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Gordie Boucher Lincoln of West Allis

West Allis, WI

Overview
Employees
Reviews
Vehicles
4.7
1,698 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
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3161 S 108th St

West Allis, WI

53227

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Showing 1,698 reviews

November 24, 2025

Great Everything was wonderful. I'm so happy I go there. They always take care of everything fine. More

by NIEBLER2C
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
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Nov 25, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you! It has been a pleasure serving you. Quality customer service is always our number one priority, and we're happy to hear that we met your expectations. Thank you again for choosing Gordie Boucher Lincoln of West Allis. We look forward to having you as one of our valued customers for many more years to come! Roy Reger Service Manager 414-327-6000

November 22, 2025

I always trust that I am getting excellent work at a fair price. Communication during repair process is amazing, and concern over my transportation needs are appreciated. More

by DDWABS
Recommend Dealer
Yes
Employees Worked With
Dawn Kelly
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dawn Kelly
Report | Print
Nov 22, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you! It has been a pleasure serving you. Quality customer service is always our number one priority, and we're happy to hear that we met your expectations. Thank you again for choosing Gordie Boucher Lincoln of West Allis. We look forward to having you as one of our valued customers for many more years to come! Roy Reger Service Manager 414-327-6000

November 22, 2025

Very professional and fast. One of the easiest purchase processes I ever experienced. Thanks again More

by DerveallCastillo
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Adam Schwarzmeier
5.0
This rating includes all reviews, with more weight given to recent reviews.
John Katrichis
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Nov 22, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thanks for your feedback on your recent visit to Gordie Boucher Lincoln of West Allis. It's great to hear that we were able to assist you and that you had such a positive experience. Joe England General Sales Manager 414-327-6000

November 22, 2025

Always a pleasure to work with Roberto and everyone in service. Work is done well and fast More

by asthor70
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Nov 22, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you for your very kind review. We strive to make sure that all of our customers leave happy, and it's great to hear about your excellent experience here at Gordie Boucher Lincoln of West Allis. Roy Reger Service Manager 414-327-6000

November 21, 2025

Arrogance Arrogance and zero personality and they think they are superior to anyone that walks in their dealership. More

by CHAD.PETERSON79
Recommend Dealer
No
Employees Worked With
Dennis Gonzalez
1.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Dennis Gonzalez
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Nov 24, 2025 -

Gordie Boucher Lincoln of West Allis responded

Chad, Providing a positive experience is our top priority, so we're disappointed to hear that your visit didn't measure up. Thank you for bringing it to our attention, and if you'd be willing to give us some more details, please send us a message with your contact information so that we can reach out. We're sorry your visit didn't go as planned, and we would love the opportunity to chat with you and address your concerns once we've been able to get the whole story. Joe England General Sales Manager 414-327-6000

November 21, 2025

Adam and Dennis were a pleasure to work with. They made it an easy experience. More

by martfahey
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Dennis Gonzalez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Nov 21, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thanks for sharing about your experience with Gordie Boucher Lincoln of West Allis. We appreciate your business and hope to see you again soon! Joe England General Sales Manager 414-327-6000

November 20, 2025

Gordie always provides great service and has great communication. That’s why I’ve been bringing them my cars for years. More

by tim
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Nov 20, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you for your very kind review. We strive to make sure that all of our customers leave happy, and it's great to hear about your excellent experience here at Gordie Boucher Lincoln of West Allis. Roy Reger Service Manager 414-327-6000

November 13, 2025

Was the smoothest and quickest transaction of purchasing a vehicle for me. I would definitely do business with again. More

by Jon
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Gus Hollo
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Nov 13, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you so much for choosing Gordie Boucher Lincoln of West Allis! Please let us know if we can be of any more assistance. Joe England General Sales Manager 414-327-6000

November 13, 2025

Very honest and financing dept. was great. Very easy to work with and had a great experience More

by Alex G
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Adam Schwarzmeier
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe England
5.0
This rating includes all reviews, with more weight given to recent reviews.
Keri Farner
5.0
This rating includes all reviews, with more weight given to recent reviews.
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Nov 13, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thanks for your feedback on your recent visit to Gordie Boucher Lincoln of West Allis. It's great to hear that we were able to assist you and that you had such a positive experience. Joe England General Sales Manager 414-327-6000

November 13, 2025

Helpful and polite. Was honest about the vehicle and good communication. Answered all my questions More

by Alex G
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Adam Schwarzmeier
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe England
5.0
This rating includes all reviews, with more weight given to recent reviews.
Keri Farner
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Nov 13, 2025 -

Gordie Boucher Lincoln of West Allis responded

Thank you so much for your excellent review! We are so glad that we had the opportunity to work with you, and we are thrilled that you found your experience with us to be a positive one. Please don't hesitate to reach out if you need anything else. Joe England General Sales Manager 414-327-6000

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