Bill Rolufs
Bill Rolufs at Sunset Ford of Waterloo

Bill Rolufs

Finance Manager

Sunset Ford of Waterloo

1425 N Illinois Route 3
Waterloo, IL 62298

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4.9
347 Reviews

Dealership Experience

7 yrs, 3 mos

Industry Experience

31 yrs, 1 mo

4.9

347 Reviews

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347 Reviews of Bill Rolufs

August 09, 2025

Dealership Rating
Employee Rating

We purchased a car from Sunset Ford at Waterloo branch and had the best experience we could have asked for. All the guys working there are great! More

by pamsteppig
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Aug 11, 2025

Sunset Ford of Waterloo responded

Congrats on your purchase! Our team truly enjoyed having you here, and we wish you many happy, safe miles. We hope to have the chance to work with you again!

August 06, 2025

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Employee Rating

Joe Hill and the team at Sunset Ford are awesome. Recently purchased my 2nd vehicle through them and it was a pleasure. More

by livinonklandathu
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill, Andrew White

Aug 06, 2025

Sunset Ford of Waterloo responded

Thank you for coming back to see us, and congrats on your new vehicle! Always a pleasure working with you. See you next time!

July 25, 2025

Dealership Rating
Employee Rating

Joe was great to work with on the purchase of a truck for our son. Kyle and Bill were fantastic as well! Would highly recommend this dealership to anyone! More

by jennrward
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill, Kyle Brewer

Jul 28, 2025

Sunset Ford of Waterloo responded

Congratulations on your purchase! Our team truly enjoyed working with you and wishes you many happy miles. Thank you for choosing Sunset Ford of Waterloo!

May 21, 2025

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Employee Rating

Dealership was great to work with. Highly recommend. Adrian and Joe were both very friendly and super helpful. Love my new car! More

by samploeger
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
May 21, 2025

Sunset Ford of Waterloo responded

We appreciate the 5-stars and your recommendation! Our team is always here to help and we hope to work with you again.

May 14, 2025

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Employee Rating

The sales agent was nice and very helpful. I would use him again. The floor manager was a little pushy trying to sell me stuff that I didn’t want. I realize that is his job. The deal is done a More

by Hogan819
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: John Ries

May 15, 2025

Sunset Ford of Waterloo responded

Thank you so much for taking the time to share this with us, we are always looking to improve. We wish you many happy and safe miles with your vehicle, and our team hopes to have the opportunity to earn your business again!

May 05, 2025

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Employee Rating

Our recent experience was the best experience my wife and I have ever had a car dealership. We felt no pressure to buy a car, we felt supported and heard throughout the entire process. Will definitely be rec More

by rickyweber20
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Kyle Brewer, John Ries

May 06, 2025

Sunset Ford of Waterloo responded

Thank you for the outstanding review and recommendation! Our team enjoyed having you here and we wish you all the best. Come back to see us!

September 21, 2024

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Employee Rating

They are very responsive to phone calls and texts. They do things in a timely manner. More

by cdaniels
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: John Ries

Sep 23, 2024

Sunset Ford of Waterloo responded

We appreciate the feedback and hope to have the chance to work with you again!

August 25, 2024

Dealership Rating
Employee Rating

Never like spending that kind of money but the experience was fun and relaxing thanks to John, Bill and Andrew! More

by Rich Etling
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: John Ries, Andrew White

Aug 26, 2024

Sunset Ford of Waterloo responded

We appreciate the great review and your business. Our team enjoyed working with you, and we wish you many happy miles. Thank you for choosing Sunset Ford of Waterloo!

August 21, 2024

Dealership Rating
Employee Rating

I just bought a new Ford Maverick truck from Joe Hill at Sunset Ford in Waterloo. He was great to deal with and answered all my questions with patience and kindness. We even exchanged corny jokes and I got More

by Oldman13
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Aug 22, 2024

Sunset Ford of Waterloo responded

Congratulations on your purchase! Our team truly enjoyed working with you and appreciated the chance to earn your business. Thank you so much for your business and recommendation. We hope to see you again!

August 02, 2024

Dealership Rating
Employee Rating

If I could rate a 10 I would! ! Amazing service, everyone was so helpful and welcoming. I will recommend this dealer to everyone!! More

by alyg9696
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Aug 05, 2024

Sunset Ford of Waterloo responded

Thank you for the outstanding review and recommendation! Our team truly enjoyed working with you, and we wish you many happy miles!

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