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Sunrise Ford
Fort Pierce, FL
1,400 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
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Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
By Type
Showing 1,400 reviews
Verified Customer
February 06, 2024
Sarah greeted me promptly and professionally, and asked me if I wanted a complementary car wash. I declined since I had had my car washed two days prior. Upon completion the work, I went to my car to find me if I wanted a complementary car wash. I declined since I had had my car washed two days prior. Upon completion the work, I went to my car to find that it was washed anyway, but they didn't do a very good job of wiping it off. The plastic over the seat and the paper on the floor was not removed and I had to remove it myself and throw it away. None of these things had any bearing on the job that Sarah did. More
by JMERG51
Employees Worked With
Sarah
February 06, 2024
Just happy and satisfied People at the dealers ship are so nice very helpful. While I wait for my car at the waiting area I had a cup of coffee . Lol thanks again so nice very helpful. While I wait for my car at the waiting area I had a cup of coffee . Lol thanks again More
by CANILLOZ24
Employees Worked With
Sean
February 01, 2024
Don’t buy from them they don’t do what they say they will do will do More
by DWHUNTFI
Employees Worked With
January 22, 2024
Friendly and courteous. Not pushy luje other dealerships. Thanks for the great service you have provided Not pushy luje other dealerships. Thanks for the great service you have provided More
by MVINCENT0
January 19, 2024
It’s been our GoTo dealership since the early 80’s. Always had a great service department. We’ve bought a used vehicle in the past…although the current purchase wasn’t a Ford, we loved doing busine Always had a great service department. We’ve bought a used vehicle in the past…although the current purchase wasn’t a Ford, we loved doing business with this dealer More
by JOEYFLA
