BMW of Louisville

Nick Frankenberg was great. Knowledgeable and enthusiastic about the car. Willing to negotiate and make a deal that was fair for all. Readily available after sale for vehicle Knowledgeable and enthusiastic about the car. Willing to negotiate and make a deal that was fair for all. Readily available after sale for vehicle walk through, as well as being “on call” to answer any questions ninjas after I drove off the lot! More

The service was very professional and efficient. I felt very confident in their ability. Thank you for great service. I felt very confident in their ability. Thank you for great service. More

Excellent prompt service. My advisor was very knowledgeable. He made recommendations but didn’t try to oversell. My advisor was very knowledgeable. He made recommendations but didn’t try to oversell. More

Customer service was great until they knew I was actually buying the vehicle. The car was delivered very unprofessionally without an extra set of keys and Wes became kinda rude after the purchase. buying the vehicle. The car was delivered very unprofessionally without an extra set of keys and Wes became kinda rude after the purchase. More

Professional staff, well equipped to provide a better service at a reasonable time frame. I definitely prefer this place for my BMW. service at a reasonable time frame. I definitely prefer this place for my BMW. More

***************UPDATE******************* Update: After posting this review, I was finally put in touch with the sales manager, Zack. Unfortunately, the conversation only reinforced why I felt compelled to posting this review, I was finally put in touch with the sales manager, Zack. Unfortunately, the conversation only reinforced why I felt compelled to leave this review in the first place. After weeks of trying to resolve this privately through text messages, phone calls, and voicemails—with little to no response—the only thing that finally got the dealership’s attention was this review. Rather than working toward a solution, I was accused of “blackmailing” the dealership simply for sharing my experience publicly. During our conversation, Zack told me it was my own fault because I “couldn’t read a contract,” despite the fact that I signed paperwork accepting responsibility for a ceramic coating product that I was never actually provided, while also signing paperwork stating that I did not want to purchase any additional products. Instead of acknowledging the obvious contradiction or addressing my concerns, I was called a liar, talked down to, belittled, and treated as though I was stupid. At one point, he even said, “do you think I’m not gonna take every opportunity I can to make more profit,” which made it clear where his priorities were. He also told me, “it’s not my fault you can’t read,” and then hung up on me after telling me I was no longer welcome to do business with the dealership. I never wanted this to become a public issue. I gave the dealership multiple opportunities to make things right before leaving a review. Instead of resolving the concern professionally, I was met with hostility and disrespect. Before choosing to do business here, understand that this was my experience with the management responsible for handling customer concerns. If this is how a repeat customer who purchased a $90,000 vehicle is treated after raising a legitimate issue, I think potential buyers deserve to know. ——————————— I have purchased multiple vehicles from BMW Louisville over the years, but after this experience, I won’t be returning. When I purchased my $90,000 BMW M3, I made it very clear to the finance manager that I did not want to purchase any additional products. Despite that, a ceramic coating package was added to my bill of sale without my knowledge or consent. To make matters worse, I never actually received the ceramic coating service or product that I was charged for. I’m not including the price to be Braggadocious, more so for the fact that trying to sneak on a $600 charge on to purchase when it’s already at that balance, it seems so ridiculous to me. After discovering the charge, I contacted the dealership multiple times. The finance manager acknowledged the issue and assured me that I would receive a refund. It’s now been another two weeks since that promise was made, and I’ve still received no refund, no follow-up, and no resolution. Mistakes can happen, but what matters is how a dealership handles them. In this case, the lack of transparency, accountability, and follow-through has completely destroyed my trust. It’s extremely disappointing, especially considering I’ve been a repeat customer and have spent a significant amount of money with this dealership. I cannot recommend BMW Louisville based on my experience, and I will be taking my business elsewhere in the future. PS- Chris Pike in sales was wonderful, and always has been. Julia in finance was not. More