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Gordie Boucher Lincoln of West Allis

West Allis, WI

Overview
Employees
Reviews
Vehicles
4.7
1,614 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
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3161 S 108th St

West Allis, WI

53227

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Showing 1,614 reviews

April 23, 2025

I received excellent assistance from Roberto. After my initial service was done we stopped in on the way back from a trip to Madison because I had a few questions. Roberto helped me out quickly a More

by mpkroes
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
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Apr 23, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you for the kind words for our service department! We look forward to sharing your compliments with them. Please don't hesitate to let us know if we can be of further assistance. Roy Reger Service Manager 414-327-6000

April 21, 2025

Excellent customer service! I appreciate focused attention to what my concerns are and what my vehicle needs.i was informed about what my plan provides and any discounts I could More

by Dale L.
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roy Reger
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Apr 21, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you for taking the time to share your thoughts on working with our team. We're glad to hear we delivered such a great experience! Roy Reger Service Manager 414-327-6000

April 20, 2025

Not what it used to be I had a better experience when Brian Madison was running it More

by Madisongeorge55
Recommend Dealer
Yes
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Apr 20, 2025 -

Gordie Boucher Lincoln of West Allis responded

We're sorry to hear you didn't have a 5-star experience and would love to get to the bottom of it with you and see if there is something we can come up with to turn it around for you. Please feel free to contact us directly or let us know the best way to contact you and we will reach out. Roy Reger Service Manager 414-327-6000

April 20, 2025

The best customer service. I appreciate the extra effort to identify if I had a warranty More

by ahmad.qawi
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Apr 20, 2025 -

Gordie Boucher Lincoln of West Allis responded

It's great to hear that we were able to help you out. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Gordie Boucher Lincoln of West Allis! Roy Reger Service Manager 414-327-6000

April 19, 2025

AJ is great at desk with good explanations and updates - much appreciated. Thanks, would recommend More

by ThomasP
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Apr 19, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thanks for sharing your thoughts about your experience with Gordie Boucher Lincoln of West Allis. We appreciate your business and hope to see you again soon! Roy Reger Service Manager 414-327-6000

April 14, 2025

Great Dealer! Kept me well informed the entire process. From reaching out from a web inquiry until the final sale. Would definitely do business with again. More

by toddmanf7
Recommend Dealer
Yes
Employees Worked With
Gus Hollo
5.0
This rating includes all reviews, with more weight given to recent reviews.
John Katrichis
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Apr 15, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you so much for your excellent review! We are so glad that we had the opportunity to work with you, and we are thrilled that you found your experience with us here at Gordie Boucher Lincoln of West Allis to be a positive one. Please don't hesitate to reach out if you need anything else. Roy Reger Service Manager 414-327-6000

April 12, 2025

Best dealership I’ve ever dealt with. Honest, accommodating, and impeccable service. Dawn Kelly and the service team is top notch. Way better service at Gordie Boucher Lincoln than at More

by Marytklinger
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Brian Mattison
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Apr 12, 2025 -

Gordie Boucher Lincoln of West Allis responded

It has been a pleasure serving you. Quality customer service is always our number one priority, and we're happy to hear that we met your expectations. Thank you for choosing Gordie Boucher Lincoln of West Allis, we look forward to having you as a valued customer for many years to come! Roy Reger Service Manager 414-327-6000

April 11, 2025

Great communications and support in making my repairs work for me. The entire team demonstrates that they care about customers. More

by LTSCHAMZ
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Brian Mattison
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
Roy Reger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Apr 12, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you! It has been a pleasure serving you. Quality customer service is always our number one priority, and we're happy to hear that we met your expectations. Thank you again for choosing Gordie Boucher Lincoln of West Allis. We look forward to having you as one of our valued customers for many more years to come! Roy Reger Service Manager 414-327-6000

April 09, 2025

Heat started giving me issues and salesman told me 'I don't think the warranty would cover something like that. It is a power train plus. You can take to a Chevy dealer or any ASE certified. We perform a More

by Lenover14
Recommend Dealer
No
Employees Worked With
Brian Mattison
2.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Brian Mattison
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Apr 09, 2025 -

Lenover14 responded

Great people but post issues being fixed is awful service.

Apr 13, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you for this feedback. We're very sorry to see that you didn't have the best experience at our dealership. Would you mind sending us a message with your contact information so we can learn more about your visit and address your concerns? While we're disappointed to learn that we didn't meet your expectations, we'd love to try to turn things around and make sure the same thing doesn't continue to happen. Roy Reger Service Manager 414-327-6000

April 08, 2025

Misdiagnosed a drivetrain problem and upon failure after warranty period stated the previous visits had nothing to do with the failure. More

by rrsmech
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
AJ Kallas
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Apr 11, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you for providing this feedback, and we apologize for not providing you with an exceptional service experience. We never like seeing that our service didn't meet the standards customers have come to expect, but reviews like this help us improve. If you don't mind reaching out to us so that we can speak directly, we'd love to address your concerns in detail. Roy Reger Service Manager 414-327-6000

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