With nearly 14 years at Tucson Subaru and 10 Subarus of my own, I’ve seen firsthand how these vehicles can truly change lives—one even saved my family’s. Living in the desert since 1998 has fueled my love for adventure, and Subaru’s safety and capability have always given me the confidence to explore further. I look forward to sharing that experience with you and helping you find the Subaru that’s the perfect fit for your life and adventures.
Read moreDealership Experience
16 yrs, 1 mo
Industry Experience
23 yrs
Languages Spoken
English
Employee Video
1,128 Reviews
Write a Review1128 Reviews of CJ Nichols
June 30, 2016
Terrific StressLess Experience with Sales and Finance reps We used the Costco Auto purchase program online to initiate contact with Tucson Subaru. It probably took C.J. Nichols about 2 minutes to call us and s We used the Costco Auto purchase program online to initiate contact with Tucson Subaru. It probably took C.J. Nichols about 2 minutes to call us and setup an appointment later that same day. C.J. is a great listener and understood quickly that price and features were not as important as COLOR. We wanted/needed a particular color Subaru Forester and he quickly arranged to get that model and color car transferred to Tucson. Since the price of car was already established with Subaru through Costco we feel got a decent deal, possibly not the best price available, but certainly the easiest and most stress free experience. Louie in the Finance Dept was particularly good. You know they want to sell you some extras (e.g. car coating; extended-extended warranty; security system) but he was not pushy or making us feel like idiots for NOT taking advantage of any particular option. We did end up purchasing some of the extras because he did such a good job explaining the pro and con of each. From start to finish the car purchase took only a few hours of our time over a two day period. We received a great deal with 0% finance over 3 years. We received the needed training on using all the car's features particularly linking cell phone to the car. Yes ... go to Tucson Subaru, yes use Costco, and hopefully you will get to meet C.J. Nichols for your sales rep and Louie in the Finance Dept. More
Other Employees Tagged: Louie Ascencio
June 29, 2016
Pleasurable Sales Experience C.J. called as soon as he was notified by the car-buying service. He worked around my schedule and had several vehicles I had expressed interest in C.J. called as soon as he was notified by the car-buying service. He worked around my schedule and had several vehicles I had expressed interest in waiting to be tested. What was more impressive was the time he took to educate me on the Subrau-even before I had driven it. I went to look at several other vehicles and went back to Subrau to get more of my questions answered. Again, C.J. made the time to answer them and accommodated my desiring another test drive. Suffice to say, I now own a new Subrau. C.J. is extremely knowledgeable and his passion and enthusiasm for the customer to be satisfied is ever present. Louie worked to get better financing that what I had secured. A great experience from beginning to end. And the follow up is great. C. Long More
Other Employees Tagged: Louie Ascencio
June 27, 2016
Helped Me through a Tough Situation Long story made short, I had a very unorthodox financing situation that took a very long time to resolve. After all was said and done, CJ got me into Long story made short, I had a very unorthodox financing situation that took a very long time to resolve. After all was said and done, CJ got me into a new car that I wanted at a price I could do and he did it all with the finesse that only comes from experience and truly listening to the customer. I am equally impressed with the product and service. Definitely recommended. More
June 26, 2016
Great experience This was the easiest car buying experience ever. Everyone was very helpful and professional. I will be using them next time I need service or need to This was the easiest car buying experience ever. Everyone was very helpful and professional. I will be using them next time I need service or need to purchase another vehicle. More
Other Employees Tagged: Terry Iseminger, Curt McHenry, DJ Tramp , Loren Henry, Trent Nichols
June 26, 2016
CJ Nichols - Internet Sales Manager CJ Nichols was very professional, honest, fair and made the buying experience a real pleasure. I would recommend him to any family, friends or associ CJ Nichols was very professional, honest, fair and made the buying experience a real pleasure. I would recommend him to any family, friends or associates. More
June 19, 2016
Drove 100 miles just to buy from this dealership! We were looking for a late model used Honda Ridgeline with low miles. Found this one online and contacted dealership. All negotiating was done via p We were looking for a late model used Honda Ridgeline with low miles. Found this one online and contacted dealership. All negotiating was done via phone. We were able to put deposit down and drive from Gilbert to Tucson on the next Saturday. When we arrived and saw the truck it was described exactly perfect, we had no surprises. Could not be happier. CJ, our salesman was great to work with, very personable. When we were in finance, which also was a great experience, Traci Roberts was awesome, CJ took the time to go to our old car, pull off some stickers that meant a lot to my wife and reapply them to her new truck! It's the little things that count. Would definitely buy from them again! 100 miles is nothing if you get this kind of service! More
Other Employees Tagged: Traci Roberts
June 19, 2016
Brilliantly Guided Discovery Of The Outback We enjoyed the process from the gracious and enthusiastic welcome at the door, then at reception and ultimately with our very fine sales person, CJ Ni We enjoyed the process from the gracious and enthusiastic welcome at the door, then at reception and ultimately with our very fine sales person, CJ Nichols. He made every effort to ensure our comfort and enjoyment while we engaged in a superbly guided discovery of the Subaru Outback. We felt like explorers discovering a new way to own and enjoy an automobile. This was no utilitarian experience, nor was it a massage of our egos. It was an authentically engaged and enthusiastic mutual discovery of our love of the outdoors, of driving, of living out loud and sharing that adventure with our golden retriever, Max. CJ embodies the enthusiasm and care that we enjoy with our greatest friends and associates. He is a well spring of wisdom, knowledge and hands on experience. Admittedly, it took a while to allow him in, so to speak. We had our defensive guards up - the one that we reserve when in the presence of overly enthusiastic people who seem to want something that you are not prepared to give. The excellence in his service was in allowing us to be however we were and then in encouraging us along. In short, he gave us a lot of room to discover and ultimately to commit. even we were surprised and, of course, delighted by our own enthusiasm for this magnificent piece of engineering, this really wonderful car. Not only do we highly recommend the Subaru Outback, we also highly recommend Tucson Subaru. By the way, we began the interaction with this dealership while searching on line. Even now, that fact simply amazes me! Do yourself, your family and your dog a huge favour. Go talk to CJ Nichols at Tucson Subaru. More
Other Employees Tagged: Traci Roberts
June 18, 2016
New Car! Spence was an incredible salesman! Very informative in answering all my questions and not pressuring to make a sale in the least. Thank you for your Spence was an incredible salesman! Very informative in answering all my questions and not pressuring to make a sale in the least. Thank you for your help! More
Other Employees Tagged: Spence Bilbo
June 04, 2016
Great experience, great car First-time car buyer and I am happy that I landed at Tucson Subaru. The shop is comfortable and has a positive vibe. Definitely recommend working with First-time car buyer and I am happy that I landed at Tucson Subaru. The shop is comfortable and has a positive vibe. Definitely recommend working with CJ and Louie - they're straightforward, knowledgeable, super personable. I appreciate the focus on options within the make/price point I had initially expressed interest in. Ended up with a great deal on an awesome little car. More
Other Employees Tagged: Louie Ascencio
May 31, 2016
Exceptional, easy, relaxed CJ was fantastic. Easiest car buying experience I have ever had. Would recommend this location to anyone looking for a new car, and would refer everyo CJ was fantastic. Easiest car buying experience I have ever had. Would recommend this location to anyone looking for a new car, and would refer everyone to CJ. He was friendly, well spoken, enthusiastic, knowledgeable, and a pleasure to work with! Thanks again. More

