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Sunrise Ford
Fort Pierce, FL
1,353 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
By Type
Showing 1,353 reviews
May 14, 2024
Called and got an appointent the very next day. Recall service on 2013 max was completed promptly. Recall service on 2013 max was completed promptly. More
by DAWN.xxxxxx.DP
Verified CustomerEmployees Worked With
May 14, 2024
I always receive good service at this dealership. They make suggestions about my service options but leave the final decision up to me. They seem to be sincerely interested in what is best for my car They make suggestions about my service options but leave the final decision up to me. They seem to be sincerely interested in what is best for my car and my budget. I appreciate their guidance and I am also always pleased with the quality of their work. More
by jandkkirks
Employees Worked With
John
May 13, 2024
Sunrise Ford is definitely run professionally. The staff is polite and courteous. They are upfront and honest with repairs parts, etc.. The staff is polite and courteous. They are upfront and honest with repairs parts, etc.. More
by Hamboo18
Employees Worked With
May 12, 2024
I would not even give it 1 star ! ! How about a negative five Star! LIARS! Dishonest .. phony. Gave me an estimate than get there and they tagged on a grand !! No explanation, no retu ! How about a negative five Star! LIARS! Dishonest .. phony. Gave me an estimate than get there and they tagged on a grand !! No explanation, no return phone call , just avoiding me. Horrible customer service. Would never recommend this Ford Dealership again. More
by S J
Employees Worked With
David Brown
May 12, 2024
The dealership is close to my home and they are always there when the situation arises that I am in need of there services which they do very well. there when the situation arises that I am in need of there services which they do very well. More
by jbcdash
Employees Worked With
Stewart Wienstock
May 11, 2024
I came in to have a key cut for my F150. It should not have taken 2 1/2 hours. It should not have taken 2 1/2 hours. More
by GINNYM245
Employees Worked With
May 10, 2024
Great service! Wonderful attitude from staff. Not pushy with services that vehicle needs. Clean environment. Wonderful attitude from staff. Not pushy with services that vehicle needs. Clean environment. More
by LETHAWISDOM
Employees Worked With
May 10, 2024
Excellent service. Everything was handled efficiently from the time I drove into the dealer until the work was performed and I was back on the road. Everything was handled efficiently from the time I drove into the dealer until the work was performed and I was back on the road. More
by HEWITSHOT
Employees Worked With
Shawn
