Peter Rice
Peter Rice at Subaru of Columbia

Peter Rice

Sales

Subaru of Columbia

1200 Interstate 70 Dr SW
Columbia, MO 65203

Contact Me
4.9
16 Reviews

Dealership Experience

7 yrs, 7 mos

Industry Experience

7 yrs, 7 mos

Languages Spoken

English English

4.9

16 Reviews

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16 Reviews of Peter Rice

June 07, 2025

Dealership Rating
Employee Rating

We just purchased a new Subaru from Peter and the experience could not have been better. He was extremely responsive but not pushy, and gave us a great deal. I would definitely buy another one from h More

by smw831
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

May 30, 2025

Dealership Rating
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Pete was excellent! Dealership itself....We bought into a little extended protection. Skeptical, but hopeful More

by 1dclark78
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Keith Miller, J.R. Cochran

May 24, 2025

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Employee Rating

I purchased a 2018 Subaru Outback which I saw on line. Pete, the salesman, was excellent at telling about all the "bells and whistles" on the vehicle as well as noting the radio/screen was malfunctioning. More

by JUDY.LIESER
Workmanship
Service Time
Recommend Dealer
Yes

Other Employees Tagged: Taylor Nixon

May 18, 2025

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Employee Rating

As a repeat customer, I purchased my new Outback from this dealership based on my prior experience. I can't say enough about Pete Rice and JR Cochran who have provided exceptional service in the past an More

by THEBARTLESONS
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Nan & Merideth in Service Department

May 15, 2025

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Custom order online. Had to get it transferred from another dealership, didn't matter. Had it ready to go in a week. Fast, friendly and efficient. More

by Lan Y.
Recommend Dealer
Yes

Other Employees Tagged: J.R. Cochran

May 05, 2025

Dealership Rating
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I had a great experience buying a previously owned car from Subaru of Columbia! They treat customers like family More

by snivelyc
Recommend Dealer
Yes

Other Employees Tagged: Taylor Nixon

April 21, 2025

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Everything was handled smoothly and Pete answered all my questions with professionalism. Kudos to the team! More

by palomoronamae
Sales Price Transparency
Trade-in Experience
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Finance Experience
Recommend Dealer
Yes

March 02, 2025

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The team at Subaru has been supportive and friendly to me since I bought my first Subaru in 2017. It is one of reasons I bought another one with them. More

by masumoke
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Kyle Gunn, River Hopkins

January 29, 2025

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Pete was great. He answered all my questions & I never felt pressured by him at all. I highly recommend him! More

by judicrenshaw
Recommend Dealer
Yes

January 25, 2025

Dealership Rating
Employee Rating

The staff is friendly, knowledgeable and competent. They are easy to work with and well organized. More

by DJR14914
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Trevor Walker, J.R. Cochran

1

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