Rick Fullerton
Rick Fullerton at Beck Ford

Rick Fullerton

Sales Professional

Beck Ford

420 Palm Ave
Palatka, FL 32177

Contact Me
4.8
80 Reviews

Dealership Experience

41 yrs, 1 mo

Industry Experience

41 yrs, 1 mo

4.8

80 Reviews

Write a Review

80 Reviews of Rick Fullerton

May 03, 2026

Dealership Rating
Employee Rating

The service department was able to get the heater door replaced in less time that they had originally expected. We got the truck back a day early. More

by FHIRICK
Recommend Dealer
Yes

Other Employees Tagged: Mike Harrison

May 05, 2026

Beck Ford responded

That’s always a nice surprise—getting it back sooner than expected. Glad the team was able to turn it around quickly and get you back on the road ahead of schedule. We appreciate you trusting us with your truck. — Carole M

April 29, 2026

Dealership Rating
Employee Rating

Rick in sales did an excellent job answering questions and being patient while I made the decision. However when I got the truck home and went to wash it for the first time the paint had a real gritty More

by DSG8260
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
May 01, 2026

Beck Ford responded

Thank you for your feedback—we appreciate you taking the time to share both sides of your experience. I’m glad to hear Rick took great care of you and made the process comfortable while you were making your decision. That’s exactly the level of service we aim for on the sales side. That said, I completely understand your frustration with the condition of the paint after getting the truck. I understand that you've spoken with Rick. Thanks for giving us the opportunity to resolve this situation. My name is Carole Mahanes, Customer Experience Coordinator. Please feel free to reach out to me directly at (386) 328-0344 ext. 135 anytime.

April 24, 2026

Dealership Rating
Employee Rating

Rick tried to get me into the car that I wanted but the bank had other ideas. So he got me into a really nice Escape. He even had it delivered to my home! Exceptional service. I was definitely not expecti More

by namssugr
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Apr 28, 2026

Beck Ford responded

Thank you for sharing this—we really appreciate it. Rick always goes the extra mile to find the best solution, even when things don’t go exactly as planned. I’m glad he was able to get you into a great Escape and make the process easy, especially with the home delivery. We truly appreciate your trust and are glad the experience exceeded your expectations. Enjoy your new ride, and we’re here whenever you need us! — Carole M

April 23, 2026

Dealership Rating
Employee Rating

They are concerned about the customers needs and will go the extra mile to see that the customer is taken care of More

by Bobbys
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Brian Freeman, Mark Roser , Emma,jpkip

Apr 23, 2026

Beck Ford responded

That’s exactly what we aim for—taking care of the details and making sure our customers feel it. We appreciate you recognizing the effort and sharing your experience!

April 08, 2026

Dealership Rating
Employee Rating

The whole buying experience was fantastic. Emma I finance was superb and with Mr Fullerton Brian and PJ i was very happy More

by Bobbys
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Brian Freeman, Mark Roser , Pj's and Emma

Apr 08, 2026

Beck Ford responded

Thank you for sharing your experience! We’re so glad to hear everything went smoothly and that you had such a fantastic buying experience. Emma, Brian, PJ, and Rick Fullerton will truly appreciate the recognition—we’re lucky to have such a great team. Enjoy your new vehicle, and thank you for choosing Beck!

April 03, 2026

Dealership Rating
Employee Rating

PJ and Rick really took the time to make sure my daughters and I were taken care of. I had a tough time trading my car elsewhere and had nearly given up. I reached out to PJ and gave him my informat More

by cmnkjd
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: PJ Knipp 5 Stars

Apr 03, 2026

Beck Ford responded

This really means a lot—thank you for sharing your experience. We’re so glad PJ and Rick were able to step in and take care of you and your daughters, especially after the frustration you had elsewhere. That’s exactly how it should be—listening, helping, and finding a solution that works for you without the stress. It’s great to hear they took the time to walk you through the vehicle, coverages, and technology so you felt confident and comfortable driving away. We’ll be sure to pass this along to both of them—they’ll truly appreciate it. Enjoy your new Escape, and please don’t hesitate to reach out if you need anything at all!

March 30, 2026

Dealership Rating
Employee Rating

I had a very positive service experience recently. I brought in my bronco because the hardtop needed to be replaced under warranty. There is a known issue of them cracking. More

by JKM
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Bill Clark

Mar 31, 2026

Beck Ford responded

Thank you for sharing your experience! We're glad to hear your visit went smoothly and that we were able to assist with your Bronco’s hardtop replacement under warranty. We understand how frustrating known issues like that can be, and our team is always here to make the process as easy and stress-free as possible. We appreciate your trust and look forward to helping you again whenever you need us!

March 15, 2026

Dealership Rating
Employee Rating

Everyone in sales / finance were super friendly, courteous, and easy to work with. The facilities are older and there is a lot of remodeling going on currently which gives a negative first impressi More

by Rich
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Emma and PJ. There was another salesman helping out but did not get his name.

Mar 23, 2026

Beck Ford responded

Thank you for sharing your experience, Rich! We’re glad to hear our sales and finance teams made everything smooth and easy. We appreciate your patience with the remodeling—our goal is to improve the space while keeping service top-notch, and it’s great to know that came through despite the construction.

February 20, 2026

Dealership Rating
Employee Rating

Always professional and friendly. We appreciate Joel and the entire staff as they go above and beyond! More

by Breck
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Feb 23, 2026

Beck Ford responded

We really appreciate you taking the time to share this, Breck! Joel and the whole team put their hearts into making every visit smooth and personal, so it’s great to hear it made a difference for you. Thank you for recognizing their effort — it truly means a lot to all of us!

February 14, 2026

Dealership Rating
Employee Rating

Great dealership. Did not hassle me or try to force me into a vehicle, very helpful and got me the best deal possible. More

by jdw1191
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Feb 17, 2026

Beck Ford responded

Thank you! We’re so glad you had a great experience and felt comfortable throughout the process. It means a lot to hear we could help you get the best deal without any pressure!

1
...

Dealership Inventory (249 Vehicles)

used 2023 Hyundai Santa Fe car, priced at $23,401
2023 Hyundai Santa Fe
used
Gray exterior
Automatic
Front-wheel Drive
new 2026 Ford Mustang car, priced at $49,300
2026 Ford Mustang
new
Oxford White exterior
Rear-wheel Drive
new 2026 Ford F-150 car, priced at $53,525
2026 Ford F-150
new
Oxford White exterior
Automatic
Four-wheel Drive
new 2026 Lincoln Navigator L car, priced at $110,949
2026 Lincoln Navigator L
new
Flight Blue exterior
Automatic
Four-wheel Drive
used 2022 Ram 1500 Classic car, priced at $21,981
2022 Ram 1500 Classic
used
Diamond Black exterior
Automatic
Four-wheel Drive
used 2025 Ford Bronco Sport car, priced at $29,981
2025 Ford Bronco Sport
used
Desert Sand exterior
Automatic
Four-wheel Drive