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Beck Ford

Palatka, FL

Overview
Employees
Reviews
Vehicles
4.8
693 Reviews
Welcome to Beck Ford Lincoln, your one-stop destination for unmatched automotive service, where experience, expertise, and exceptional customer service intertwine. At our helm is a shared vision and collective passion that drives us to redefine your auto dealership experience, always with an unyielding commitment to excellence. We're proud to be part of the vibrant community that we serve, fostering trust through integrity in all our interactions and strengthening relationships that span generations. We believe that each customer is unique and ensure that every interaction reflects our understanding and respect for this individuality.
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420 Palm Ave

Palatka, FL

32177

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Showing 693 reviews

April 03, 2026

PJ and Rick really took the time to make sure my daughters and I were taken care of. I had a tough time trading my car elsewhere and had nearly given up. I reached out to PJ and gave him my informat More

by cmnkjd
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Rick Fullerton
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : PJ Knipp 5 Stars
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Apr 03, 2026 -

Beck Ford responded

This really means a lot—thank you for sharing your experience. We’re so glad PJ and Rick were able to step in and take care of you and your daughters, especially after the frustration you had elsewhere. That’s exactly how it should be—listening, helping, and finding a solution that works for you without the stress. It’s great to hear they took the time to walk you through the vehicle, coverages, and technology so you felt confident and comfortable driving away. We’ll be sure to pass this along to both of them—they’ll truly appreciate it. Enjoy your new Escape, and please don’t hesitate to reach out if you need anything at all!

April 02, 2026

The fact they came to me and did an oil change, Tire Rotation and changed my wiper blades was nice. I work graveyard. I didn’t even have to get up. Nice to not have to spend some of my off day getting a More

by JAMI_CURTIS
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Mike Harrison
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Apr 03, 2026 -

Beck Ford responded

That’s exactly what we love to hear—service that works around your schedule. We know how valuable your time is, especially working graveyard, so we’re glad our Mobile Team could take care of everything while you got the rest you needed. Oil change, tire rotation, and wipers without you having to leave home—that’s the goal. Thank you for trusting us to make it easy. We’re here whenever you need us!

March 30, 2026

I had a very positive service experience recently. I brought in my bronco because the hardtop needed to be replaced under warranty. There is a known issue of them cracking. More

by JKM
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Rick Fullerton
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Bill Clark
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Mar 31, 2026 -

Beck Ford responded

Thank you for sharing your experience! We're glad to hear your visit went smoothly and that we were able to assist with your Bronco’s hardtop replacement under warranty. We understand how frustrating known issues like that can be, and our team is always here to make the process as easy and stress-free as possible. We appreciate your trust and look forward to helping you again whenever you need us!

March 29, 2026

Joe did a fantastic job in selling me my 2024 Ford F-150. Very Professional and Polite! More

by ramtuff85
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Brian Freeman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Ike Ettinger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Mar 31, 2026 -

Beck Ford responded

We love hearing this and we're so glad Joe took good care of you. Enjoy that F-150 and let us know if we can do anything at all for you!

March 27, 2026

The staff were the best. They were knowledgeable and honest. I will definitely be using the dealership again for my next purchase. It was worth the short drive to Palatka! More

by BJRICH79
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Brandi Sloan and Jamie
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Mar 31, 2026 -

Beck Ford responded

That means a lot—thank you. We try to keep things straightforward and actually helpful, so it’s great to hear that came through. Glad the drive to Palatka felt worth it, and we’ll be here whenever you’re ready for the next one.

March 27, 2026

Great dealer Joe and great price, he still help me when i ask questions about truck stuff. More

by mdl777
Sales Price Transparency
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Joe Breedlove
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Mar 31, 2026 -

Beck Ford responded

Love hearing that—Joe doesn’t just hand over the keys and disappear. Glad he’s still helping you out and that you felt good about the deal. That’s exactly how it should be.

March 27, 2026

Had a recall, offered Mobile service. Great customer service from the time I called to make the appointment to the completion of the service. Very professional and convenient! Thank you! More

by camme9395
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Krystal and her team
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Mar 31, 2026 -

Beck Ford responded

Really glad you gave the mobile service a try—that convenience is exactly what it’s there for. Sounds like everything went smoothly from the first call to the finish, which is what we like to hear. We appreciate you taking the time to share this!

March 25, 2026

This dealership is great! Worked with me on a high valued and coveted truck. Would buy from them again! More

by egbarrett
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Zac and Emma
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Mar 26, 2026 -

Beck Ford responded

We really appreciate that—thank you! Glad we could work with you on that truck and make it happen. Enjoy it, and we’d be happy to help you again anytime down the road.

March 24, 2026

Joel was great! We drove 2 hours to buy a car from him:). Highly recommend him and the dealership! We purchased a Lincoln Nautilus. More

by MICHELEKREALTOR
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ike Ettinger
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joel Price
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Mar 26, 2026 -

Beck Ford responded

Thank you for making the two-hour trip, Michele! We’re so glad Joel could make the experience easy and enjoyable. Enjoy your new Lincoln Nautilus, and we really appreciate your recommendation!

March 23, 2026

The repair was done right as far as I can tell at this point my air is cold. The only issue I have is the length of time it took I was told it would take 1 day and they had my truck for 3 days. More

by COLEMANT911
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Jessica
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Mar 23, 2026 -

Beck Ford responded

We’re glad to hear your air is working properly and the repair was done correctly. We understand the wait was longer than expected, and we appreciate your patience. We’ll review this with our team to help better align estimates with actual repair times in the future.

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