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Key Ford of Rockland

Thomaston, ME

4.5
457 Reviews
Key Ford of Rockland is a proud member of the Key Auto Group. We make the car buying process very simple by displaying the lowest price on the window. We believe there is more to buying a vehicle than worrying about the price. For that reason, Key Auto has simplified that process for our customers. When we price a vehicle, we take the following into consideration: 1) market conditions, 2) what the area dealers are selling them for, 3) Kelly Blue Book* retail. This way, when you leave a Key Auto Dealership, you're confident you've received the absolute best deal.
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2 Moody Dr

Thomaston, ME

04861

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Showing 457 reviews

July 06, 2026

Great service all the way around, kept me up-to-date on everything that was happening and gave me detailed description of how the problem was fixed plus, I was extremely happy with the level of service on More

by JIM75094
Recommend Dealer
Yes
Employees Worked With
Jesse Hallock
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Jesse Hallock
Jul 06, 2026 -

Key Ford of Rockland responded

Thank you for letting us know how smoothly your Ford service went and that the ride home option fit your needs. Jesse is available if you have any further questions or need assistance. Experience the Key Difference

July 03, 2026

Smooth, quick, communicative Great experience, great folks, loved the waiting area, comfortable and spacious Great More

by HUEYFE
Recommend Dealer
Yes
Employees Worked With
Macy Bosma
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Macy Bosma
Jul 03, 2026 -

Key Ford of Rockland responded

We’re delighted your Ford Escape service visit was smooth and quick. It’s great to know our team kept you informed and you found the waiting area comfortable and spacious. Thanks for sharing your positive experience. Experience the Key Difference

July 02, 2026

Excellent customer service. Great staff, kind and answered any concerns that arose in the car purchasing process More

by electacerce
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Seth Batty
5.0
This rating includes all reviews, with more weight given to recent reviews.
Hunter Shook
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 03, 2026 -

Key Ford of Rockland responded

Thank you for sharing your experience with our team during your used Toyota Corolla purchase. We’re glad our staff addressed your concerns and provided helpful guidance throughout the process. Please feel free to reach out if there’s anything else we can assist you with. Experience the Key Difference

July 02, 2026

It was a very good experience. Nick was nice, friendly and professional. They were very helpful. More

by sumjam
Recommend Dealer
Yes
Employees Worked With
Macy Bosma
4.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Macy Bosma
Jul 02, 2026 -

Key Ford of Rockland responded

Macy and our service team appreciate your kind words about your Ford Explorer service visit. Thank you for the 5-star rating. Let us know whenever you need any help with your Explorer again. Experience the Key Difference

July 01, 2026

Key Ford will not give the most aggrious complaints therefore they are not honest in their reviews. Two payments made with no vehicle after purchasing extended warranty being told no repaires will be More

by Hcs1slh
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Caleb Wight
1.0
This rating includes all reviews, with more weight given to recent reviews.
Andrew Eggen
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jul 05, 2026 -

Key Ford of Rockland responded

We're sorry that you didn't have a completely satisfying visit. We'd love the opportunity to address any issues with our team here. If you don't mind reaching out to us, we would love to address your concerns. Thank you for your time, and hopefully, we can get to the bottom of this.

July 01, 2026

My experience with Key Ford of Rockland was excellent. Ace was great to work with, answered my questions, and made the buying process go smoothly. I felt comfortable throughout the process and I’m very ha More

by mariastrout2024
Recommend Dealer
Yes
Employees Worked With
Ace
Jul 01, 2026 -

Key Ford of Rockland responded

We’re thrilled the purchase of your Ford Mustang was smooth and comfortable. Our team member was happy to answer your questions throughout the process. Enjoy your Mustang and feel free to reach out if anything comes up. Experience the Key Difference

Jul 02, 2026 -

mariastrout2024 responded

Thank you! I’m absolutely loving my dream car. I’ve never been a fan of sitting around at dealerships, so being able to do most of the process over the phone after test driving the car, and then just coming in to sign papers and bring it home, was perfect for me. I really appreciated how smooth and easy everything was. I will definitely be coming back when it’s time for another vehicle.

June 27, 2026

They listened to my problem. Diagnosed it. Fixed it. Catalyst failed. Fixed on warranty. I will buy another vehicle from them. More

by thomas.aylesbury
Recommend Dealer
Yes
Employees Worked With
Macy Bosma
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Macy Bosma
Jun 27, 2026 -

Key Ford of Rockland responded

It’s great to hear our team listened to your concerns, diagnosed the issue with your F-150, and completed the warranty repair promptly. Thank you for trusting Macy and our service department; we look forward to helping you again when you’re ready for your next Ford. Experience the Key Difference

June 24, 2026

The sales part of the dealership is great. The service department has me questioning their attention to detail. I brought our one ton work truck in for it's first oil change and rotation. I w More

by SalB
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Caleb Wight
3.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 24, 2026 -

Key Ford of Rockland responded

Sal, thank you for your review. We're sorry your visit didn't go as planned, and we'd like to address these issues with our team. If it's possible to discuss your visit in more detail, please send us a message. We strive to make sure that all of our customers leave happy, and it's disappointing to learn that we missed the mark here. Experience the Key Difference

June 23, 2026

Very polite, efficient, and professional. We were very satisfied with Key Ford of Rockland’s service. More

by MARYBRUMMER200
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Jesse Hallock
5.0
This rating includes all reviews, with more weight given to recent reviews.
Macy Bosma
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jun 23, 2026 -

Key Ford of Rockland responded

We’re happy to hear you were pleased with the polite, efficient, and professional service on your Honda Pilot. Thank you for sharing your experience. Please let us know when we can help you next. Experience the Key Difference

June 15, 2026

Hunter and Tyler were very helpful and pleasant to work . Financing was eager to sell different packages. Keith was knowledgeable and informative but my finances were limited More

by duangers
Recommend Dealer
Yes
Employees Worked With
Claire Eugley
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Claire Eugley
Jun 16, 2026 -

Key Ford of Rockland responded

It's great to hear that we were able to help you. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Key Ford of Rockland! Experience the Key Difference

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