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Alphonzo Broughton
Alphonzo Broughton at Dick Smith Ford of Columbia

Alphonzo Broughton

Sales

Dick Smith Ford of Columbia

7201 Garners Ferry Rd.
Columbia, SC 29209

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4.4
40 Reviews
4.4

40 Reviews

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40 Reviews of Alphonzo Broughton

March 08, 2026

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Employee Rating

The service was excellent. Did have a few people in front of me. However I got out in a timely manner. More

by JERICADAVIS429
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Brian Talley, Trevor Ellis, Ramon Rodgers, Mark Hayward, Emmanuel Ibekwe, Matthew Koch, Ralph Poe, Doug Truett, Gioia Paczkowski , Tommy

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Mar 09, 2026

Dick Smith Ford of Columbia responded

We’re so glad you had an excellent experience with us! Our team works hard to ensure every guest gets back on the road in a timely manner, so it’s wonderful to hear that reflected in your visit. Thank you for choosing Dick Smith! Mandylee Peake -Customer Experience Manager

February 15, 2026

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This was my greatest experience in a long long time she was great kept me up.on everything she was good More

by SUNSHINE
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
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Feb 17, 2026

Dick Smith Ford of Columbia responded

Thank you so much for the 5-star shout-out! We pride ourselves on having a team that is both informative and professional, so it’s great to know she took such good care of you. We’ll make sure she gets the recognition she deserves. See you next time! Mandylee Peake -Customer Experience Manager

February 15, 2026

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Employee Rating

Great service from start to finish. Service Advisor was very professional, helpful and a nice person. More

by ALONZOBUTLER
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Matt Davenport

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Feb 17, 2026

Dick Smith Ford of Columbia responded

Thank you so much for the kind words! We truly believe that great service starts with great people, so it’s wonderful to hear that our Service Advisor’s professionalism and kindness made such a difference. We’ll be sure to share this praise with them—it will definitely make their day! Mandylee Peake -Customer Experience Manager

February 07, 2026

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Employee Rating

Excellent service : Very curtious: provided indebt explanation Knowledgeable and provided a relaxed professional atmosphere. More

by Kingsgrant
Recommend Dealer
Yes

Other Employees Tagged: Alphonzo Broughton

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Feb 09, 2026

Dick Smith Ford of Columbia responded

This just made our morning, "Knowledgeable" and "courteous" are two of the best compliments we can get. Our team works hard to stay ahead of the curve, so it's great to know that expertise came through during your visit. We're glad you enjoyed the atmosphere—we find that clear communication and a little bit of calm go a long way. Safe travels, and thanks for choosing us! Customer Experience Manager -Mandylee Peake

February 06, 2026

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Employee Rating

Very friendly, people there are real nice they are always seeking satisfaction to give to all the customers. More

by JENNIEHAYES881
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Brian Talley, Trevor Ellis, Ramon Rodgers, Mark Hayward, Emmanuel Ibekwe, Matthew Koch, Ralph Poe, Doug Truett, Jeff Robinson

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Feb 06, 2026

Dick Smith Ford of Columbia responded

We sincerely appreciate your feedback. Our team takes great pride in maintaining a friendly environment and ensuring that every customer’s needs are met with genuine care. I will be sure to share your compliments with the entire staff! -Mandylee Peake Customer Experience Manager

January 29, 2026

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The experience was awesome ! Everyone went above and beyond to make my buying experience a pleasant one. More

by OLIVERJACKSON450
Recommend Dealer
Yes

Other Employees Tagged: Alphonzo Broughton

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Jan 29, 2026

Dick Smith Ford of Columbia responded

Thank you for the 5-star feedback, Mr. Oliver! Our goal is always to go above and beyond, and we’re so glad to hear we hit the mark. We appreciate your business and look forward to seeing you again soon." -Mandylee Peake Customer Experience Manager

January 27, 2026

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Employee Rating

Exceptional service (even paid for an Uber ride home), great communication, kind, friendly, respectful, knowledgeable and skilled. More

by Carol Meyers
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Brian Talley, Trevor Ellis, Ramon Rodgers, Mark Hayward, Emmanuel Ibekwe, Matthew Koch, Ralph Poe, Doug Truett

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Jan 27, 2026

Dick Smith Ford of Columbia responded

Thank you for the glowing review! We strive to combine technical skill with genuine kindness, and it’s rewarding to hear that we hit the mark for you. We know being without your vehicle can be a hassle, so providing that Uber ride home is just one way we try to make the process stress-free. We appreciate your trust in us!" -Mandylee Peake Customer Experience Manager

January 14, 2026

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Employee Rating

I was treated like family from the get go when they open the front door for me. Alfonso was a great salesman and showed me all I need to know about my new truck. I will definitely use them for all my Servic More

by CHUCKINSTONE
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Trevor Ellis, Jeff Robinson

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January 08, 2026

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Employee Rating

I have purchased multiple cars from this Ford Dealership and always been a satisfied customer.Sales representative AB have been a polite and very professional person definitely making sure you're completely More

by Jewel Pitts
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jeff Robinson

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January 01, 2026

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Employee Rating

I've been with dealership since they where on two Notch rd. I've bought 3 trucks from them. Mr Boozer in service department has always done right by me. They work hard on taking care of you. I thank you Fo More

by Ducky
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Lee Cook, Jeff Robinson , Paxton Boozer

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