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Hudson Ford

Hudson, WI

Overview
Employees
Reviews
Vehicles
4.5
2,089 Reviews
Hudson Ford is honored to have been named the 2022, 2020, 2019, 2018, 2017 and 2016 Wisconsin Ford Dealer of the year by Dealerrater.com. This award is based on reviews written by customers like yourself. We offer a fully operating Quick Lane, Service Department, Parts Department, and our Abra Auto Body Shop, where quality is everything. They offer free shuttle service or loaners for when your vehicle is down and Ford Certified Technicians to get you back on the road faster. Hudson Ford has hundreds of vehicles in inventory with specially trained sales associates to help lead the way to the right vehicle for you! Here are a few of our courteous and professional team members. You may contact them directly by clicking on one of the email links listed below each name. Thank you for visiting our website. We look forward to hearing from you!
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2020 Crest View Dr

Hudson, WI

54016

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Showing 2,089 reviews

October 02, 2025

Overall experience was good at Hudson Ford. Dakota and Michaela were super helpful through the whole process and they both made the process very positive. I would definitely recommend working w More

by Luke
Recommend Dealer
Yes
Employees Worked With
Michaela McCann
5.0
This rating includes all reviews, with more weight given to recent reviews.
Dylan McHenry
5.0
This rating includes all reviews, with more weight given to recent reviews.
Dakota Goldbeck
5.0
This rating includes all reviews, with more weight given to recent reviews.
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October 02, 2025

We have now bought two ford explorers from Hudson ford. My husband and I were very pleased with our sales reps and everyone else we dealt with. I would definitely recommend Hudson ford. More

by thomsenmaureen
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Paig Ring
5.0
This rating includes all reviews, with more weight given to recent reviews.
Antonio Starr
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Oct 03, 2025 -

Hudson Ford responded

Thank you so much for your repeat business and glowing recommendation! We are delighted to hear that you and your husband had such positive experiences with our team. Here's to many miles ahead in your Ford Explorers!

September 30, 2025

Hudson Ford has the worst service department in western Wisconsin. We had an appointment to have struts replace per their recommendation. The appointment was scheduled a week in advance. Come time to drop More

by Wintzil
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Derek Thalin
1.0
This rating includes all reviews, with more weight given to recent reviews.
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Oct 01, 2025 -

Hudson Ford responded

I'm truly sorry to hear about the negative experiences that occurred during your visit, and I sincerely apologize for any rudeness or discomfort experienced. This is certainly not the level of service we aim to provide. We value your feedback and would appreciate the opportunity to make things right. Please reach out to me below so we can further discuss how we can assist you moving forward. Thank you, Dyan McHenry - Service Manager - dylanmchenry@lithia.com

Oct 01, 2025 -

Wintzil responded

This is not the first time Hudson Ford failed to meet standards within the last 18 months. For that reason, we have moved our vehicle service and future purchases to a competitor. Ever since Hudson Ford was purchased by Lithia Motors the customer service has declined. Big name dealers focus on sales volume, not servicing the customer. The longer drive to the new dealership will be worth it. I do not or will not recommend Hudson Ford to my associates in the market for vehicle service or purchases.

Oct 03, 2025 -

Hudson Ford responded

Thank you for sharing your experience. We’re truly sorry to hear about the frustration and disappointment your wife encountered during her recent visit. Regarding the loaner vehicle, we understand how important it is to have a comfortable and familiar replacement while your vehicle is being serviced. While we do our best to accommodate specific requests, availability can vary depending on timing and returns from other customers. At the time of drop-off, the only vehicles available were full-size models, but smaller options became available the following morning. Our manager attempted to reach out with a plan to personally deliver a more suitable loaner and pick up your vehicle, but unfortunately hasn’t been able to connect. We appreciate your loyalty to the Ford brand and your past business with us. It’s clear we missed the mark this time, and we’re committed to learning from this experience to better serve our customers in the future. If you’re open to reconnecting, we’d welcome the opportunity to make things right. Dyan McHenry - Service Manager - dylanmchenry@lithia.com

Oct 04, 2025 -

Wintzil responded

Not having the correct loaner was part of the issue. The service advisor, Derick, handling the work order was rude and condescending. That was the breaking point for us. We choose not to return the general managers call and we are already working with a new Ford dealer. Hudson Ford will never receive a dime from us again. We’ve learned we are not the only victims of poor customer service after sharing our story with friends and coworkers. It’s more of an epidemic at your dealership that needs to be addressed internally.

September 29, 2025

Kayla was great to work with. She made it hassle free, and stayed late to get me out the door the same day. More

by kitchnerk
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Kayla Schoonover
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Sep 30, 2025 -

Hudson Ford responded

We are grateful that Kayla made your experience hassle-free and efficient! Thank you for choosing Hudson Ford and for sharing your feedback. We wish you safe travels ahead!

September 28, 2025

I had a good experience with Corey and Sam they helped us through the buying process. I would definitely return in the future. More

by mbrown5595
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Amillie Altermatt
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Sep 29, 2025 -

Hudson Ford responded

We're happy to hear Corey and Sam made your buying process smooth and enjoyable! Thank you for choosing Hudson Ford, and we look forward to serving you again in the future. Safe travels!

September 28, 2025

It was great to find my dream car at a great dealership! Thank you. Very much! More

by tttonka
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
kayla
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Sep 29, 2025 -

Hudson Ford responded

We're glad our team helped you find your dream car at Hudson Ford. Thank you for choosing us; we look forward to next time!

September 27, 2025

The salesman and finance manager worked to get us the best deal they could based on out previous purchase a year earlier. More

by gbpackrr
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Paig Ring
5.0
This rating includes all reviews, with more weight given to recent reviews.
Antonio Starr
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Sep 29, 2025 -

Hudson Ford responded

It's wonderful to hear our team worked their magic again! We truly appreciate your continued trust in us. See you next time at Hudson Ford!

September 26, 2025

They did a great job and communicated well. They handled all of the extended warranty paperwork and made it easy for me. More

by Josh
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Derek Thalin
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Sep 26, 2025 -

Hudson Ford responded

Hi Josh, thank you for choosing Hudson Ford and for sharing your experience! Our team is here to help with all your automotive needs.

September 26, 2025

Efficient. Excellent customer service. Service advisors are amazing. Trusted dealership Competitive pricing. Same day available for oil Changes. More

by Itsallgood
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Michaela McCann
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jaicee Puckett
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Sep 26, 2025 -

Hudson Ford responded

Thank you for the five-star review! We are thrilled to hear that we delivered efficient service at a competitive price here at Hudson Ford. See you next time!

September 26, 2025

Hudson Ford has provided excellent service on my 2020 Explorer ST doing oil changes and recall service More

by Chase455
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Michaela McCann
5.0
This rating includes all reviews, with more weight given to recent reviews.
Derek Thalin
5.0
This rating includes all reviews, with more weight given to recent reviews.
Luke Swelland
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Sep 26, 2025 -

Hudson Ford responded

Thank you for choosing Hudson Ford, Chase! We are happy that you could trust our Service Team to get the job done right with a high level of care. We hope you have a wonderful day!

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