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Sunrise Ford

Fort Pierce, FL

Overview
Employees
Reviews
Vehicles
4.2
1,344 Reviews
Welcome To The Sunrise Ford Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees! The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida! When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes. After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.” Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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5435 US-1

Fort Pierce, FL

34982

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Showing 1,344 reviews

August 19, 2024

I’ve always had excellent service at Sunrise Ford. people in sales & service treat people well. More

by JUDYJAKUBOSKI
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Josh Emery
5.0
This rating includes all reviews, with more weight given to recent reviews.
Rebecca Lassiter
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Girl behind the desk,@ loaner dept
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Aug 22, 2024 -

Sunrise Ford responded

Thank you! We always ensure that everyone in our organization has the same goal of providing the highest level of customer service possible. Have an awesome day!

August 19, 2024

Professional on time courteous. Had my car picked up and dropped off. It was very helpful. I will definitely use sunrise again. More

by sunnydaysalf
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Shawn
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Aug 22, 2024 -

Sunrise Ford responded

Thank you for taking the time to share your experience with us! We are very happy to hear that the values we instill in our organization transfer directly to you. We look forward to seeing you again soon. All the best!

August 19, 2024

Here’s a review for Christian at Sunrise Ford: Christian at Sunrise Ford was fantastic! He helped me find the perfect F-150 to fit my lifestyle. His knowledge of the truck was impressive, and he answered al More

by ANTHONY@CONTIROOFING.US
Recommend Dealer
Yes
Employees Worked With
Christian
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Aug 22, 2024 -

Sunrise Ford responded

Thank you for your time and kind words! We appreciate your 5-star response and will be here for any needs you should have in the future. Have a wonderful day!

August 19, 2024

Outstanding experience purchasing my Ford Explorer ST. Knowledgeable Salesman made it an easy sell. Sales manager wasn’t pushy and paperwork went smooth More

by TISONB1692
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Elton Wetteland
5.0
This rating includes all reviews, with more weight given to recent reviews.
Janet Monroe
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jeremy Harper
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Aug 22, 2024 -

Sunrise Ford responded

Thank you for your response! We always strive to make sure the experience with us is positive and efficient. We welcome your return in the future. Have a great day!

August 17, 2024

Very professional and friendly service. The service was performed quickly to my full satisfaction. Under the prior ownership, the wait times were often ridiculously long for a simple / sche More

by LANDMKUHN
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Sara Haney
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Aug 22, 2024 -

Sunrise Ford responded

Awesome endorsement! Very happy to hear that the core values implemented by the team pay off for our family of customers. Enjoy the day.

August 17, 2024

Purchased a new 2024 Ford Ranger from Sunrise Ford. I highly recommend the salesman Bill Hughes. However part of the purchase agreement was 3 add on warranty products which I have yet to receive any d More

by TR
Recommend Dealer
No
Employees Worked With
Bill Hughes
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Aug 22, 2024 -

Sunrise Ford responded

"TR" does not correspond to any customer in our database. In order for us to properly correct any issues you are experiencing, we must kindly request your full name, contact information, and the nature of any concerns by emailing us directly via social@sunrise-ford.com or respond directly to this message with the requested information. We hope to hear back from you soon.

August 17, 2024

This was a very professional and courteous visit. . I was treated with respect and a true regard for the value of my time. I was in and out in a very timely manner. My representative, Sara Hanley is a More

by POMPEI230
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Sara Hanley
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Aug 22, 2024 -

Sunrise Ford responded

Thank you very much for the positive review! We strive to exceed expectations in all aspects of the industry and are happy to welcome you to the family of customers who have had a similar experience as yours. Best wishes!

August 17, 2024

I was thrilled with Sara's help. She was very knowledgeable and made sure I had my truck back by he time I had requested it. The service tech did a great job as well. My truck no lon More

by jimtotton
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Sara 5 stars
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Aug 22, 2024 -

Sunrise Ford responded

Thank you for your kind response! We always appreciate hearing positive feedback about your coordination with our team. Have a fantastic day!

August 16, 2024

Very Professional Service, Timely Appointments, Quality Parts, Clean Waiting Rooms & Timely Service. Great Suggestions for Service. More

by michaeljperry24
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
David
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Aug 22, 2024 -

Sunrise Ford responded

We sincerely appreciate the time you have taken to provide us with such a fabulous evaluation. We look forward to seeing you again soon!

August 16, 2024

Worst, bought many trucks from sunrise ford for my business over 30 years, last service major screw ups, never again! More

by REELKOOL
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Sandra Nelson
2.0
This rating includes all reviews, with more weight given to recent reviews.
Elton Wetteland
1.0
This rating includes all reviews, with more weight given to recent reviews.
Mary Jo Tierney
1.0
This rating includes all reviews, with more weight given to recent reviews.
Josh Emery
1.0
This rating includes all reviews, with more weight given to recent reviews.
Craig Wolf
1.0
This rating includes all reviews, with more weight given to recent reviews.
Janet Monroe
1.0
This rating includes all reviews, with more weight given to recent reviews.
Rebecca Lassiter
1.0
This rating includes all reviews, with more weight given to recent reviews.
Jeremy Harper
1.0
This rating includes all reviews, with more weight given to recent reviews.
Michael Knight
1.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Aug 22, 2024 -

Sunrise Ford responded

"REELKOOL" does not correspond to any customer in our database. In order for us to properly correct any issues you are experiencing, we must kindly request your full name, contact information, and the nature of any concerns by emailing us directly via social@sunrise-ford.com or respond directly to this message with the requested information. We hope to hear back from you soon.

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