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Secor Subaru

New London, CT

4.7
1,966 Reviews
When you visit our showroom in New London CT you are bound to notice the passion everyone on the Secor Subaru team has for the Subaru brand. So you can imagine our excitement for the new 2018 and 2019 Subaru lineup ready to hit the streets of New London, Groton, Norwich, Westerly RI, East Lyme CT and beyond. Here at Secor Subaru we are proud to offer you an incredible selection of all the popular Subaru models, including the Subaru Outback, Crosstrek, BRZ, Forester, Legacy, Impreza, Impreza WRX, Impreza WRX STI and the brand new 2019 Subaru Ascent! Subaru Service building located on 1st Ave behind main/sales building!
Contact Dealership

501 Broad Street

New London, CT

06320

Directions

Top Reviewed Employees

Larry Becker at Secor Subaru

Larry Becker

Sales & Leasing Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Chocolat Secor at Secor Subaru

Chocolat Secor

Honorary Sales Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Kyle Pullen at Secor Subaru

Kyle Pullen

Service Advisor
4.9
This rating includes all reviews, with more weight given to recent reviews.
Anastacia Rebell at Secor Subaru

Anastacia Rebell

Service Advisor
4.8
This rating includes all reviews, with more weight given to recent reviews.

Latest Reviews

July 25, 2025

Working again with Wayne Carpenter was positive and pleasant. He kept me informed about the status of picking up my new vehicle right up to when it was in port and when I should expect it to be availab More
by Dave

Employees Worked With

Wayne Carpenter
5.0
This rating includes all reviews, with more weight given to recent reviews.
David Pricone
5.0
This rating includes all reviews, with more weight given to recent reviews.

July 22, 2025

This is the 4th or 5th Forester from this dealer. We have been pleased with the sales man Dan M and all the service personnel. Lydia More
by Lydia

Employees Worked With

Kyle Pullen
5.0
This rating includes all reviews, with more weight given to recent reviews.

July 17, 2025

Fantastic service! Excellent staff who are knowledgeable and helpful. The dealership and the service area, especially where you can wait for your car to be serviced, ar More
by bparish-abb

Employees Worked With

Anastacia Rebell
5.0
This rating includes all reviews, with more weight given to recent reviews.

Dealership Inventory (80 Vehicles)

used 2020 Jeep Cherokee car, priced at $18,998
2020 Jeep Cherokee
used
Granite Crystal Metallic Clearcoat exterior
Automatic
Four-wheel Drive
new 2025 Subaru Crosstrek car, priced at $30,049
2025 Subaru Crosstrek
new
Crystal Black Silica exterior
Automatic
All-wheel Drive
used 2023 Subaru Crosstrek car, priced at $25,498
2023 Subaru Crosstrek
used
Ice Silver Metallic exterior
Automatic
All-wheel Drive
new 2025 Subaru Outback car, priced at $42,275
2025 Subaru Outback
new
Ice Silver Metallic exterior
Automatic
All-wheel Drive
new 2025 Subaru Forester car, priced at $37,448
2025 Subaru Forester
new
Geyser Blue exterior
Automatic
All-wheel Drive
new 2025 Subaru Impreza car, priced at $25,404
2025 Subaru Impreza
new
Crystal Black Silica exterior
Automatic
All-wheel Drive

Photos & Amenities

  • After Hours Drop-Off
  • Authorized Accessories Store
  • Authorized Parts Store
  • Automated Car Wash
  • Cable TV
  • Children's Play Room
  • Customer Lounge Area
  • Drive-In Service
  • Express Service
  • Free Coffee
  • Free Drinks
  • Home Delivery
  • Free Loaner Cars
  • Free WiFi
  • Instant Financing
  • Pet Friendly
  • Home Test Drives
  • Shuttle Service
  • Television
  • Valet Parking
Secor Subaru, New London, CT, 06320