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Serra Toyota
Milwaukee, WI
213 Reviews
Here at Serra Toyota we appreciate our customers and aim to make them customers for life with our simple and easy way of conducting business. Your complete ownership experience is what’s important to us, whether it’s a transparent sales process, our customer-first attitude from the staff in our Toyota service center facility, or our ability to make the financing process as painless as possible at our car finance center.
From quality new Toyota vehicles, to used and certified pre-owned, we know anyone looking for their next car in Milwaukee or Oak Creek will likely find what they want. Our new vehicle line-up includes the Toyota RAV4, the Toyota Corolla, and many more!
We also buy and accept trade-ins in addition to maintaining our own great selection of used cars for sale here in Milwaukee and Oak Creek, WI. Stop on by today and take a test drive behind the wheel of an award-winning used Toyota model like the stylish Camry or roomy midsize Highlander SUV.
Additional services include trusted car repair, original Toyota car accessories, and new car financing to help our customers purchase the car of their dreams.
Call Serra Toyota at 414-281-3100, or come visit us in person. We’re conveniently located at 5727 South 27th Street Milwaukee, WI 53221 and look forward to helping you with your automotive needs!
Learn all about Don Jacobs Toyota and what we offer at our new and used car dealership in Milwaukee.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 8:00 PM
Tuesday 9:00 AM - 8:00 PM
Wednesday 9:00 AM - 8:00 PM
Thursday 9:00 AM - 8:00 PM
Friday 9:00 AM - 8:00 PM
Saturday 8:30 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 8:00 PM
Tuesday 7:00 AM - 8:00 PM
Wednesday 7:00 AM - 8:00 PM
Thursday 7:00 AM - 8:00 PM
Friday 7:00 AM - 8:00 PM
Saturday 8:00 AM - 5:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 8:00 PM
Tuesday 7:00 AM - 8:00 PM
Wednesday 7:00 AM - 8:00 PM
Thursday 7:00 AM - 8:00 PM
Friday 7:00 AM - 8:00 PM
Saturday 8:00 AM - 5:00 PM
Sunday Closed
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Showing 213 reviews
July 15, 2026
Perfect! My sales representative Julius Jackson is an asset to that dealership. The business manager Anthony Foster was also a pleasure to work with. Highest My sales representative Julius Jackson is an asset to that dealership. The business manager Anthony Foster was also a pleasure to work with. Highest praise for that dealership and there staff. More
by V_daddario
July 04, 2026
This dealership handled my problem, which was an oil leak caused by somebody else. They did it on the same day, and did it affectively. The person who handled me, Christopher Allen, understood my predicame caused by somebody else. They did it on the same day, and did it affectively. The person who handled me, Christopher Allen, understood my predicament and the concerns I had and communicated with me during the day. He also was able to save me some money. I am a loyal person and this attention to my problems has solidified my resolve to use this dealership for all my automotive needs. Gary Long More
by garykind5
July 01, 2026
Julius was great to work with! It was the best car buying experience I’ve had. The reason for 4 stars is that the finance department made it known how incredibly inconvenient it i It was the best car buying experience I’ve had. The reason for 4 stars is that the finance department made it known how incredibly inconvenient it is to pay with cash. More
by Jonburdick
Employees Worked With
Julius
June 26, 2026
As a first time buyer, I was very impressed with Serra Toyota. I had a wonderful experience working with Julius Jackson, who was responsive, kind, and answered all of my questions, even on his off day. I Toyota. I had a wonderful experience working with Julius Jackson, who was responsive, kind, and answered all of my questions, even on his off day. I never felt like he was taking advantage of my ignorance like other dealerships did and he didn't try to force optional accessories and add-ons. I told him I wanted a used Toyota Corolla and he exceeded my expectations. I got a great deal on a new Corolla, which I didn't think was possible. The finance team was great as well. I highly recommend Serra Toyota and Julius! More
by Dr. Austin
Employees Worked With
Julius Jackson
June 23, 2026
We found the car buying experience with Serra Toyota to be easy and straight forward. be easy and straight forward. More
by wlambrecht4
November 23, 2025
Had a great experience with Manny! Went with my son who was looking for a Certified Pre-Owned Corolla (his 1st car). They had a great selection at really great prices. Coming from t Went with my son who was looking for a Certified Pre-Owned Corolla (his 1st car). They had a great selection at really great prices. Coming from the Chicago Area, it was well worth the drive. They even took care of his plates so we didn't have to deal with IL Sec of State! Highly recommend! More
