Ethan Harbison
Ethan Harbison at BMW of Allentown

Ethan Harbison

Service Advisor

BMW of Allentown

4600 Crackersport Rd
Allentown, PA 18104

Contact Me
4.9
345 Reviews

I have worked in the Auto Industry since graduating from Penn State University in 1994. I have worked as a service advisor at BMW of Allentown since October 1999. I treat each customer with honesty and integrity as I would my own family. I have come to know my clients personally and enjoy meeting new ones every day.

Dealership Experience

26 yrs, 10 mos

Industry Experience

30 yrs, 7 mos

4.9

345 Reviews

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345 Reviews of Ethan Harbison

July 09, 2026

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Employee Rating

Customer focused. Easy to make appointments and keep customer updated with service. Provided transportation to and from home. Great waiting accommodations if you are More

by J_hallingstad
Service Price Transparency
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Service Time
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Recommend Dealer
Yes
Jul 09, 2026

BMW of Allentown responded

Thank you for the rave review of our service team! We hope to see you again at BMW of Allentown. Safe travels!

July 04, 2026

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Always a sound, pleasant and professional experience at Allentown BMW. They seem to receive you well and are glad you are there. More

by Carbuff
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Recommend Dealer
Yes

Other Employees Tagged: Charles German

Jul 06, 2026

BMW of Allentown responded

We truly appreciate your feedback! Thanks for choosing BMW of Allentown and we hope to see you again down the road!

June 30, 2026

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Work was done quick, and done well. Communication was great and straightforward. Overall a good service experience. More

by Brandon Love
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Recommend Dealer
Yes
Jul 01, 2026

BMW of Allentown responded

Thank you for sharing your fantastic feedback, Brandon! We’re glad to have you as a customer here at BMW of Allentown and hope to see you again down the road.

June 24, 2026

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Very attentive. Accommodating. Pleasant. Waiting time longer than anticipated once arrived at dealership. No one available when time to pay. More

by Pennyb1
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Recommend Dealer
Yes

Other Employees Tagged: Todd Simpson

Jun 24, 2026

BMW of Allentown responded

Hi Penny, thank you for your feedback. We’re glad our team was attentive, accommodating, and pleasant. We apologize for the wait time and we'll address this with our team. We appreciate your patience and support, and we hope to better serve you next time. Take care! - BMW of Allentown

June 18, 2026

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Great service department. Very detailed. Service writer did a great job. Very knowledgeable. Thank You More

by Deere63
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Recommend Dealer
Yes
Jun 22, 2026

BMW of Allentown responded

Thank you for sharing your experience with our service team! We appreciate your business and look forward to seeing you again at BMW of Allentown!

June 17, 2026

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One could change turned into an over tightened oil filter housing gasket causing 2k worth of damage. I DO NOT RECOMMEND More

by GabChick
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Recommend Dealer
No
Jun 17, 2026

BMW of Allentown responded

Gab, thank you for sharing your experience with Todd! We're happy to hear you felt taken care of and hope to welcome you back to BMW of Allentown.

Jul 10, 2026

BMW of Allentown responded

Dear Gabriele, Thank you for bringing your concerns to our attention. We are sorry to hear that you experienced an issue with your vehicle and understand your frustration regarding the repairs that were needed. We take claims of this nature very seriously and would like the opportunity to better understand the situation. Based on the information provided, we understand that after our recent engine oil and filter service, you had repairs performed elsewhere totaling approximately $2,000, and that the repair facility indicated the oil filter housing was damaged. To properly review your concerns, could you please provide a copy of the repair invoice, technician notes, and any photographs or documentation from the repairing facility? These documents will help us understand the diagnosis, the repairs that were performed, and the basis for their conclusion that the oil filter housing was damaged. While we are committed to conducting a fair and thorough review, it is important to note that an engine oil and filter change service typically does not involve disassembly or replacement of the oil filter housing itself. In many cases, oil leaks originating from the oil filter housing are related to gasket deterioration, material fatigue, or other component issues that can develop independently of a routine oil and filter service. However, we would like to review all available information before drawing any conclusions. Once we receive the repair documentation, we will carefully evaluate the details and determine whether any further investigation is necessary. We appreciate your cooperation and look forward to receiving the requested information so we can continue our review. Sincerely, Webster Lingle Service Manager

Jul 09, 2026

GabChick responded

Unfortunately, after leaving BMW and arriving home a large puddle of oil was found under the car. When BMW finally called back, they advised us to have the car towed to them. By that time our trusted mechanic of 27 years looked at the car and made us aware of the damaged oil filter housing gasket which was over tightened during the last oil change. Bmw caused 2k of damage over complete carelessness and will not take accountability because we did not wait long enough for them to respond to our concern.

June 03, 2026

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Prompt service and loaner availability. Problem resolved under warranty. Service rep suggested early inspection to avoid a separate trip. More

by Bcm
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Recommend Dealer
Yes
Jun 03, 2026

BMW of Allentown responded

Thank you for sharing your experience with our team! We are pleased to hear that you had a seamless and efficient visit at BMW of Allentown. Have a great day!

May 23, 2026

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Very friendly establishment. I was greeted right away when I entered the dealership at the service center. The gentleman explained what had to be done and if I had any questions. More

by Anthony
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Recommend Dealer
Yes
May 26, 2026

BMW of Allentown responded

Hi Anthony, thank you for sharing your kind words about our team here at BMW of Allentown. It was our pleasure to assist you and we hope to see you again down the road! Safe travels!

May 19, 2026

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Ethan, My service adviser did a great job. All vehicles services needed were addressed quickly, and I was satisfied with the entire process. Five Star service from Allentown BMW. My X3M comp i More

by William
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Recommend Dealer
Yes
May 19, 2026

BMW of Allentown responded

William, this feedback made our day! We're happy to hear that Ethan took great care of you and your BMW X3 M Competition. Thank you from all of us at BMW of Allentown!

May 19, 2026

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Provided fast and friendly service with helpful recommendations. Customer care representative was very attentive to my needs. More

by Ray
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Recommend Dealer
Yes
May 19, 2026

BMW of Allentown responded

Hi Ray, thanks for sharing your support for our team! We hope you will continue to trust BMW of Allentown with your auto needs in the future.

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