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Ide Honda
Rochester, NY
1,598 Reviews
Ide Honda is a family owned and operated Honda Dealership in Penfield, NY. It all started in 1970, when Dick Ide opened his first dealership in Fairport, NY. In 1973 he added the Honda franchise. A few years later, in 1977, he moved both dealerships to Panorama Trail.
In 1984, Dick's oldest son, Mitch Ide, opened Mitch Ide's Ideal Chevy-Olds-Geo in Geneseo, NY. Along with his wife, Anne, they ran the dealership until selling it in 2000.
In 2007 Mitch took on responsibility for the Honda dealership from his father and has been involved in daily operations. When we say family owned and operated, we mean it. Mitch is the owner, Anne is the CFO, their son, Rich is the VP.
We know that buying a car is a big decision. And we want to make it as easy as possible for you. The Ide Family has a simple business philosophy, "Be Fair, And Be Honest." So come visit us in Penfield, you're going to get a great deal and have a great experience. We'd love to earn your business!
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 5:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 5:00 PM
Tuesday 7:00 AM - 5:00 PM
Wednesday 7:00 AM - 5:00 PM
Thursday 7:00 AM - 5:00 PM
Friday 7:00 AM - 5:00 PM
Saturday 8:00 AM - 4:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 5:00 PM
Tuesday 7:00 AM - 5:00 PM
Wednesday 7:00 AM - 5:00 PM
Thursday 7:00 AM - 5:00 PM
Friday 7:00 AM - 5:00 PM
Saturday 8:00 AM - 4:00 PM
Sunday Closed
Top Reviewed Employees
Latest Reviews
December 17, 2025
Worked with Jennifer Flammia at Ide Honda and was very
pleased with her directness and no games. She is a person of her word, and I sincerely appreciated working with her. Very professional and knowledg
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by mmastrodonato
December 13, 2025
Great experience with our latest Honda Pilot lease.
Jennifer was great! Super helpful and provided all the information I needed and helped us find the right trim.
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by Honda Pilot Lease
Employees Worked With
December 08, 2025
Very rude , loud, condescending, doesn’t listen ,
degrades staff in front of customer making both customer and staff uncomfortable. Driving customers away from IDE . Shall report him to owner Mitch I
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by Prof
Dealership Inventory (348 Vehicles)
Photos & Amenities
- After Hours Drop-Off
- Cable TV
- Children's Play Room
- Customer Lounge Area
- Express Service
- Free Coffee
- Free Drinks
- Free Loaner Cars
- Free WiFi
- Authorized Parts Store
- Instant Financing
- Home Delivery
- No Contact Transactions
- Television
- Vending Machines
- Virtual Appointments
- Vehicle Sanitization
- Authorized Accessories Store
- Drive-In Service
- Shuttle Service
