Wendell Ruiz Jr.

As a first-time car buyer, I honestly didn’t know what to expect walking in, but Wendell made the whole experience smooth from start to finish. He took his time explaining everything in a way that actually m expect walking in, but Wendell made the whole experience smooth from start to finish. He took his time explaining everything in a way that actually made sense and never made me feel pressured or rushed. For me personally, that meant a lot because buying your first car can feel overwhelming. He listened to what I wanted, stayed patient with all my questions, and broke down the options so I could make a confident decision. No gimmicks, no confusion, just real transparency and solid guidance. You can tell he cares about making sure you leave understanding exactly what you’re getting and feeling good about it. Driving off in my first car felt like a big moment, and Wendell definitely played a major part in making it a great one. Even put a bow on my new ride! If you’re a first-time buyer and want someone who keeps it real and looks out for you, ask for Wendell. He’ll take care of you the right way. More

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Wendell did an excellent job of selling me the WRX and showing me all the safety features as well as comparing and contrasting different trims. He knew exactly what u was looking for and love the drive of showing me all the safety features as well as comparing and contrasting different trims. He knew exactly what u was looking for and love the drive of the WRX. More

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Great service! Appreciate the experience Wendell provided for me and my family! I Highly recommend! Appreciate the experience Wendell provided for me and my family! I Highly recommend! More

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My wife and I made an appointment for yesterday, February 10, 2026, to go to Sport Subaru in Orlando having never been there before. We arrived about 15 minutes early and Wendell was waiting at the front doo 10, 2026, to go to Sport Subaru in Orlando having never been there before. We arrived about 15 minutes early and Wendell was waiting at the front door and introduced himself. We could immediately see that he was not the "old school" high pressure car salesman. Wendell was polite, courteous, clearly intelligent and pleasant to speak with. We came to Sport Subaru because other than one Ford dealer this was the only dealership in Florida I could find that did not have an absurd "dealer fee" in the small print on their website. More about that later. On to Wendell. We had not planned on buying a car, merely to test drive the newer version of a car we had owned before, an Outback. Wendell quickly got to work bringing the car model and trim level we were looking for to outside the showroom and then very patiently and thoroughly took my wife and I through all the features of the vehicle. Then we went for the test drive with both my wife and I driving the car. Afterward Wendell gave us a tour of the dealership and explained where to go for maintenance service or any problems and emphasized that any questions we had after leaving to feel free to call Wendell directly. Short story is Wendell made everything very easy and actually our 5 hours or so there at the dealership was a pleasant experience, something I had not been accustomed to in my 70 years when buying a new car. Long story short we wound up buying the car. We had not brought a check book so we located a branch of our bank not far away and they cleaned and prepared the car (full tank of gas) while we went for the cashier's check. If we had been greeted by the high pressure sales type on arrival that would not have happened. So Sport Subaru can thank Wendell for making this a great experience. Now about the dealership: Sport Subaru advertises dealer discounts on new cars and no excessive "dealer fee", which for most dealers in Florida is not the case. I find those fees offensive because they are just dealer markup and increased profit. They are dishonest and I detest dishonesty. And then they stood by their advertising 100%. Their finance guy Jon, a very pleasant gentleman, has to take you through the extended warranty offers but again no pressure. Long story shortened we left the same day with the new Outback and our total cost (we were not doing a trade-in) was just under $65 over the manufacturer's window sticker MSRP. That included sales tax for our county, new license tag, and vehicle registration and title. To me you can't beat that. Even though the discounts and no extra fees apply only to new car purchases I don't believe you can do better. If you are interested in a new Subaru I recommend you drive as far as you have to and go to Sport Subaru in Orlando. Make an appointment and ask for Wendell and you are guaranteed a great experience. By the way the 2026 Outback is an excellent car, much better than the previous generation which was already really great. More

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Wendell was amazing and very helpful with every step of the purchase. He made it super easy even from 200 miles away. the purchase. He made it super easy even from 200 miles away. More

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Wendell was knowledgeable and wanted to be sure I made the best decision for me the best decision for me More

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Wendell was extremely exceptional, i never thought i would like Subaru until i met him! would like Subaru until i met him! More

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Wendell was warm, inviting, and thoroughly versed in the cars he was selling. There was never any pressure to buy, and he made it very easy to purchase a car cars he was selling. There was never any pressure to buy, and he made it very easy to purchase a car More

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Sport Subaru is a great organization and Wendell is a fantastic Subaru representative. He was very knowledgeable during the procurement process and the dealership is well managed. Definitely would recomm fantastic Subaru representative. He was very knowledgeable during the procurement process and the dealership is well managed. Definitely would recommend the experience to anyone looking for a new car! More

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I had a great experience purchasing my car from this dealership. Wendell Ruiz was professional, knowledgeable, and very helpful throughout the entire process. Everything was clearly explained, and the t dealership. Wendell Ruiz was professional, knowledgeable, and very helpful throughout the entire process. Everything was clearly explained, and the transaction went smoothly from start to finish. I truly appreciate the excellent customer service and would highly recommend this dealership to anyone seeking a stress-free car-buying experience. More

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