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Serra Volkswagen
Birmingham, AL
1,340 Reviews
Serra Volkswagen in Birmingham, AL, serving the Greater Birmingham Area, Tuscaloosa and Hoover, is a new and used car dealership providing for your automotive needs before, during, and after the sale. We’re a proud member of the Serra Automotive group, a family-owned business taking care of car shoppers since 1981. Whether you’re dealing with our sales professionals, finance team, or certified technicians, you can always expect to feel as if you are the top priority, because we believe in developing lifelong automotive relationships with our customers.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 8:00 PM
Tuesday 9:00 AM - 8:00 PM
Wednesday 9:00 AM - 8:00 PM
Thursday 9:00 AM - 8:00 PM
Friday 9:00 AM - 8:00 PM
Saturday 9:00 AM - 8:00 PM
Sunday Closed
Service
Monday 7:30 AM - 5:30 PM
Tuesday 7:30 AM - 5:30 PM
Wednesday 7:30 AM - 5:30 PM
Thursday 7:30 AM - 5:30 PM
Friday 7:30 AM
Saturday Closed
Sunday Closed
Parts
Monday 7:30 AM - 5:30 PM
Tuesday 7:30 AM - 5:30 PM
Wednesday 7:30 AM - 5:30 PM
Thursday 7:30 AM - 5:30 PM
Friday 7:30 AM - 5:30 PM
Saturday Closed
Sunday Closed
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Showing 1,340 reviews
May 23, 2025
We have had multiple Nissans that we have taken to Serra. The service department is always helpful, friendly, and I have always been treated with respect. The service department is always helpful, friendly, and I have always been treated with respect. More
by AYANNABELLE
Verified Customer
May 23, 2025
Efficient service, friendly staff, and clear communication. Car returned in great condition and on time—overall a smooth, satisfying experience. communication. Car returned in great condition and on time—overall a smooth, satisfying experience. More
by taylor.walterg
May 21, 2025
this visit was great and fast i will be coming back for more of my car service problems more of my car service problems More
by malaijiajade
May 20, 2025
Thank you for the exceptional service! Your services team is courteous, knowledgeable, and truly cares about customer satisfaction. Your services team is courteous, knowledgeable, and truly cares about customer satisfaction. More
by Steve
Employees Worked With
May 14, 2025
Had to come back 3 times to get a sensor replaced and when it was finally fixed the technician slammed my hood so hard that my turn signal lamp came out. After I returned for the 4th trip the service man when it was finally fixed the technician slammed my hood so hard that my turn signal lamp came out. After I returned for the 4th trip the service manager told me my options and one of them was I would need to pay to have my bumper removed so they could fix the lamp. This was your techs fault not mine. They were able to fix it and the technician lied to my husbands face and said that the plug was bent. All untrue. We have had the car a year and never an issue until your techs fault slammed the hood. I did not discover the issue until I left. I called the service advisor and he asked me to come back and I was unable to so I came the next day. More
by gdamama76
Employees Worked With
Service advisor over service at Volkswagen
May 12, 2025
Easy to make an appointment and completed my recall and oil change in a timely manner. oil change in a timely manner. More
by allybuchanan111
Employees Worked With
May 01, 2025
They worked on everything and fixed it except for what I originally had the car towed in for. After having the car for nearly three weeks they called me and said the car was ready to go. The charge so far w originally had the car towed in for. After having the car for nearly three weeks they called me and said the car was ready to go. The charge so far was $3770.00 in which I believe to be highly ridicules and very expensive for the work they done. Upon arrival an hour and half later, I spotted the car on the lot, so, I used my extra key fob and started the car to see if it was fixed, and same problem still existed. I told the service writer what I had discover and asked if they test drove the car upon completion of work performed. Hie response was, "he is supposed to." I was very dissatisfied and disappointed. He took the car back into the shop and two hours later he informed me that the car needed another part fixed and it would cost almost $700.00 plus I would have to leave the car at the shop again until the part came in, another wasted trip. My concern now is why all the other worked performed that I didn't ask to do except for three things, Gear shift was loose, third brake light out, and recall on the driver's side airbag. The car is a 2018 Turbo Beetle Convertible which is my wife's pride and joy. Needless to say, she was very livid and beyond being upset with Serra Volkswagen. She called the service manager and inquired why it needed so much work and was told it's because it's the age of the car and he was a Nissan man anyway. So, what he was saying is that a Volkswagen is not any good after six years old. I must say that we have never had any problems with the Beetle and the reason I had it towed ($300.00) is because the EPC dash light came on and according to the owner's manual to shut off engine and take it to the nearest authorized Volkswagen mechanic, which in this case was 63 miles away. I can't wait to see what awaits me when I go to pick up the car. More
by donaldcanada256
April 28, 2025
My service was longer than I expected but everyone was nice and helpful. I was also kept up to date on everything. nice and helpful. I was also kept up to date on everything. More
by TESHIA H.
April 28, 2025
Quick, fast and, easy. They had me in and out within an hour and there were multiple people ahead of me. They had me in and out within an hour and there were multiple people ahead of me. More
by psettle
April 25, 2025
The guy that works at the front counter is very friendly and very helpful, but my car was not fixed correctly and very helpful, but my car was not fixed correctly More
by fhoward1313
Employees Worked With
