I have been selling Ford's for over 38 years and take great pride in being the top sales person at Five Star Ford. My customer service is second to none and honesty and integrity is my motto. I look forward to each new customer I meet and adding them to my family in the car business. I am married to my wonderful wife Ellen and have 5 wonderful children and 3 grand children.
Read moreDealership Experience
23 yrs, 7 mos
Industry Experience
40 yrs, 9 mos
620 Reviews
Write a Review620 Reviews of Rick Dike
September 22, 2015
Great first truck buying experience - exceeded expectations I narrowed my search down to a 2015 F-150 with specific options while shopping the Ford.com website. I visited another Ford dealership in the DFW tha I narrowed my search down to a 2015 F-150 with specific options while shopping the Ford.com website. I visited another Ford dealership in the DFW that is closer to my house to drive a truck similar but not exactly what I wanted to buy. I felt pressured by the salesman, then the sales manager, to buy their truck even though it did not have everything I was looking for which didn't make me comfortable. The sales person asked if there was anything preventing me from buying a truck today and I stated, "Yes, your service department reviews online and from friends of mine are poor." He looked at me and said he has heard that but he could make me a good deal. Wow! Everyone knows buying is just the first part of your relationship with a dealership and service is important but he just discounted the value of service. Since this purchase was for my first new truck ever (for the record I'm 50+ years old) I wasn't going to settle to help the dealership sell a truck. I reached out to Five Star Ford who put me in to contact with Rick Dike, sales manager. I explained my situation and he asked me specifically what I wanted and didn't want in my new truck, which is exactly what I expect from a sales person. Within a couple of hours (not days) he called me back on my cell with two trucks that met my needs. We discussed price and I said I would be there the next day to purchase the truck. I arrived, filled out the necessary paperwork and then met with Kenny Wilder, finance manager, who continued to make the process simple and easy. I had the fortune of meeting Tony Pack, Five Star owner, in the parking lot while looking over my new truck and he invited me to his office just to talk. He wanted to make sure my needs were being met and just talked with me about his philosophy of leading his team. Based on that short 10-minute discussion I am not surprised that Five Star leads in customer satisfaction. For the record, this is real evaluation and I am not part of Five Star Ford in anyway but since this is my second new car I have bought at Five Star this year I wanted to take the time to share my experience to help others since not all dealerships are created the same. More
Other Employees Tagged: Kenneth Wilder, Tony Pack
September 21, 2015
Great Dealership Everyone I have dealt with from purchasing a car, servicing for the car, checking out at service area, etc., have always treated me as a a valued cust Everyone I have dealt with from purchasing a car, servicing for the car, checking out at service area, etc., have always treated me as a a valued customer. The two people I mostly deal with are Rick Dike and Michael Fitch. Both of these men always show me respect. Both clearly communicate and make sure I understand what is happening. I truly appreciate the "extra mile" service both these gentlemen have shown me and continue to show me. More
Other Employees Tagged: Michael Fitch
September 17, 2015
Rick Dike I have bought my last 3 Ford F-250 from Rick Dike at Five Star Ford and will buy the next three from him as well. I call and tell Rick what i'm looki I have bought my last 3 Ford F-250 from Rick Dike at Five Star Ford and will buy the next three from him as well. I call and tell Rick what i'm looking for and he finds it and has the paper work waiting for me when i come in. I am in and out in a breeze. the entire staff's professionalism is outstanding and i am treated like i matter. More
Other Employees Tagged: MM Ross, Myron Martinez
September 10, 2015
