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Premier Subaru
Branford, CT
3,055 Reviews
PREMIER SUBARU IS HOME TO THE PREMIER ADVANTAGE BUYERS BENEFITS PACKAGE WHICH INCLUDES OUR PEACE OF MIND GUARANTEE -3 DAY EXCHANGE POLICY AVAILABLE ON EVERY NEW SUBARU WE SELL PLUS SO MUCH MORE!
Premier Subaru is one of America's largest and highest rated Subaru dealerships. Premier Subaru is recognized as an elite Stellar Care Dealer by Subaru of America. In addition, Premier Subaru is AAA Approved and has received the A+ designation by the BBB. Premier Subaru is open for sales 7 days a week and service/parts 6 days a week. The company has a staff of certified Subaru technicians to ensure that you are completely satisfied with our work. In addition, repairs are covered for 12 months/unlimited mileage. Premier Subaru has one of the largest inventories of new Subaru models and used Subaru models in the Northeast. In addition, our Certified Preowned Subaru models are all priced under Kelley Blue Book.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 6:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday 11:00 AM - 4:00 PM
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 4:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 4:00 PM
Sunday Closed
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Showing 3,055 reviews
April 27, 2023
I am a return buyer to Premier Subaru. My overall impression is of courteous, efficient service. Sales representative Matt Keeney guided me through the evaluation and choice of a new Subar My overall impression is of courteous, efficient service. Sales representative Matt Keeney guided me through the evaluation and choice of a new Subaru. He put me and my son at ease, and his manner throughout the process was affable and low pressure. He displayed genuine concern when difficult personal circumstances arose during our car evaluation. I highly recommend him. Once we made our decision about the car purchase, Premier was quite efficient and no nonsense in the processing. Of course, as with any purchase, it is wise to be a well-informed consumer. Doing the legwork of research on pricing, options, and add-ons and being willing to negotiate is key to a satisfactory car buying experience. More
by Asher
April 26, 2023
Excellent customer service all a round! ! The entire process went smoothly from start to finish!! ! The entire process went smoothly from start to finish!! More
by Sean50
April 26, 2023
I walked in for an appointment with Megan who greeted me with a smile and lead myself and my daughter and son in law to her desk. We then viewed the inventory and then took a test drive in the Subaru Forest with a smile and lead myself and my daughter and son in law to her desk. We then viewed the inventory and then took a test drive in the Subaru Forester Touring. I LOVED the car! I was able to take my Forester home that same day!! Great service and everyone in the showroom was VERY pleasant. This is my second Forester and will always return to have my vehicle serviced, like I did in the past! More
by Mimi
April 24, 2023
Most professional, authentic, trustworthy and friendly dealership I've worked with in 50 years, including the owner and all the sales and service staff. Top notch, square, and highly recommended. dealership I've worked with in 50 years, including the owner and all the sales and service staff. Top notch, square, and highly recommended. More
by andy
April 22, 2023
I was quite pleased with my shopping experience at Premier. Kyle was knowledgable, patient, and provided a zero pressure experience. The team was seamless from sales -to financing, to the exceptIonal Premier. Kyle was knowledgable, patient, and provided a zero pressure experience. The team was seamless from sales -to financing, to the exceptIonal on-boarding appointment with Andie. More
by xmas Carol
Employees Worked With
Andrew who did my on-boarding on the day of pickup., Phil Eininger, Kyle Streater
April 19, 2023
Thank you everyone at Premier Branford for making it possible for us to purchase our new Subura Crosstrek and being able to drive our new car home the same day.You all were so kind and made us feel ver possible for us to purchase our new Subura Crosstrek and being able to drive our new car home the same day.You all were so kind and made us feel very welcomed.Special thanks to Rob and Juan for making it such a pleasant experience.Both of you were amazing and very patient.No words could ever express our gratitude.Deb and Meg Lewis🚗🙂🚗 More
by debraprz
Employees Worked With
Juan Peguero and Rob Apted
April 18, 2023
I would like to thank Michael Gagliardi, Nicholas Koumoutseas, and Brian Galaz, for excellant customer in helping resolving the Low beam light bulb on my 2017 Subaru so my car will last me through my Koumoutseas, and Brian Galaz, for excellant customer in helping resolving the Low beam light bulb on my 2017 Subaru so my car will last me through my retirement. Thanks to your mgmt. Team as well. More
by Barryhultman
April 18, 2023
Ralph was very Knowledgeable. It was pleasure to work him. Truly a professional. This is our second purchase from this dealership. We will be happy to recommend you to anyone. It was pleasure to work him. Truly a professional. This is our second purchase from this dealership. We will be happy to recommend you to anyone. More
by Denton4
Employees Worked With
April 18, 2023
Came in for an oil change & Subaru America alert on a "Front Exhaust" problem. They strongly suggested new filters, oil change, gasket, etc.Ms. Collazo was Rude, & brash. She had me wait beyond an accept "Front Exhaust" problem. They strongly suggested new filters, oil change, gasket, etc.Ms. Collazo was Rude, & brash. She had me wait beyond an acceptable time. Technician E. Joyner left the plastic "basin" cover hanging off its hinge (located below the glove compartment which was intact when my car arrived). This is not the first time they've not put things back the way they were. They're sloppy & are not mindful. The cover over my exhaust was left loose on my prior visit, but they take no responsibility for their errors & omissions. Bob, the owner doesn't listen or care. I've reported them to AAA, a Subaru partner, and received an apology, but not from Bob. He again did not respond, many people love their Subarus, Just not THIS DEALERSHIP. I was referred to Premier via COSTCO Car buying services, in the winter of 2017. I paid for vehicle prep services I did not get at delivery. I was given a "We Owe" slip, which they did not want to honor later. The service dept left the vehicle out in the snow & rain in early March and left many scratches and dents on the hood removing ice, which I pointed out, but said they couldn't see it to bring it back later. When the weather was better, I returned. I was told to leave, but stood my ground, as my sister had witnessed these issues. I was yelled at by the business manager and Bob, the owner who contradicted what they saw, stating it must have been "neighborhood kids" who climbed up and put dents on the hood near the windshield. There were no kids in my area at that time. I complained to Subaru America back then, but no follow-up. I'm very disappointed with Subaru. Chase Bank and Subaru were paid in full in 2021, Now no one supports my claims regarding the issues with Bob and Premier Subaru. But people are complaining on the internet, which will eventually impact Subaru and Kia Sales! Guaranteed. More
by Pearl M.
Employees Worked With
Other Employees :
Tech: Eric Joyner , Maegan Collazo
April 17, 2023
Ralph was very helpful and the whole team was very organized. Highly recommend this dealership. organized. Highly recommend this dealership. More
by annacboyle
