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Beck Ford

Palatka, FL

4.8
680 Reviews
Welcome to Beck Ford Lincoln, your one-stop destination for unmatched automotive service, where experience, expertise, and exceptional customer service intertwine. At our helm is a shared vision and collective passion that drives us to redefine your auto dealership experience, always with an unyielding commitment to excellence. We're proud to be part of the vibrant community that we serve, fostering trust through integrity in all our interactions and strengthening relationships that span generations. We believe that each customer is unique and ensure that every interaction reflects our understanding and respect for this individuality.
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420 Palm Ave

Palatka, FL

32177

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Showing 680 reviews

April 19, 2026

I've bought three trucks fome them and my experience each time was very good. the service department is great 👍. I would recommend yall to anyone. More

by rspann63
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Ike Ettinger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jeremy Ricks
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mark Roser
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mike Harrison
5.0
This rating includes all reviews, with more weight given to recent reviews.
Rexx Graham
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 20, 2026 -

Beck Ford responded

That means a lot—thank you for coming back to us again and again! We’re glad each experience has been a good one and that our service team continues to take great care of you. We truly appreciate the recommendation!

April 17, 2026

It was great to work with Joel and Beck Ford. Not only did Joel treat me fairly, he helped get the Bronco delivered to me quickly. More

by CHDRIGGERS
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Joel Price
5.0
This rating includes all reviews, with more weight given to recent reviews.
April 16, 2026

Now that my car was delivered, they won't reply to me. I only got one key. I thought I was getting two. I asked for clarification, and they won't respond. The salesman told me it included storage bags More

by CHDRIGGERS
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Joel Price
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 17, 2026 -

Beck Ford responded

I can understand how frustrating that would be—that's not the experience we want anyone to have. My name is Carole Mahanes, Customer Experience Coordinator, and I’d like to help get this sorted out for you. I will reach out to the team on your behalf and you'll hear back from myself or one of the team early next week. My direct contact number is (386) 328-0344 ext. 135.

April 16, 2026

The dealership was very helpful. They answered all my questions they were very patient. The salesman Joe was very helpful. Joe made the process of purchasing a vehicle from Beck Ford More

by tshevy56
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mimi Chavez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 17, 2026 -

Beck Ford responded

We're really glad to hear Joe took good care of you and kept things straightforward—that makes all the difference. We appreciate you trusting us with your purchase and for being willing to send friends and family our way. Enjoy the new vehicle!

April 16, 2026

Wasted 3 days of my life dealing with 4 other dealerships in Tampa /ST Pete. and Orlando. Finally contacted Joe Breedlove and we had a deal in 1 hour. Joe's guys delivered the new Bronco the same day. Don More

by todd.harroun
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 17, 2026 -

Beck Ford responded

After dealing with all of that, we’re glad Joe was able to step in and make it simple and straightforward for you. Getting everything wrapped up quickly—and delivering your Bronco the same day is the top-notch level of customer experience that we want to provide. Please let us know if we can do anything for you in the future. We appreciate you giving us the opportunity and hope you’re loving the new ride!

April 16, 2026

Took my truck there to get a diagnostic test run on it and they didnt look at my truck until 2pm when i had a 10am appt scheduled from the previous week. They said does your truck have a tune and i said y More

by BIGREDDOGG1
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Mark Roser
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Diesel Tech Paul
Apr 17, 2026 -

Beck Ford responded

I can understand how that experience would be frustrating, especially with the delay. Vehicles that have been modified or tuned can sometimes limit or complicate the diagnostic process, which can make pinpointing concerns more challenging. That said, we should have communicated that more clearly upfront and kept you better informed throughout your visit. We apologize for the inconvenience. We do take customer feedback seriously and will be sharing your comments with our team.

April 16, 2026

I always wondered why there were so many Beck license plate holders until I bought a truck from Beck ford. The salesman Joe Breedlove was excellent and made everything go smoothly. This will be our go More

by flajim7
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Matt Buckes
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mimi Chavez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 17, 2026 -

Beck Ford responded

Now you know! We appreciate you giving us the opportunity and are glad Joe made the process smooth and straightforward. That kind of experience is exactly what keeps those Beck plate holders out on the road. Thanks for choosing us—we look forward to helping you again down the line. Welcome to the Beck family!

April 15, 2026

Joe was awesome we had a great experience. Would highly recommend them to anyone looking for a new ride. More

by petesapfl
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ike Ettinger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
Apr 17, 2026 -

Beck Ford responded

Glad to hear Joe took great care of you—that’s what we like to see. We appreciate the recommendation and hope you’re enjoying your new ride! Thanks for choosing us!

April 13, 2026

Service is spot on! Very friendly staff and the convience is amazing! Haley and Jeremy are the best More

by Unhappy camper
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Jeremy Ricks
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Haley
Apr 17, 2026 -

Beck Ford responded

We appreciate that! Glad to hear the team made things easy and convenient for you. Haley and Jeremy will be happy to know they made a great impression. Thanks for choosing us—we look forward to seeing you next time!

April 13, 2026

Joe and Emma were very professional and made the experience fun!!! I love my new Rubicon! More

by jcynthia336
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ike Ettinger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Emma…5 STARS
Apr 13, 2026 -

Beck Ford responded

That’s what we like to hear! Joe and Emma are both great at keeping things professional while still making it an enjoyable experience. We’re glad they helped make the process a fun one for you. Enjoy that Rubicon—it’s an awesome ride!

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