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Key Ford of Rockland

Thomaston, ME

4.5
411 Reviews
Key Ford of Rockland is a proud member of the Key Auto Group. We make the car buying process very simple by displaying the lowest price on the window. We believe there is more to buying a vehicle than worrying about the price. For that reason, Key Auto has simplified that process for our customers. When we price a vehicle, we take the following into consideration: 1) market conditions, 2) what the area dealers are selling them for, 3) Kelly Blue Book* retail. This way, when you leave a Key Auto Dealership, you're confident you've received the absolute best deal.
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2 Moody Dr

Thomaston, ME

04861

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Showing 411 reviews

April 15, 2026

Ace was a pleasure to work with. This is lengthy, but I feel legitimately worth it. This young man was very professional and just calm and nice with every interaction be it over the More

by AZ guy
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ace
Apr 15, 2026 -

Key Ford of Rockland responded

We appreciate you sharing your experience with our team’s attentive communication and thorough information during your out-of-state search. We’re glad the photos and tax guidance helped make your Ford F-250 purchase smooth and straightforward. We look forward to meeting you at pickup and wish you safe travels back to Arizona. Experience the Key Difference

April 13, 2026

Within a week of inquiring about a BMW 430 Gran Coupe in PA, I was the new owner of it. Couldn't be happier. More

by jmills
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Seth Batty
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Troy
Apr 13, 2026 -

Key Ford of Rockland responded

It’s wonderful to hear that we were able to help you drive away in your BMW 430 Gran Coupe in just a week. Thank you for sharing your experience. Congratulations on your new ride! Experience the Key Difference

April 09, 2026

They did well to make this deal work for me on my terms. Communications were daily and helpful. Thanks again Key Ford. More

by allansmallwood
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Andrew Eggen
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Seth Batty
Apr 09, 2026 -

Key Ford of Rockland responded

We’re glad Andrew and our team could tailor the deal for your Jeep to fit your terms. It’s great that our daily updates kept you informed throughout the process. Thanks again for trusting us. Experience the Key Difference

April 09, 2026

I'm happy with my new truck purchase, however I still have no floor mats and it took far too many days to coordinate delivery. Really frustrating to have no one communicating with me about the delay or More

by someonedial911
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Nick Jones
3.0
This rating includes all reviews, with more weight given to recent reviews.
Seth Batty
4.0
This rating includes all reviews, with more weight given to recent reviews.
Caleb Wight
4.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 13, 2026 -

Key Ford of Rockland responded

We're sorry to hear that your experience didn't meet the high standards that guests have come to expect from our dealership. If there's anything we can do to resolve the issue or if it's possible to discuss this matter in more detail, please feel free to contact us directly or let us know the best way to contact you and we will reach out. We'd love to get to the bottom of this and turn things around for you.

Apr 13, 2026 -

Key Ford of Rockland responded

We're sorry to hear that your experience didn't meet the high standards that guests have come to expect from our dealership. If there's anything we can do to resolve the issue or if it's possible to discuss this matter in more detail, please feel free to contact us directly or let us know the best way to contact you and we will reach out. We'd love to get to the bottom of this and turn things around for you.

April 08, 2026

Dealer communicates well, excellent service and responsive. Luke handled my transaction with skill and was very attentive. More

by gzeissig
Recommend Dealer
Yes
Employees Worked With
Lucas Gray
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 08, 2026 -

Key Ford of Rockland responded

It’s wonderful to hear our communication and responsiveness met your expectations. Lucas enjoyed working on your Ford Edge and ensuring every detail was handled attentively. Thank you for sharing your experience. Experience the Key Difference

April 06, 2026

This was the best experience I have ever had at buying a vehicle Andrew had gone above and beyond to make my experience exceptional! He has been so considerate of my needs and making sure the vehicle I purc More

by Cpon2602
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Seth Batty
5.0
This rating includes all reviews, with more weight given to recent reviews.
Andrew Eggen
5.0
This rating includes all reviews, with more weight given to recent reviews.
April 05, 2026

Kit a wonderful experience! Fantastic personnel, very helpful, kind and considerate. I’m a Ford guy and this is my dealership More

by rajume
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Lucas Gray
5.0
This rating includes all reviews, with more weight given to recent reviews.
April 03, 2026

Always friendly and know their stuff! !! I would nt go anywhere else ! I can always trust them! Would be nice to have prices cheaper! More

by Rhooper30
Recommend Dealer
Yes
Employees Worked With
Jesse Hallock
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jesse Hallock
April 02, 2026

Troy is up and at it. He immediately searched at great lengths for what we were looking for. Very pleasant. Knowledgeable but not pushy. Hard to find in a car salesman. I' More

by Lwalker15
Recommend Dealer
Yes
Employees Worked With
Troy Crane
March 21, 2026

I have nothing to complain about,the service department is friendly and always answers any questions I have,Macy the service manager is always there and pleasant,Caleb is always helpful and get me in for s More

by BRENDAPHILBROOK
Recommend Dealer
Yes
Employees Worked With
Caleb Wight
4.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Caleb Wight
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