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Sunrise Ford
Fort Pierce, FL
536 Reviews
Welcome To The Sunrise Ford
Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees!
The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida!
When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes.
After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.”
Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 8:00 PM
Tuesday 8:00 AM - 8:00 PM
Wednesday 8:00 AM - 8:00 PM
Thursday 8:00 AM - 8:00 PM
Friday 8:00 AM - 8:00 PM
Saturday 9:00 AM - 7:00 PM
Sunday 11:00 AM - 5:00 AM
Service
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:30 AM - 6:00 PM
Tuesday 7:30 AM - 6:00 PM
Wednesday 7:30 AM - 6:00 PM
Thursday 7:30 AM - 6:00 PM
Friday 7:30 AM - 6:00 PM
Saturday 7:30 AM - 3:00 AM
Sunday Closed
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Showing 536 reviews
May 07, 2024
Serviceman are always prompt and attentive. Always in and out in estimated time given. Also needed a charger for iPhone which Joe was able to track down! Always in and out in estimated time given. Also needed a charger for iPhone which Joe was able to track down! More
by Blackgolddc
Verified Customer
Helpful May 06, 2024
Did nothing to help me even knowing the Ford Focus has had transmission issues since the day they rolled off the line. had transmission issues since the day they rolled off the line. More
by DJBENITEZ48
Employees Worked With
May 06, 2024
All contact with several at dealership very helpful from Sara who was the person I had first contact with and to EJ who took time to find important information for our needs to the cashier who advise we did Sara who was the person I had first contact with and to EJ who took time to find important information for our needs to the cashier who advise we did have points on my ford that helped pay for service on car.I highly recommend it.. More
by RYKI49
Employees Worked With
SARA,EJ JOHNSON
May 05, 2024
Professional, caring, accurate, honest, and let find and take care of the issue in a timely fashion level of professionalism. take care of the issue in a timely fashion level of professionalism. More
by Lisha10738
Employees Worked With
May 04, 2024
Exelente muy buen servicio muy amable atento y confiable y me gustó que lavaran mi auto sin costo y me gustó que lavaran mi auto sin costo More
by valdezfelipe70
Employees Worked With
May 04, 2024
Great experience! John was terrific & great communication. Diagnostic team worked to find the problem. I appreciate the excellent care & concern. John was terrific & great communication. Diagnostic team worked to find the problem. I appreciate the excellent care & concern. More
by Rob-Bonnie
Employees Worked With
John Wilson.
May 04, 2024
Great customer service and very friendly. No pressure sales staff and worked hard to get the payment we wanted. No pressure sales staff and worked hard to get the payment we wanted. More
by MYSADIEGIRL65
Employees Worked With
May 04, 2024
They need to know when to elevate a problem they cannot recreate or fix. Bbb recreate or fix. Bbb More
by GEORGE9073