Best car buying experience EVER!! This dealership comes highly recommended by the CarPro, Jerry for their good deals and exceptional customer treatment. Boy is he right! I was intere This dealership comes highly recommended by the CarPro, Jerry for their good deals and exceptional customer treatment. Boy is he right! I was interested in a specific F250 super duty truck in their inventory and made my first contact with the dealership thru the internet. I got a quick reply from Rich Dick with a couple of additional questions, then we talked on the phone, I made drive over to their location, and the deal was made quickly and painlessly. The thing that impressed me the most in dealing with ALL of the people at Five Star was that they EACH LISTENED to my needs, and addressed them - no attempts to upsell me in any way. That is exceptional in all my (many) years of car buying. And that was true of ALL of the people I dealt with at this dealership - Sales - Rich Dike and Lee Clanton, Finance - Anthony Snyder, and Jimmie Mathews who took great care to acquaint me with all of the 2015 F250 Super Duty Lariat's extensive features. They made this purchase a fantastic experience. More
Other Employees Tagged: CarPro Show , Jimmie Mathews, Anthony Snyder, Lee Clanton
September 01, 2015
Rick Dike is the man to see !!! I literally sent Rick about ten text messages , within minutes he found my perfect truck sight unseen - Fast , painless process - I'd buy a car everyd I literally sent Rick about ten text messages , within minutes he found my perfect truck sight unseen - Fast , painless process - I'd buy a car everyday if it was this easy! Freddy was exceptional in financing and the whole purchase took me less than two hours ! I will buy all my future cars from Rick and Five Star of NRH More
Other Employees Tagged: Freddie
August 29, 2015
Awesome Everyone there is awesome. Rick Dike always give me a great deal and it's a pleasure dealing with him. I called him and told him what I was looking fo Everyone there is awesome. Rick Dike always give me a great deal and it's a pleasure dealing with him. I called him and told him what I was looking for. The next day, I showed up, got a deal I could not refuse and drove out of the dealership with exactly what I wanted. It took about an hour. Tut and Lee were great also. More
Other Employees Tagged: Elbert (Tut) Edwards, Lee Clanton
August 27, 2015
Relax - Easy Vehicle Purchase Ahead We've bought several vehicles from Five Star thanks to Rick Dike and his superior experience and service. When it came time for us to buy our daughte We've bought several vehicles from Five Star thanks to Rick Dike and his superior experience and service. When it came time for us to buy our daughter's first vehicle, we turned to him and, are thoroughly satisfied. Even when Rick was off the clock, he responded to me post haste and communicated all details of the prospective transaction with Cameron (Marsh) who took great care of us and answered all of our questions. The Synch set up that Cameron completed with our daughter was done thoroughly and efficiently also. This was another EXCEPTIONAL experience! Thanks, guys! More
August 26, 2015
Outstanding experience in buying a new vehicle! My experience buying a new 2015 Ford Escape SE at 5-Star Ford in North Richland Hills could not have been better! The great incentives of 0% for 72 m My experience buying a new 2015 Ford Escape SE at 5-Star Ford in North Richland Hills could not have been better! The great incentives of 0% for 72 months and $1.000 cash back on 2015 cars and SUVs got my attention! In addition, another $500 military discount! Through the Car Pro website, I e-mailed 5 Star Ford NRH direct with a short note about my interests and my trade-in. Within about 10 minutes I received an e-mail back recommending the best way for me to proceed, along with some really great estimates of how a deal could work out with my trade-in! I went to 5 Star NRH the next day and in practically no time, I was in my new Escape for a test drive, got back, and with a big thumbs up I was in the Finance office wrapping things up! This was my 3rd new Ford purchase in a row from Sam Pack's 5 Star Ford in NRH! This is where I'll buy my 4th when the time comes!! Everyone involved was absolutely great! More
Other Employees Tagged: CarPro Show , Terry Rich, Kenneth Wilder
August 26, 2015
Great! Won't buy a car anywhere else but Five Star Ford Everyone at this dealership makes you feel like you are the most important person to them. There is no pressure. They just make it a wonderful car buy Everyone at this dealership makes you feel like you are the most important person to them. There is no pressure. They just make it a wonderful car buying experience. More
Other Employees Tagged: Lee Clanton , Jimmie Mathews, Terry Rich
August 24, 2015
Great buying experience I worked with Chad Ritter in Internet Sales and the process could not have been easier. He was very transparent in working through the numbers. I go I worked with Chad Ritter in Internet Sales and the process could not have been easier. He was very transparent in working through the numbers. I got the exact truck I wanted at what I feel is a very fair price. I would highly recommend the dealership and Chad. More
Other Employees Tagged: CarPro Show , Chad Ritter
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