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Circle BMW
Eatontown, NJ
4,393 Reviews
Circle BMW, owned and operated by Tom DeFelice since 1980, is dedicated to excellence in all phases of the BMW ownership experience: sales, service, parts, accessories, lifestyle products and lifetime customer support. Serving customers in Central New Jersey, Circle BMW is one of the tri-state area’s leading luxury automotive dealerships and a four-time recipient of the prestigious BMW Center of Excellence Award for achieving outstanding levels of performance and customer service. In addition to new vehicles, Circle BMW offers Certified Pre-Owned vehicles that meet demanding standards for resale. Our award-winning Service Department is among the top in the nation and is proud to employ the largest staff of BMW Master Technicians in New Jersey. Circle BMW is one of the largest BMW authorized stocking dealers of original equipment parts and accessories in the region. Learn more at circlebmw.com and connect with us on Facebook.com/CircleBMW, Twitter.com/circlebmwsales, Instagram/CircleBMW and YouTube.com/circlebmw.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 7:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 8:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 8:00 AM - 3:00 PM
Sunday Closed
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Showing 4,394 reviews
October 09, 2026
We found the service and sales departments to exceed our expectations. The sales process was pleasant. expectations. The sales process was pleasant. More
by ashrem52
Employees Worked With
October 08, 2026
★★★★★ I had an outstanding experience with Charles Catania and the entire team at Circle BMW. Charles made the process of ordering and taking delivery of my new X7 M60i incredibly easy from start to f Catania and the entire team at Circle BMW. Charles made the process of ordering and taking delivery of my new X7 M60i incredibly easy from start to finish. He was responsive, knowledgeable and straightforward throughout the entire process, and made sure every detail was handled exactly as promised. What really stood out was how seamless everything felt. From helping with the trade-in and some unusual title paperwork to getting the new vehicle ordered exactly the way I wanted it, Charles took care of everything without any unnecessary hassle. Circle BMW is a first-class operation, and Charles is a great reflection of that. I couldn’t be happier with the car or the experience. I would highly recommend Charles and Circle BMW to anyone looking for a BMW. More
by Kyle Siebert
Employees Worked With
October 08, 2026
Second car I purchased from Circle they consistently provide great service. Charles was great and would highly recommend him to anyone considering the purchase of a bmw. provide great service. Charles was great and would highly recommend him to anyone considering the purchase of a bmw. More
by catcap327
October 08, 2026
Matt was great. He did everything he could to complete a sale. The biggest thing he did that deserves a raise is talking customer up for 5 series to a 7, based on He did everything he could to complete a sale. The biggest thing he did that deserves a raise is talking customer up for 5 series to a 7, based on expected use and body size. Also he allowed a very easy test drive, and was amazing to deal with. More
by Mykyta.trunov
October 07, 2026
The service is the best. Charles great salesperson. I appreciate working with them as always. Charles great salesperson. I appreciate working with them as always. More
by Khoganc
October 07, 2026
Tathiana and Laura are fantastic and made the process easy. They took away the normal pain of getting a new car. easy. They took away the normal pain of getting a new car. More
by croccochuck
October 06, 2026
Everyone here is so friendly and helpful! Tathiana, Kristina, Brian and everyone there was just so kind and welcoming! Tathiana went above and beyond to help me get into a new car following Tathiana, Kristina, Brian and everyone there was just so kind and welcoming! Tathiana went above and beyond to help me get into a new car following an accident which had totaled mine. She even checked in on me a few days later to see how I was feeling and doing with the car. I cannot say enough wonderful things about Tathiana, her team, and everyone I met at Circle BMW. They truly helped me in so many ways. I am so thankful to everyone at Circle BMW. More
by larasonday
October 05, 2026
Bought a car from Matt Baldassarre at Circle BMW a few weeks back and it was a fantastic experience! Been getting my BMW serviced here for the last 6 years and could be happier! If you need a new (or us weeks back and it was a fantastic experience! Been getting my BMW serviced here for the last 6 years and could be happier! If you need a new (or used BMW) or need service, this is the only dealership you should go to! More
by Bmwowner
Employees Worked With
Matthew Baldassarre
October 03, 2026
Charles Catania at BMW was absolutely amazing to work with! He went above and beyond to get the deal done on our BMW X7 and made the entire process smooth and stress free. He was professional, knowledgea with! He went above and beyond to get the deal done on our BMW X7 and made the entire process smooth and stress free. He was professional, knowledgeable, honest, and really worked with us to make everything come together. If you’re looking for a BMW, I highly recommend asking for Charles. He truly takes care of his customers and made the whole experience a great one. We couldn’t be happier with our new X7. Thanks again, Charles! More
by Chase J
Employees Worked With
