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Ide Honda

Rochester, NY

4.8
1,597 Reviews
Ide Honda is a family owned and operated Honda Dealership in Penfield, NY. It all started in 1970, when Dick Ide opened his first dealership in Fairport, NY. In 1973 he added the Honda franchise. A few years later, in 1977, he moved both dealerships to Panorama Trail. In 1984, Dick's oldest son, Mitch Ide, opened Mitch Ide's Ideal Chevy-Olds-Geo in Geneseo, NY. Along with his wife, Anne, they ran the dealership until selling it in 2000. In 2007 Mitch took on responsibility for the Honda dealership from his father and has been involved in daily operations. When we say family owned and operated, we mean it. Mitch is the owner, Anne is the CFO, their son, Rich is the VP. We know that buying a car is a big decision. And we want to make it as easy as possible for you. The Ide Family has a simple business philosophy, "Be Fair, And Be Honest." So come visit us in Penfield, you're going to get a great deal and have a great experience. We'd love to earn your business!
Contact Dealership

875 Panorama Trail S.

Rochester, NY

14625

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Top Reviewed Employees

Jennifer Flammia at Ide Honda

Jennifer Flammia

Sales and Leasing Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Blake Gross at Ide Honda

Blake Gross

Sales & Leasing Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Emerson Benner at Ide Honda

Emerson Benner

Sales & Leasing Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Joe Latus at Ide Honda

Joe Latus

Sales & Leasing Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.

Latest Reviews

December 13, 2025

Great experience with our latest Honda Pilot lease. Jennifer was great! Super helpful and provided all the information I needed and helped us find the right trim. More
by Honda Pilot Lease

Employees Worked With

Jennifer Flammia
5.0
This rating includes all reviews, with more weight given to recent reviews.

December 08, 2025

Very rude , loud, condescending, doesn’t listen , degrades staff in front of customer making both customer and staff uncomfortable. Driving customers away from IDE . Shall report him to owner Mitch I More
by Prof

Employees Worked With

Mark Frey
1.0
This rating includes all reviews, with more weight given to recent reviews.
Yousef Abusbeih
2.0
This rating includes all reviews, with more weight given to recent reviews.

December 02, 2025

Our sales associate Joe :Latus was a pleasure to work with. He was very professional well informed and simplified our transaction. I highly recommend this dealership. They treat you like a person and not More
by fragola

Employees Worked With

Joe Latus
5.0
This rating includes all reviews, with more weight given to recent reviews.

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Photos & Amenities

  • After Hours Drop-Off
  • Cable TV
  • Children's Play Room
  • Customer Lounge Area
  • Express Service
  • Free Coffee
  • Free Drinks
  • Free Loaner Cars
  • Free WiFi
  • Authorized Parts Store
  • Instant Financing
  • Home Delivery
  • No Contact Transactions
  • Television
  • Vending Machines
  • Virtual Appointments
  • Vehicle Sanitization
  • Authorized Accessories Store
  • Drive-In Service
  • Shuttle Service