Reason for Visit: Sales
I recommend this dealer: No
My Review of Open Road Mazda:
Dealing with the sales department of Open Road Mazda in East Brunswick was a horrendous experience full of high pressure and games. I was very interested in a 2006 Mazda6 S listed on AutoTrader for $13,990. The car was only one year old, yet it had nearly 40,000 miles. When questioned about this, the dealer gave very elusive answers and told me that he knew nothing about the history of the car, and that the dealership could not provide me with any service history from the previous owner. Looking back, that should have been an immediate red flag.
When I came in for a test drive, I was impressed by both the car and the price, and I was ready to commit myself to purchasing it. Since I have little credit history at 18, I asked to put down a security deposit in order for the car to be held for a total of 24 hours, so that my father could co-sign on the loan and secure a lower interest rate. Mike Rossman, my sales rep, promised that the security deposit would be a reasonable amount, and refundable regardless of whether I purchased the car. Then he went into a back room for a few minutes and returned with the sales manager, one of the most rude and loathsome human beings I have ever met.
I was told that the minimum amount I could put down was $500, and that I would be “wasting his time” offering any less. I felt that $500 was an unreasonable deposit for holding a used car a few hours. Regardless, why should it matter how much I put down if the security deposit was refundable as Mike claimed? I refused, telling the manager that I would take my chances as the car had already been sitting on the lot for four months. Later, I looked up the car’s VIN in carfax, and discovered that the previous owner had been a rental company, explaining the high mileage.
When my father and I got to the dealership and began to negotiate a price, the sales manager absolutely refused to sell me the car for under $14,500, which was $500 ABOVE the price listed on AutoTrader. He explained that the price had changed since the day before, and that I would either have to take his non-negotiable offer of $14,500 or forget about buying the car. I told him that his new offer was ridiculous, especially given the car's questionable past, and that I would not buy the car for that price. I left the dealership and went home, not realizing that I had left my cell phone in the car from the test drive. When I returned to retrieve the phone, the manager was apologetic and immediately offered the $13,990 price again. I did not take his offer. Integrity is a very important to me and high-pressure sales tactics and rudeness cost him the sale. Perhaps the most senseless thing of all is the fact that I would have easily agreed to that amount earlier.
I don’t care if I have to go all the way to Wayne to get a good deal on a used Mazda. The way Open Road Mazda treats potential customers is deplorable, and I will not be servicing my future car there.
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