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Sunrise Ford
Fort Pierce, FL
527 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
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Showing 527 reviews
January 20, 2020
Excellent Service Being from Canada, I was a little worried about the level of service I would get. The service I received was outstanding. If I require anymore servic Being from Canada, I was a little worried about the level of service I would get. The service I received was outstanding. If I require anymore service while in Florida I certainly will return to Sunrise Ford. I have already recommended them to a friend. A special thanks to Mario Rojas. Marc More
by brunettemj
Employees Worked With
Mario Rojas
Helpful January 19, 2020
Service Great Place to do business. Fair Prices in both sales and service. Very courteous in Sales believe I, tested them. Always very courteous in service Great Place to do business. Fair Prices in both sales and service. Very courteous in Sales believe I, tested them. Always very courteous in service work always done on time and fairly priced. I, like Fords and will continue to do business there and refer people there. More
by ?
January 16, 2020
Outstanding sales and customer service. I want to recognize Bob Cardoza in sales and Vince in service. Bob for being the most honest and understanding sales person I have ever dealt with and I want to recognize Bob Cardoza in sales and Vince in service. Bob for being the most honest and understanding sales person I have ever dealt with and Vince for taking care of all my service needs. Thank you both' Michael Morabito More
by mikeandcindymorabito
Employees Worked With
Bob Cardoza, Vince Stanavich
December 22, 2019
I made a 9:30 appointment last Thursday to get the oil changed in my ‘19 F150. Jesse immediately got me logged in and assigned a technician to the job. Sean did the oil change and got me back on the road changed in my ‘19 F150. Jesse immediately got me logged in and assigned a technician to the job. Sean did the oil change and got me back on the road in no time at all. Thank you Jesse and Sean!!! More
by Kluger12
Employees Worked With
Jesse Martin, Sean (service tech)
December 18, 2019
Very Bad - Definitely Not Recommended I visited this dealership several times when I was shopping for a car and every time I had a bad experience. They always offer you very low price for I visited this dealership several times when I was shopping for a car and every time I had a bad experience. They always offer you very low price for your trade in and no flexibility in the price of their car on top they add another 500 $ as a dealership fee ... complete rip off. Luckily other dealership in the area are eager to get the business I got exactly the price and car I wanted as well as the trade in... More
by Willy221
November 17, 2019
In for service The staff at this dealership are top tier! They are always friendly and very helpful. I have purchased several vehicles since 2016 Including an Expedi The staff at this dealership are top tier! They are always friendly and very helpful. I have purchased several vehicles since 2016 Including an Expedition , Explorer and Super Duty and will continue to purchase from them . From Vern, Rebecca and Jesse, this team will have you rolling in style while saving money. They even washed my Explorer for me and I never even asked them! Funny thing is that I was going to wash it that day! Thank you Ford!! More
by David w colson
November 15, 2019
Made and appointment and arrived 15 minute early and had my truck in and out in no time Like always the service is friendly and excellent I love going there 👍 my truck in and out in no time Like always the service is friendly and excellent I love going there 👍 More
by lietten
November 13, 2019
Better than expected I came in late in the day without an appointment and was taken right in, and my F-150 was serviced immediately. The staff is warm and friendly, and d I came in late in the day without an appointment and was taken right in, and my F-150 was serviced immediately. The staff is warm and friendly, and does not come across as 'forced to be nice' - they are genuine. After not so great experiences at other dealers for my other cars, it was a very pleasant experience at Sunrise Ford. I had no idea until I pulled in that Vince worked there. Seeing my good friend there assured me that Sunrise Ford has integrity and can be trusted. More
by DaveMcTKD
Employees Worked With
Mario Rojas, Vince Stanavich
November 07, 2019
Top Notch Service Department Each and every time that I have had the occasion to use the Sunrise Ford Service Department I have been completely satisfied. From the initial making Each and every time that I have had the occasion to use the Sunrise Ford Service Department I have been completely satisfied. From the initial making of my appointment, the email reminders, the check-in, the clean and comfortable waiting room, the free car wash and the final check out was a pleasant experience, I highly recommend them for service on your vehicle. More
by DGP682
Employees Worked With
Stacy
October 30, 2019
Went in for an oil change and tire rotation.Last time in Went in for an oil change and tire rotation. Last time in I was in for almost 2 hrs. This time Sam was my service agent To my surprise I was out Went in for an oil change and tire rotation. Last time in I was in for almost 2 hrs. This time Sam was my service agent To my surprise I was out in 20 -25 min I was amazed. Good job Sam. More
by Explorer18
