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Beck Ford

Palatka, FL

Overview
Employees
Reviews
Vehicles
4.8
646 Reviews
Welcome to Beck Ford Lincoln, your one-stop destination for unmatched automotive service, where experience, expertise, and exceptional customer service intertwine. At our helm is a shared vision and collective passion that drives us to redefine your auto dealership experience, always with an unyielding commitment to excellence. We're proud to be part of the vibrant community that we serve, fostering trust through integrity in all our interactions and strengthening relationships that span generations. We believe that each customer is unique and ensure that every interaction reflects our understanding and respect for this individuality.
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420 Palm Ave

Palatka, FL

32177

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Showing 646 reviews

March 08, 2026

I had an appointment at 8:30am and they didn’t start on my vehicle till after 11am I had to continue going to advisor about it and they not reset my oil life I was really disappointed with the service I di More

by disaac95
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Don’t remember service lady name
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March 07, 2026

Its always hard being without your car. Staff is friendly, kind willing to work with the customer. More

by kblankemeyer
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Carole Mahanes
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mike Harrison
5.0
This rating includes all reviews, with more weight given to recent reviews.
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March 05, 2026

I would like to give a higher rating but your fees and services are too high. It’s easy, bring down prices and get a much higher rating. More

by Melvin Hall
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Jeremy Ricks
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Mar 05, 2026 -

Beck Ford responded

Thank you for your honest feedback. We appreciate you taking the time to share your thoughts and understand your concerns about pricing. We’re always looking for ways to improve and your input helps us consider adjustments that better meet our customers’ needs. We hope to earn that higher rating in the future!

March 01, 2026

We recently bought our second car from Beck. Buying process went smoothly and pretty quick. Didn’t add on any unnecessary charges and didn’t pressure us into adding anything we didn’t want to ad More

by jjams729
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Zack and Justin from finance who was from another beck dealership.
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Mar 02, 2026 -

Beck Ford responded

Thanks so much for the awesome review! We’re so glad the buying process was smooth and that your husband is loving his new truck. We really appreciate you trusting Beck for a second time and can’t wait to help you out again down the road!

February 27, 2026

Easy to work with salesman, easy process to buy my vehicle. Answered all my questions about icons, etc. Love my Maverick. More

by amontes1
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Zac
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Feb 27, 2026 -

Beck Ford responded

We love hearing that — congrats on your Maverick! An easy, no-pressure process and clear answers (especially when it comes to all the tech and icons) is exactly how buying a vehicle should feel. We're glad everything was straightforward and that you’re loving your new Ford Maverick. If any other questions pop up while you’re getting to know it, we’re always here to help. Enjoy the ride!

February 26, 2026

My salesman, Joe Breedlove went over and above locating a vehicle with the options I wanted and stayed within my budget. Brian Freeman and his team were great to work with and I highly recommend purchasing y More

by SHANNON400EX
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brian Freeman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Feb 26, 2026 -

Beck Ford responded

Thank you for the recommendation, Shannon — that means a lot. Joe really does put in the extra effort to track down the right vehicle, and we’re glad he was able to find one with the options you wanted while keeping it in budget. That’s exactly the balance we aim for. Brian and the rest of the team will appreciate the shoutout as well. We’re grateful you chose Beck Ford and trusted us with your purchase. Enjoy the new vehicle, and we’re here whenever you need us.

February 26, 2026

Joel was fantastic and Beck got me what I was looking for, I was able to get the truck I was needing with no issues at all. More

by PMAC0218
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Joel Price
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Feb 26, 2026 -

Beck Ford responded

We love hearing this — thank you. Joel works hard to keep the process straightforward and stress-free, so it’s great to know everything went smoothly and you were able to get exactly the truck you needed without any headaches. We appreciate you choosing Beck, and we’re here anytime you need anything down the road. Enjoy the truck!

February 24, 2026

Everything went as expected, no major issues with the results or time the vehicle was in the service center More

by DONNY237
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Jeremy Ricks
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Feb 24, 2026 -

Beck Ford responded

We appreciate you taking the time to leave a review, Donny. Glad to hear everything went as expected and that the timing and results met your expectations — that’s exactly how a service visit should go. Thank you for choosing Beck Ford. We look forward to seeing you at your next visit!

February 24, 2026

Michael is always professional, honest and kind. He keeps me informed and always updates me. More

by SHARONHARRIS56
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Mark Roser
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mike Harrison
5.0
This rating includes all reviews, with more weight given to recent reviews.
Rexx Graham
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Feb 24, 2026 -

Beck Ford responded

Thank you for taking a moment to provide feedback, Sharon. Michael will be happy to know that your felt well take care of. Professional, honest, and kind are exactly the qualities we value most, and staying in communication is such an important part of a great service experience. We’re glad he consistently keeps you informed and takes good care of you each time you visit. We appreciate you choosing Beck Ford and we’ll be sure to pass your kind words along to Michael.

February 21, 2026

Mobile service is so helpful when you have a busy schedule and need repairs on your vehicle. More

by Caring Customer
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Brian Freeman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mark Roser
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Feb 23, 2026 -

Beck Ford responded

That’s exactly why we love offering mobile service — life gets busy, and car repairs shouldn’t slow you down. We’re really glad it made things easier for you. Thank you for trusting us with your vehicle. Whenever you need us, we’ll be ready to come to you!

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