
I was born and raised in Waukesha County, currently reside in Watertown, WI. Growing up I spent most of my childhood on the lake. During my free time now, you will most likely find me on the golf course or spending time with family and friends.
Read moreDealership Experience
13 yrs, 2 mos
Industry Experience
13 yrs, 2 mos
Specialties & Trainings
Mark of Excellence Award
Subaru Certified
GMC Certified
Buick Certified
104 Reviews
Write a Review104 Reviews of Alex Higgs
August 29, 2025
We were very impressed and pleased with how much it was obvious everyone we dealt with cared about us having a great customer experience. A special shout out to Darrell who was an absolute pleasure to work obvious everyone we dealt with cared about us having a great customer experience. A special shout out to Darrell who was an absolute pleasure to work with. More
Other Employees Tagged: Darrell Jackson
August 29, 2025
Darrell was amazing to work with. He explained everything clearly and simply, didn't push, and gave you time to think. When I was unsure about something and he was unable to help, he He explained everything clearly and simply, didn't push, and gave you time to think. When I was unsure about something and he was unable to help, he brought the people to me that could help. There were no games of waiting around. He also made these personal videos to introduce himself prior to my visit to the dealership as well as one of my vehicle when it arrived - little things that go a long way! More
Other Employees Tagged: Darrell Jackson
August 04, 2025
This was my first Subaru purchase and Adam Driewer provided exceptional assistance, general information, and tons of details about the new 2025 Forester. He and Alex Higgs made the sales process much provided exceptional assistance, general information, and tons of details about the new 2025 Forester. He and Alex Higgs made the sales process much less stressful. Thank you! More
Other Employees Tagged: Adam Driewer
August 02, 2025
Kyle, Alex and Devyn were wonderful. Kyle is exceptional. Love my new Subaru Forester vehicle. Kyle is exceptional. Love my new Subaru Forester vehicle. More
Other Employees Tagged: Devyn Favia, Kyle Bohachek
July 31, 2025
Very nice service. Our salesman Peng knew every detail about the different styles of the Outbacks and was able to answer every question we had. Our daughter will be com Our salesman Peng knew every detail about the different styles of the Outbacks and was able to answer every question we had. Our daughter will be coming next for a Forester and he has won our business.Alex as well as the finance Mgr were nothing less than pros.We appreciate the courtesy they all extended as our purchase became late into the evening.Thank you all. More
Other Employees Tagged: Charles Cline, Peng Tai , Also thank you for the fair trade in price.
June 18, 2025
Jim was very professional and knowledgeable. I had some difficulties with getting a fair price for my trade, but after some negotiating, I left happy. I had some difficulties with getting a fair price for my trade, but after some negotiating, I left happy. More
Other Employees Tagged: Jim Cross
June 10, 2025
I had an excellent experience at this dealership when purchasing my new vehicle. The service department is also good with a focus on customer service. I would highly recommend Sommers Subaru. purchasing my new vehicle. The service department is also good with a focus on customer service. I would highly recommend Sommers Subaru. More
Other Employees Tagged: Jim Cross