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Sunrise Ford

Fort Pierce, FL

4.2
1,757 Reviews
Welcome To The Sunrise Ford Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees! The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida! When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes. After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.” Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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5435 US-1

Fort Pierce, FL

34982

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Showing 1,757 reviews

August 16, 2025

Absolutely horrible! No other way to put it, they lost my keys and refused to find them, Blamed me for it and had me removed from the property. The service dept manager i More

by kbaby1327
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No
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Steven Neidhart
August 16, 2025

Excellent buying experience with Christian and Sunrise Ford. I’m happy with my new truck . More

by DANIELANGEL80
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Yes
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Christian Devercelly
August 16, 2025

My car was in for an insurance covered accident. You had it for over 2 months. I was told my car would be ready on Monday or Tuesday and it wasn't ready until the following week. When I got it back More

by Mitymitk2
Recommend Dealer
No
Employees Worked With
Body shop
August 15, 2025

GREAT People great 1 stop shop to buy a ca r. Great advice for managing your car once you drive it off the lot. More

by asomaningsusan
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Yes
Employees Worked With
John amd Nancy in Sales, David in Finance - great people!!
August 15, 2025

Salesman Abner And Finance Cameron were both a pleasure to work with and very professional over all . I would recommend this dealer to a friend. More

by R0runner
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Yes
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Abner and Cameron
August 15, 2025

The service provided was fast and efficient. The service technician was extremely polite and the cost was reasonable. More

by MBOYD3431
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Yes
Employees Worked With
Josh Emery, Rebecca Lassiter, Michael Knight
August 15, 2025

Their employees do all that they can to satisfy the customer. Keeps us coming back! More

by BKARENTAYLOR
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Yes
Employees Worked With
Bill Hughes
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Alfredo Rodriguez
August 14, 2025

The service was excellent and Christina Klosset is a excellent service employee love she gave me excellent service More

by IRENEMERRITT
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Yes
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Christina Klosset
August 14, 2025

Exelent customer service . Definitely better then other delearship from my experience. Waiting room is very clean . More

by eduardk
Recommend Dealer
Yes
Employees Worked With
None of this
August 14, 2025

I had a scheduled biannual check done on my wife's car with no issues. When I left the check engine light was on. I returned and my service agent immediately resolved the issue by clearing out the error c More

by MSLAURYHDEZ
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Yes
Employees Worked With
All the employees present were courteous and professional., Josh Emery, Rebecca Lassiter, Michael Knight
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