christian behavior both in business and personal activities. You can count on my friend Morgan Smith and I would highly recommend that you buy your next vehicle from him. More
by CB
Employees Worked With
Brian Milam (Service), Larry Lawson, Morgan Smith
May 08, 2015
Great Josh Jarboe did a great job!! Great place to buy a new truck and great people to serve you! Very nice show room! Will buy again. Josh Jarboe did a great job!! Great place to buy a new truck and great people to serve you! Very nice show room! Will buy again. More
by link3994
Employees Worked With
David Woodall, Josh Jarboe
May 07, 2015
best service and experience I've had at a dealership Best service and dealership in the state of Alabama. My wife and I drove four hours to purchase a vehicle and it was will worth the drive. Awesome gro Best service and dealership in the state of Alabama. My wife and I drove four hours to purchase a vehicle and it was will worth the drive. Awesome group of folks and they take care of their customers. More
by Scotty Howerton
Employees Worked With
Josh Jarboe
