Dealer Reviews
Cars for Sale
Dealer Log In
All Salespeople
Sales Department
Sunrise Ford
Fort Pierce, FL
1,984 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
Read More
This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
By Type
Showing 1,984 reviews
January 31, 2026
Great I have bought 10 trucks from the same dealer always a good experience Done a good experience Done More
by SEYELTON
Verified Customer
January 30, 2026
VW was awesome to work with! I loved that they didn’t pressure me into buying a vehicle right away and instead let me explore many options. I loved that they didn’t pressure me into buying a vehicle right away and instead let me explore many options. More
by REBECCARIVERS010
Employees Worked With
Ryan and Chris
January 30, 2026
I had a very pleasant car buying experience with both Daniel and Shannon I would highly recommend both Daniel and Shannon I would highly recommend both More
by LDYBG72673
January 29, 2026
The buying process was excellent. Edison did a great job. I didn't like that my vehicle wasn't cleaned, no def fluid, and it wasn't filled with diesel. Edison did a great job. I didn't like that my vehicle wasn't cleaned, no def fluid, and it wasn't filled with diesel. More
by DONEDEALSOUTH
January 17, 2026
Good service, return was slow on repairs. Continued to receive information that the vehicle would be ready soon, it took over a month to return the vehicle for a job that shouldn't have been Continued to receive information that the vehicle would be ready soon, it took over a month to return the vehicle for a job that shouldn't have been more than 2 weeks at most. I was pleased with the repairs however. More
by motor3172
January 16, 2026
Christina is extremely professional. A pleasure working with her. Helpful. Excellent person. Give her a promotion A pleasure working with her. Helpful. Excellent person. Give her a promotion More
by Denisseknorr
January 16, 2026
Excellent She made sure everything was handled from top to bottom. Excellent communication great experience. to bottom. Excellent communication great experience. More
by jcampbell26
January 15, 2026
Amazing service from staff as well as the process was fantastic Amazing service from staff as well as the process was fantastic everything was very clear and everyone was kind and helpful fantastic Amazing service from staff as well as the process was fantastic everything was very clear and everyone was kind and helpful More
by ISRAEL.A.COLLADO
