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Sunrise Ford
Fort Pierce, FL
1,510 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
By Type
Showing 1,510 reviews
January 09, 2025
Great service. Friendly and attentive to all needs during the visit. Communication was great as well. Thanks for a great visit. Friendly and attentive to all needs during the visit. Communication was great as well. Thanks for a great visit. More
by rob.brownstein
Verified CustomerEmployees Worked With
Shawn Cooper
January 09, 2025
This is my local Ford Service Ctr. & my 2nd visit. I'm about to schedule again, will review how that appt. goes.Prices feel high, but that may just be the economy. & my 2nd visit. I'm about to schedule again, will review how that appt. goes.Prices feel high, but that may just be the economy. More
by kimberly.payne
Employees Worked With
Shawn
January 06, 2025
I’m very satisfied with the service I received when I brought it in for 10,000 mile service and oil change. Christine helped me when I was there and made sure I had a ride home. brought it in for 10,000 mile service and oil change. Christine helped me when I was there and made sure I had a ride home. More
by JOANIE1940
Employees Worked With
Christine
January 05, 2025
Well marked signs directing you to the service area, check in was easy, and was able to retrieve the vehicle on time after the service was preformed as promised check in was easy, and was able to retrieve the vehicle on time after the service was preformed as promised More
by fritzgalyk
Employees Worked With
Gabriella
January 04, 2025
Excellent service for everything, from start to finish. Friendly staff, and did all the work I asked for Friendly staff, and did all the work I asked for More
by MARHEE47
Employees Worked With
January 04, 2025
My rep, Shawn is a superb representative for your company. He always explains everything and always gets back to me as promised. Overall, the service is great. company. He always explains everything and always gets back to me as promised. Overall, the service is great. More
by JANABIZ
Employees Worked With
Shawn
January 04, 2025
Had a 10:30 appt. For oil change, general check, and wash. Took over 2 hrs. Missed running light . For oil change, general check, and wash. Took over 2 hrs. Missed running light . More
by HPAGANO
Employees Worked With
