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Sunrise Ford
Fort Pierce, FL
1,346 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
By Type
Showing 1,346 reviews
March 09, 2025
Still waiting on my title after 30 days. I have called several times. No avail. I have called several times. No avail. More
by dloar97
Verified CustomerEmployees Worked With
March 08, 2025
Great communication to the customer via text and phone call - all around the entire Quick Lane team provides quick and excellent customer service! call - all around the entire Quick Lane team provides quick and excellent customer service! More
by awg3cmg
Employees Worked With
Jennifer Harvey, Shawn Cooper, Michael Figueroa, Valets: Steven and Owen,
March 08, 2025
We needed a service on our van before a trip. Sara got us in when we needed to. It didn't even take the whole day. The techs did a great job. Sara got us in when we needed to. It didn't even take the whole day. The techs did a great job. More
by PRod17
Employees Worked With
Sara Hanley, Shawn, Holly, Charlie, Trevor
March 08, 2025
Your sunrise Ford dealership is very clean, People Are courteous service to me is Top notch Very quick with their service I give them a five star rating courteous service to me is Top notch Very quick with their service I give them a five star rating More
by Coastturkey54
March 07, 2025
Everything went smoothly in a quick and timely manner. Employees were nice, helpful and friendly. Employees were nice, helpful and friendly. More
by bushjason34
Employees Worked With
March 06, 2025
Sunrise Ford service and the dealer in general has always been there for us with all our Fords ehicles over the years. Thanks again for all your support. been there for us with all our Fords ehicles over the years. Thanks again for all your support. More
by mikeasquino
March 04, 2025
Poor customer service I'm waiting 4 days for a work estimate for my 2016 ford f150 estimate for my 2016 ford f150 More
by JOHN.JORGENSEN
