Humberto "Beto" Rodriguez
Humberto "Beto" Rodriguez at Royal Kia

Humberto "Beto" Rodriguez

General Sales Manager

Royal Kia

4333 East Speedway Boulevard
Tucson, AZ 85712

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4.8
302 Reviews

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4.8

302 Reviews

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302 Reviews of Humberto "Beto" Rodriguez

March 05, 2026

Dealership Rating
Employee Rating

Beto stepped in to resolve my issue regarding my cars extended warranty that I needed resolved immediately More

by Patty
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

February 21, 2026

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I have been a Royal Kia customer since 2012, and today’s experience reminded me why I will never go anywhere else. My family has a deep history here; I’ve sent my children to Royal for their vehicles, and m More

by Madcrespo
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Feb 22, 2026

Royal Kia responded

Thank you so much for your heartfelt review! We are thrilled to hear about your exceptional experience at Royal Kia. It's wonderful to know that you and your family have been a part of our Royal Kia family since 2012, and we appreciate your continued loyalty. We will definitely pass along your kind words to Luis, Leila, Jesus, Arianna, and Kevin—each of them plays a vital role in ensuring our customers receive top-notch service. It’s fantastic to hear that you are enjoying your new 2024 Sportage EX! Thank you again for choosing Royal Kia, and we look forward to seeing you and your family for any future needs. Enjoy your new car! Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

January 14, 2026

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I have been searching for a vehicle for a while now. Went to another dealership and was not happy at all with the customer service and the lack of follow through. The salesman even lost my phone number. More

by NORMABMARQUEZ
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jesus Camargo

Jan 15, 2026

Royal Kia responded

Thank you so much for your great review, Norma! We're pleased to hear that your experience at Royal Kia exceeded your expectations, especially after your previous dealership experience. It's wonderful to know that Jesus and Humberto provided you with the polite and knowledgeable service we strive for. We truly appreciate your kind words and your willingness to refer your friends and family to us. Enjoy your new vehicle, and we look forward to seeing you again! Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

October 07, 2025

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Jesus was very thorough with explaining the features and took time to answer all questions, More

by DOLPHNGRL875
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Recommend Dealer
Yes

Other Employees Tagged: Jesus Camargo

Oct 08, 2025

Royal Kia responded

Thank you for your wonderful review! We're thrilled to hear that Jesus provided you with thorough explanations and took the time to answer all your questions. At Royal Kia, we strive to ensure our customers have a great experience. We look forward to seeing you again soon! Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

September 16, 2025

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Luis and Lu went above and beyond to make this experience a stellar one. Luis has top-notch communication and customer service skills. I, myself, have visited car lots before with high-pressure sales staff t More

by blueeyesjr88fan
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Luis "Lu" Fragozo , Luis Torres-Duran

Sep 16, 2025

Royal Kia responded

Thank you so much for your review! We are happy to hear that Luis and Lu made your experience at Royal Kia exceptional. Providing top-notch service while treating our customers like family is at the heart of what we do. We appreciate your trust in us, and we look forward to serving you again soon. Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

September 15, 2025

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Love, love love my new Sorento Hybrid Prestige. The safety features are amazing! And I got the desired vehicle at a fair price. The dealership even brought the vehicle to my home for a test driv More

by sandyhill749
Recommend Dealer
Yes

Other Employees Tagged: Raymond Lowe

Sep 16, 2025

Royal Kia responded

Thank you for your wonderful review, Sandy! We're thrilled to hear that you love your new Kia Sorento Hybrid Prestige and appreciate the amazing safety features. It's great to know that our home delivery service and online documentation provided you with a seamless experience. At Royal Kia, we strive to ensure our customers have the best possible service. We hope to see you again soon and enjoy your vehicle to the fullest! Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

September 04, 2025

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Great efficient service - the team was helpful in getting me through the process quickly after agreeing on a price More

by loo467
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jesus Camargo, Ethan Blake

Sep 05, 2025

Royal Kia responded

Thank you for your wonderful review! We're thrilled to hear that you experienced great and efficient service at Royal Kia. Our team is always here to help you through the process smoothly. We appreciate your feedback and look forward to serving you again in the future! Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

August 25, 2025

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Jesus Camargo and Derek Hayes were exceptional sales representatives. Made our purchase go were smoothly. More

by Correajavier1
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jesus Camargo, Derek Hayes

Aug 26, 2025

Royal Kia responded

Thank you for you feedback, Javier! We're glad you had an exceptional experience with Jesus and Derek at Royal Kia. We always strive to ensure our customers have a smooth and enjoyable purchasing process. We hope to see you again soon. Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

August 23, 2025

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Absolutely FANTASTIC. I’ve never had someone sit down and explain the break down of my inspection with me. I know nothing about cars but he explained what numbers meant an More

by Lex
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes

Other Employees Tagged: Garrett Andreatta , Matthew Watson

Aug 24, 2025

Royal Kia responded

Thank you for your feedback, Lex! We're glad you had such a positive experience with your oil change at Royal Kia. Our team is dedicated to ensuring that every customer understands their vehicle and feels comfortable. It's great to know that we met your expectations. We look forward to seeing you again for your maintenance needs. Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

July 29, 2025

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Employee Rating

My family has purchased over 10 vehicles from Royal Kia. We have had multiple sales consultants and have always been incredibly happy. Jesus has been the best! Thank you Royal Kia and thank you Jesus!!! More

by Lvaccaro11
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Jul 29, 2025

Royal Kia responded

Thank you for your wonderful review! We truly appreciate your loyalty to Royal Kia and it's fantastic to hear that you've had such a positive experience with our team, especially with Jesus. We look forward to helping you and your family with your future vehicle needs! Thank you once again for choosing us! Sincerely, The Royal Customer Experience Team CustomerExperience@RoyalTucson.com

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