Just purchased my dream car there yesterday, and I must say that it was a completely enjoyable experience and done first class. Our Salesman was Sydney Armstrong and he was wonderful. He was extremely knowledgeable about every single car that I test drove and was able to give me advice that helped me make the right decision, and never pushed me to purchase a more expensive vehicle. If he didn't know the answer to something, he would find out immediately. Even my husband, who is a skeptic, was extremely impressed with our experience at BMW of Louisville.