Franci Martinez
Franci Martinez at Columbia Honda

Franci Martinez

Sales and Leasing Professional

Columbia Honda

1650 Heriford Rd.
Columbia, MO 65202

Contact Me
4.9
30 Reviews

I have been in the automotive industry the last 12 years working hands-on in various aspects of the car business. I love helping people find the perfect vehicle! I aim to make the car buying process smooth, and enjoyable. Whether you are looking for your next new ride or considering pre-owned, I am here to provide expert advice and personalized service.

Dealership Experience

12 yrs, 7 mos

Industry Experience

12 yrs, 7 mos

Languages Spoken

English English

4.9

30 Reviews

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30 Reviews of Franci Martinez

June 16, 2026

Dealership Rating
Employee Rating

One of the few dealerships to have a Type R available. Everyone was friendly and seemed to be genuine car lovers. More

by postletian
Sales Price Transparency
Purchase Time
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Recommend Dealer
Yes

Other Employees Tagged: Lucas Bruno

Jun 16, 2026

Columbia Honda responded

It’s fantastic that our lineup included the Honda you were seeking and that our staff’s genuine enthusiasm stood out. Congratulations on your new Honda and we hope to welcome you back soon.

June 13, 2026

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Franci was our dealer and she was extremely helpful! ! I hadn't purchased a vehicle in over 7 years and she was knowledgeable in answering all my many questions and made the entire process seamless! 10 o More

by reginemccracken01
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Lucas Bruno

Jun 13, 2026

Columbia Honda responded

It’s wonderful to hear Franci guided you smoothly through your used Kia Forte purchase and answered all your questions. Thank you for the 10 out of 10 recommendation and for choosing us. We hope you enjoy your new Kia!

May 17, 2026

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Great dealership, lots of nice people to help find the correct car for me. Great slales person More

by KathyK
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Recommend Dealer
Yes

Other Employees Tagged: Mike Miller, Lucas Bruno

May 17, 2026

Columbia Honda responded

Thank you for choosing the new Honda Civic Hybrid and for the five-star review. We’re delighted that Mike guided you to the perfect match. Enjoy every drive in your Civic Hybrid.

May 15, 2026

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Franci was very responsive to all of my questions and really made the buying experience a breeze. More

by rcole42
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Lucas Bruno

May 15, 2026

Columbia Honda responded

It’s wonderful Franci could address all your questions and make the buying experience smooth. Congratulations on your new vehicle and we hope to assist you again soon.

February 20, 2026

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Above and beyond customer service! Franci M. Made the whole process as smooth as possible and enjoyable! She put forth the effort to make sure I got my money's worth and made it conven More

by Ian Hearrold
Sales Price Transparency
Trade-in Experience
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Recommend Dealer
Yes
Feb 21, 2026

Columbia Honda responded

Thank you for highlighting Franci’s dedication to making your Jeep Wrangler 4xe purchase seamless and convenient. We appreciate your trust and look forward to helping you find your next vehicle.

January 20, 2026

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Everyone was very easy to work with. The car that I had gotten had an electrical issue and they worked very hard to get me a replacement car as close to the other one as they could get More

by HEYDUDELETSPARTY
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Recommend Dealer
Yes
Jan 21, 2026

Columbia Honda responded

Thank you so much for taking the time to share your feedback with us. We are delighted to learn about your positive experience! If there is anything else we can do to assist you, please do not hesitate to let us know. We are always happy to help!

December 17, 2025

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I needed a new vehicle and liked Hondas. I was looking online for certified preowned Accords. I had a day off and went into dealership as a single female, nervous about what type of sales More

by Tommi White
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Lucas Bruno

Dec 17, 2025

Columbia Honda responded

It's great to hear that we were able to help you out. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Columbia Honda!

October 05, 2025

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Francie was very helpful and very professional. She made it her personal mission to make sure we got the vehicle that best suited our needs and that meant the world to us. More

by Daskodabear1
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Danny Hammack , Nick Costanza

Oct 05, 2025

Columbia Honda responded

Thank you for choosing Columbia Honda. Your feedback and rating mean a lot to us. We're glad we were able to help, and we hope to see you again!

July 15, 2025

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Franci is absolutely amazing! The best experience we’ve ever had with a salesperson. She is warm, kind, funny, fun, and honest. She has most definitely made us a repeat customer a More

by JenniferD
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Andrew Silvey

Jul 16, 2025

Columbia Honda responded

Thank you for taking the time to write this review and let us know how we are doing. Our customers are our top priority and your feedback is greatly appreciated! All of us at Columbia Honda are glad to have you as a customer.

June 27, 2025

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Franci was excellent to deal with, knowledgeable and accommodating, but definitely not pushy. She was willing to pull several cars until we found one that met our needs. Honda Columbia as a whole was cl More

by kkrattli
Recommend Dealer
Yes

Other Employees Tagged: David Guthrie

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