Bill Rolufs
Bill Rolufs at Sunset Ford of Waterloo

Bill Rolufs

Finance Manager

Sunset Ford of Waterloo

1425 N Illinois Route 3
Waterloo, IL 62298

Contact Me
4.9
344 Reviews

Dealership Experience

6 yrs, 11 mos

Industry Experience

30 yrs, 9 mos

4.9

344 Reviews

Write a Review

344 Reviews of Bill Rolufs

May 21, 2025

Dealership Rating
Employee Rating

Dealership was great to work with. Highly recommend. Adrian and Joe were both very friendly and super helpful. Love my new car! More

by samploeger
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
May 21, 2025

Sunset Ford of Waterloo responded

We appreciate the 5-stars and your recommendation! Our team is always here to help and we hope to work with you again.

May 14, 2025

Dealership Rating
Employee Rating

The sales agent was nice and very helpful. I would use him again. The floor manager was a little pushy trying to sell me stuff that I didn’t want. I realize that is his job. The deal is done a More

by Hogan819
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: John Ries

May 15, 2025

Sunset Ford of Waterloo responded

Thank you so much for taking the time to share this with us, we are always looking to improve. We wish you many happy and safe miles with your vehicle, and our team hopes to have the opportunity to earn your business again!

May 05, 2025

Dealership Rating
Employee Rating

Our recent experience was the best experience my wife and I have ever had a car dealership. We felt no pressure to buy a car, we felt supported and heard throughout the entire process. Will definitely be rec More

by rickyweber20
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Kyle Brewer, John Ries

May 06, 2025

Sunset Ford of Waterloo responded

Thank you for the outstanding review and recommendation! Our team enjoyed having you here and we wish you all the best. Come back to see us!

September 21, 2024

Dealership Rating
Employee Rating

They are very responsive to phone calls and texts. They do things in a timely manner. More

by cdaniels
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: John Ries

Sep 23, 2024

Sunset Ford of Waterloo responded

We appreciate the feedback and hope to have the chance to work with you again!

August 25, 2024

Dealership Rating
Employee Rating

Never like spending that kind of money but the experience was fun and relaxing thanks to John, Bill and Andrew! More

by Rich Etling
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: John Ries, Andrew White

Aug 26, 2024

Sunset Ford of Waterloo responded

We appreciate the great review and your business. Our team enjoyed working with you, and we wish you many happy miles. Thank you for choosing Sunset Ford of Waterloo!

August 21, 2024

Dealership Rating
Employee Rating

I just bought a new Ford Maverick truck from Joe Hill at Sunset Ford in Waterloo. He was great to deal with and answered all my questions with patience and kindness. We even exchanged corny jokes and I got More

by Oldman13
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Aug 22, 2024

Sunset Ford of Waterloo responded

Congratulations on your purchase! Our team truly enjoyed working with you and appreciated the chance to earn your business. Thank you so much for your business and recommendation. We hope to see you again!

August 02, 2024

Dealership Rating
Employee Rating

If I could rate a 10 I would! ! Amazing service, everyone was so helpful and welcoming. I will recommend this dealer to everyone!! More

by alyg9696
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Aug 05, 2024

Sunset Ford of Waterloo responded

Thank you for the outstanding review and recommendation! Our team truly enjoyed working with you, and we wish you many happy miles!

June 29, 2024

Dealership Rating
Employee Rating

Joe Hill and the folks at Sunset Waterloo are fair, friendly, easy to work with, and sold me a well-maintained fair-priced used car. They even let me take the car to my mechanic in Missouri. It's ver More

by ojuliana
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill, Adrian Fitch, John Ries , Debbie Menard

Jul 01, 2024

Sunset Ford of Waterloo responded

Thank you so much for sharing this with us, and congratulations on your purchase! Our team truly enjoyed working with you, and we wish you all the best. Come back and see us!

June 07, 2024

Dealership Rating
Employee Rating

Everyone was really nice, A little time consuming. But over all I would go back More

by ames2678
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill, Kyle Brewer

Jun 10, 2024

Sunset Ford of Waterloo responded

We appreciate the feedback on your experience, and our team hopes to have the opportunity to work with you again. Enjoy your vehicle, and thank you for choosing Sunset Ford of Waterloo!

May 30, 2024

Dealership Rating
Employee Rating

Joe was an awesome help with purchasing my first car! He was informative and very friendly! Joe made the process easy and comfortable. More

by adrianna.ed13
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Joe Hill, Kyle Brewer

May 31, 2024

Sunset Ford of Waterloo responded

Congratulations on your purchase! Our team loved having you here, and we are so pleased to hear that they made your first buying experience great. Thank you for choosing Sunset Ford of Waterloo! We are here for any future needs and hope to see you again!

1
...

Dealership Inventory (115 Vehicles)

new 2025 Ford F-150 car, priced at $57,400
2025 Ford F-150
new
Rapid Red Metallic Tinted Clearcoat exterior
Automatic
Four-wheel Drive
new 2025 Ford F-150 car, priced at $56,676
2025 Ford F-150
new
Carbonized Gray Metallic exterior
Automatic
Four-wheel Drive
new 2025 Ford F-150 car, priced at $64,162
2025 Ford F-150
new
Space White Metallic exterior
Automatic
Four-wheel Drive
new 2025 Ford Bronco Sport car, priced at $34,589
2025 Ford Bronco Sport
new
Carbonized Gray Metallic exterior
Automatic
Four-wheel Drive
new 2025 Ford F-150 car, priced at $63,491
2025 Ford F-150
new
Carbonized Gray Metallic exterior
Automatic
Four-wheel Drive
used 2024 Audi A3 car, priced at $28,225
2024 Audi A3
used
Black exterior
Automatic
Front-wheel Drive