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Serra Toyota
Birmingham, AL
2,847 Reviews
At Serra Toyota, Inc in Birmingham, AL, also serving Hoover, Trussville, Pinson, Chalkville and Tuscaloosa, we understand where you buy your new Toyota is just as important as the purchase itself. One visit to our facility at 1300 Centerpoint Parkway in Birmingham and you’ll understand why hundreds of people choose Serra Toyota each month for their new or pre-owned Toyota purchase. Located just minutes from downtown Birmingham, we are convenient to the metro area and open 6 days a week, including our service department to serve you.
20 Years of Experience at Birmingham's Serra Toyota
When you visit Serra Toyota , you’ll experience the friendly and knowledgeable staff you’d expect from a family owned and operated dealership with over 20 years of selling Toyota’s and the selection and resources you demand from a large Toyota dealership.
The sales showroom is equipped with 4 large flat screen TVs to keep you in touch with the news of the day or your favorite show. Relax and enjoy your favorite SEC team’s game while our award-winning sales professionals prepare your new Toyota for delivery.
Our Service lounge is equipped with 2 large flat screen TVs for your favorite show, news channel, or game. You can relax and enjoy the game on Saturdays knowing your Toyota is being serviced by our factory trained Toyota Technicians. We also offer each guest, complimentary breakfast and lunch, free Manicure Mondays, shuttle service, and our “Stay Put Service” which is a complimentary pick up and drop off service . Rental vehicles are available
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 7:30 PM
Tuesday 8:00 AM - 7:30 PM
Wednesday 8:00 AM - 7:30 PM
Thursday 8:00 AM - 7:30 PM
Friday 8:00 AM - 7:30 PM
Saturday 8:00 AM - 7:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
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Showing 2,847 reviews
May 25, 2023
Matt Patterson and Josh Wood are two of the most friendly and helpful service professionals I’ve ever had the pleasure of working with. They always recommend the safest option while trying to save me money. and helpful service professionals I’ve ever had the pleasure of working with. They always recommend the safest option while trying to save me money. Since my work involves daily driving, I can’t afford to skimp on safety. They make my safety a priority. I’m always grateful for the trust we’ve developed throughout the 18 years I’ve been coming to Serra Toyota. More
by PriusLover
Employees Worked With
Josh Wood, Matt Patterson
May 22, 2023
I bought my car from the Serra Toyota dealership in February. They owed me a spare key and a leather seat install per my contract. I did not get these fulfilled until last week (so 3 months later), and February. They owed me a spare key and a leather seat install per my contract. I did not get these fulfilled until last week (so 3 months later), and I had to constantly call and text my sales person (Montrel King). Montrel started brushing me off and ignoring my phone calls. I had to go to the dealership in person (I live out of state), and ask upper management to intervene. I also had issues with my warranties that I bought during the financing process of buying the car. I was told that the extended maintenance warranty I was sold would work at any Toyota dealership in the U.S. and that it was their version of "ToyotaCare". I was very upset and blindsided when I tried to use the warranty at a Toyota dealership in Tennessee (my home state), and could not. Not only could I not use it there, but they could not find the warranty in the Toyota database at all. Additionally, I was directed to a different Serra dealership (Serra Chevrolet) and advised that my warranty may work there. It did not work there either. I promptly began the process of cancelling all 3 warranties since I learned that they were greatly overpriced, and I could get the same warranty through the credit union financing my car for thousands less. The dishonesty, misrepresentation, and poor customer service were very disappointing and unprofessional. I do not recommend anyone utilize Serra Toyota Services. More
by Jessica Tolbert
Employees Worked With
Montrel King, Arthur Hall
May 21, 2023
There were issues but I talked to Matt and he was very nice and was going to find out the problem. No place is perfect but when there is a problem to have a service manager like Matt that calls you back nice and was going to find out the problem. No place is perfect but when there is a problem to have a service manager like Matt that calls you back immediately after you've sent the email about the issue tells you that they are on top of things. Will continue to go there More
by Payne.lynne
Employees Worked With
Matt Patterson
May 21, 2023
I am not a great fan of the dealership but I do like Eric my service advisor. Eric is the only reason I go to the dealership. my service advisor. Eric is the only reason I go to the dealership. More
by vlmassage
Employees Worked With
Eric in service gets 5 stars from me! , Beh Doli, Chris McDaniel, Matt Patterson
