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Serra Ford Rochester Hills
Rochester Hills, MI
1,330 Reviews
At Serra Ford Rochester Hills, we care deeply about giving our customers an enjoyable car-buying or -servicing experience.
With an incredibly large selection of both new and pre-owned vehicles for sale, we make sure each person that enters our Michigan dealership leaves with a car, truck or SUV that has everything they envisioned and more. Stop by our Ford dealership in Rochester Hills, MI, and let us help you find a vehicle that transforms any drive you take into the highlight of your day!
Walk into our Michigan Ford dealership anytime and you can expect to be assisted by a member of our Ford sales team within moments. The Serra Ford Rochester Hills sales professionals take pride in maintaining a friendly, no-pressure sales environment to ensure that our customers feel fully confident in their decision to lease or buy a new Ford or used vehicle. We also have experienced Ford service technicians on site to help keep your vehicle running like new, and if you'd like to make a repair on your own you can easily order OEM Ford parts through our parts center. Whether you're looking to buy a new Ford, a pre-owned Ford or a used vehicle of a different brand, our Ford sales team is sure they can match you with a vehicle that checks off every box on your list.
At Serra Ford Rochester Hills, our first priority is the satisfaction of our customers, so come visit our Michigan Ford showroom to see how we can make your car-buying decision an enjoyable and stress-free experience.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 6:00 PM
Saturday 9:00 AM - 3:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 2:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 2:00 PM
Sunday Closed
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Showing 1,330 reviews
May 14, 2023
Shawn Burchi and her assistant Raven are incredible, knowledgeable and super helpful. Go to Serra. knowledgeable and super helpful. Go to Serra. More
by Daphne
May 06, 2023
Amanda Cantin was great ! .in helping me get my new Ford F150 very pleased with this dealership this is my second Ford from Serra Ford. Thank You. .in helping me get my new Ford F150 very pleased with this dealership this is my second Ford from Serra Ford. Thank You. More
by kirby1131962
Employees Worked With
May 01, 2023
Desiree was attentive and helpful in the process. I reached out over an inline view and she followed up with promptly. She was able to trade for a vehicle that i wanted. Very good experience I reached out over an inline view and she followed up with promptly. She was able to trade for a vehicle that i wanted. Very good experience More
by kizychris
Employees Worked With
Desiree Madden
April 28, 2023
Great dealership with great sales people! Michael Brown is the BEST salesman around. Truly wants you to love your vehicle, and makes the car buying process so much fun! Michael Brown is the BEST salesman around. Truly wants you to love your vehicle, and makes the car buying process so much fun! More
by nlm_19
Employees Worked With
Michael Brown
April 27, 2023
I just experienced one of the most positive car buying experiences of my lifetime. Best salesman ever, Brad Schiller. Great follow-up. Fair deal. Professional treatment. Easy financing. Oh and did I menti experiences of my lifetime. Best salesman ever, Brad Schiller. Great follow-up. Fair deal. Professional treatment. Easy financing. Oh and did I mention I absolutely love the car. More
by Norma M Leonardi
Employees Worked With
April 19, 2023
I followed Mike Brown from another dealership because of his great service, response time, and always looking out for the best deals possible. He will always have my service. Such a great guy to work with! his great service, response time, and always looking out for the best deals possible. He will always have my service. Such a great guy to work with! More
by cooperdowney123
April 17, 2023
Everything was terrific. Both sales team and accounting did a great job. Transaction was smooth and timely. Both sales team and accounting did a great job. Transaction was smooth and timely. More
by Lonnie Shipley
April 14, 2023
I finally found the vehicle I had been looking for, but it was 250 miles away. I got in contact with them and was promised a competitive interest rate "that will beat your bank rate no problem", extra $500 it was 250 miles away. I got in contact with them and was promised a competitive interest rate "that will beat your bank rate no problem", extra $500 on my trade in and that I could use the Ford X-Plan on the Bronco. I was lied to on all counts. The salesman was incompetent and spent most of his time hard-selling me and talking in circles while pressuring me to buy the car. When I arrived, the "better finance rate" was .01% (yes, point zero 1!) lower. I was low-balled on my trade-in. Oops, X-Plan isn't available on the Bronco (after I went through all the hoops to get the codes). I was also charged $1000 for "Paint Protection" (a known scam) and $399 for wheel locks (this is a grossly inflated price) without my consent (once I got there I very strongly said "I don't want them" and was told "we can't take them off") or being told of either charge in advance (or even after I got there, I found it in the paperwork later). Was rushed through the process but with all the pressure I had no time to read anything and questions were brushed off. Also given no paperwork to speak of on the so called paint protection and no itemized bill for the charges. After the runaround over a week of phone calls and several lies of "we'll get back to you today". The salesman did call once and gave nothing but excuses "I'm new at this new car thing"... no apologies, no nothing. I was promised a refund on ONLY the wheel locks and that took weeks to arrive. Absolutely horrible experience, I do not recommend buying anything from this dealership. Especially if you are a single female, watch out! More
by NMi
Employees Worked With
Michael LaRose