by mlc
Employees Worked With
Manny Salazar
November 12, 2025
Absolutely love this place! Helped with everything I needed and all very welcoming. Especially Rico! He was so chill and beyond helpful. I don't plan on getting any future cars/ Helped with everything I needed and all very welcoming. Especially Rico! He was so chill and beyond helpful. I don't plan on getting any future cars/car needs anywhere else. He wont disappoint, highly recommend! More
by JessieR28221
October 23, 2025
I went shopping for a Toyota Camry and found an excellent car dealership. Serra Toyota has a large selection of quality CPO vehicles in which to choose from. The salespeople and managers were frien excellent car dealership. Serra Toyota has a large selection of quality CPO vehicles in which to choose from. The salespeople and managers were friendly and did their best to meet my needs. A special shout out goes to Katie Haagensen, the salesperson I worked with directly. She was friendly, knew how to deal with customers and was willing to go the extra mile to make this customer happy. If you are looking for a reasonably priced, quality Toyota vehicle make sure your first stop is Serra Toyota and ask for Katie, you'll be glad you did. More
by zahner.r
Employees Worked With
October 15, 2025
If I could give zero stars, I would. Google Review already posted. As an active duty military member, I strongly urge anyone who is active, reserve, or prior military to avoid doing b Google Review already posted. As an active duty military member, I strongly urge anyone who is active, reserve, or prior military to avoid doing business with Serra Toyota of Milwaukee. My wife and I were preapproved for two auto loans through Navy Federal Credit Union and had equity in two vehicles. After working with several dealerships, we chose to work with Julius Jackson at Serra Toyota. Julius was fantastic—professional, respectful, and genuinely helpful. We wanted him to earn our business and commission. We informed the dealership of our preapproval, agreed on pricing, and placed a down payment to hold two vehicles. One of the cars was already allocated and en route to the dealership. When we arrived to finalize paperwork, Julius showed my wife the car, helped her pair her phone, and even swapped keys—all before we sat down with the finance team. While it felt premature, we trusted the process. Then came the issue. Finance Manager Joe Colletta asked for our bank draft and then questioned the interest rate. Upon hearing it, he tried to push us to finance through the dealership. We declined. He appeared frustrated and left. When he returned, he claimed they couldn’t accept the Navy Federal bank draft because it wasn’t a cashier’s check, stating that in his experience, 75% of Navy Federal drafts bounce and most dealerships don’t accept them. This was completely contrary to my experience and that of countless fellow service members. I challenged his claims, and another finance team member repeated the same story. I stepped outside and called Navy Federal directly. They confirmed that bounce issues only occur when dealerships fail to follow the draft instructions properly or have internal banking issues. I returned with the correct instructions from Navy Federal and asked them to proceed with the draft or I would walk away. Executive Manager Dustin Boundy backed the finance team’s refusal and refunded our down payment. We then went to Kenosha Toyota, just 15 minutes away, and purchased the same vehicle at the same price—same day—with zero issues using the exact same bank draft. Their finance team even laughed at Serra Toyota’s inability to follow simple instructions. This experience was deeply disappointing and felt discriminatory toward military banking practices. Serra Toyota lost two guaranteed sales due to misinformation, poor customer service, and an unwillingness to work with a reputable financial institution. More
by Trystan
Employees Worked With
Dustin Boundy (Executive Manager), Joe Colletta (Finance Manager), Julius Jackson (Sales & Leasing Consultant)
July 01, 2025
Service department damaged my car. Service manager admitted fault. Upon picking up my car for a scheduled oil change I noticed deep scratches on the right front bumper. After speaking Service manager admitted fault. Upon picking up my car for a scheduled oil change I noticed deep scratches on the right front bumper. After speaking to the dealership about the scratches they told me they were extremely sorry & would like to give me a free car wash for the inconvenience. What a JOKE!! NEVER DO BUSINESS WITH THIS PLACE!!! They won't last long with this type of nonsense. Horrible customer service horrible management. Horrible place of business! More
by D1TheGoat
Employees Worked With
Jose, Dustin
