Zack Roberts
Zack Roberts at Heritage Ford

Zack Roberts

General Sales Manager

Heritage Ford

1600 Shelburne Rd.
South Burlington, VT 05403

Contact Me
4.8
93 Reviews

I grew up in Rutland County, I have always had a passion for vehicles and enjoy talking to people so naturally I ended up in the car business. Growing up in a small town taught me how important it is to take care of people because your word and reputation mean everything. When I am not at work you can catch me outdoors no matter what the season whether its fishing, hiking, or even snowmobiling. Love being a Vermonter.

Dealership Experience

6 yrs, 10 mos

Industry Experience

10 yrs, 7 mos

Languages Spoken

English English

4.8

93 Reviews

Write a Review

93 Reviews of Zack Roberts

January 26, 2026

Dealership Rating
Employee Rating

Bill Labonte was extremely helpful with our purchase of the 2017 Ford Taurus Limited. We spotted the car at Heritage as we were travelling down Shelburne Road on a Saturday afternoon, and stopped to look i More

by leechcharles635
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Bill LaBonte

Jan 27, 2026

Heritage Ford responded

Charles, Thank you for taking the time to share your feedback, and congratulations on your new Taurus! We are so glad to hear that you spotted it on our lot, and enjoyed working with Bill and our team to help take it home. We look forward to seeing you in the service department when it's time for your next scheduled maintenance visit, Until then, safe travels and enjoy your new Taurus!

January 22, 2026

Dealership Rating
Employee Rating

We were very pleased with Jake on helping us find a vehicle that fit our interest. Jake was very professional and easy to talk to the whole time we were looking at vehicles. I would absolutely refer More

by rlvance66
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jake Dwinell

Jan 27, 2026

Heritage Ford responded

Randy, Thank you for taking the time to share your feedback - We are pleased to hear that you enjoyed working with Jake and our team, and that they were able to help find the perfect new Ford to fit your needs! We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Explorer!

January 17, 2026

Dealership Rating
Employee Rating

I had a really great experience with Noah and the team at Heritage! Noah was very responsive, worked with me over email until I was ready to come in and handled our transaction professionally and honestly- h More

by Mattboulanger
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Jan 27, 2026

Heritage Ford responded

Matthew, Thank you for taking the time to share your feedback - We are pleased to hear that you enjoyed working with Noah and our team to shop for your new Maverick, and that everything went smoothly for you throughout the process! We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Maverick!

January 16, 2026

Dealership Rating
Employee Rating

This was my first ever car lease. I’ve only ever had used, beat cars as I’m only 21. Jake helped turn a really nerve wracking process into a really positive and comfortable one! He he More

by nicolascornell809
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Jake Dwinell, Miles Franey

Jan 27, 2026

Heritage Ford responded

Nicolas, Thank you for taking the time to share your feedback, and congratulations on your first new vehicle! We are glad to hear that you enjoyed working with Jake, and that he was able to help make your first leasing experience a smooth and enjoyable one. We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Escape!

January 15, 2026

Dealership Rating
Employee Rating

We had an amazing experience with Noah, Zach and Heritage Ford! Noah was very friendly, easy to deal with and incredibly knowledgeable about the Ford product. Thank you! More

by Bwellsfour
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Noah Adams

Jan 16, 2026

Heritage Ford responded

Thank you for taking the time to share your feedback - We are pleased to hear that you enjoyed working with Noah and our team to shop for your new Ford and that everything went smoothly for you! We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels!

November 07, 2025

Dealership Rating
Employee Rating

Awesome team at Heritage to work with. They make the impossible happen. I am so happy with them and my new car. I will always visit them first when looking for a new car. More

by Susan Colburn
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Bill LaBonte, Jake Dwinell , Theresa Moss

Nov 10, 2025

Heritage Ford responded

Susan, Thank you for taking the time to share your feedback, and for making Heritage Ford your dealership of choice! We are pleased to hear that you enjoyed working with Jake and our team to shop for your new Explorer, and that everything went smoothly for you. We look forward to seeing you in the service department when it's time for your next scheduled maintenance visit, Until then, safe travels!

November 05, 2025

Dealership Rating
Employee Rating

I had another dealership approach me about trading vehicles. I wasn't completely happy with them so I went back to Heritage and they were able to make a great deal happen. The best people to work wi More

by Susan Colburn
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Bill LaBonte, Jake Dwinell , Theresa Moss

Nov 06, 2025

Heritage Ford responded

Susan, Thank you for taking the time to share your feedback - We are pleased to hear that you enjoyed working with Jake and our team to shop for your new Explorer, and that everything went so smoothly for you! We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Explorer!

November 02, 2025

Dealership Rating
Employee Rating

The people I worked with were fantastic I couldn’t have asked for nicer more helpful people I would absolutely recommend Heritage to everyone I know More

by lindamontgomery150
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Olin Brown , Theresa Moss

Nov 03, 2025

Heritage Ford responded

Linda, Thank you for taking the time to share your feedback - We are so glad to hear that you enjoyed working with Olin and our team to shop for and bring home your new Bronco Sport, and that everything went smoothly for you throughout the process! We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels!

November 01, 2025

Dealership Rating
Employee Rating

Very professional and welcoming. I had a very positive experience, every employee was super helpful very considerate. More

by Logan
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Olin Brown , Theresa Moss

Nov 03, 2025

Heritage Ford responded

Logan, Thank you for taking the time to share your feedback - We are pleased to hear that you enjoyed working with Olin and our team to shop for your new Ford, and that everything went smoothly for you! We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels!

October 14, 2025

Dealership Rating
Employee Rating

Bill LaBonte was fantastic at letting me focus on the one pre-owned car I was interested in. My daughter and I took it out for maybe an hour. He was fabulously knowledgeable about every question I had. It More

by Logan
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Bill LaBonte , Theresa Moss

Oct 15, 2025

Heritage Ford responded

Logan, Thank you for taking the time to share your feedback - We are so glad to hear that you enjoyed working with Bill, and that he was able to help make sure your new Ford was the perfect fit for you! We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels!

1
...

Dealership Inventory (116 Vehicles)

new 2026 Ford Transit-250 car, priced at $55,860
2026 Ford Transit-250
new
AGATE BLACK METALLIC exterior
Unknown
All-wheel Drive
new 2025 Ford F-150 car, priced at $94,560
2025 Ford F-150
new
ANTIMATTER BLUE METALLIC exterior
Automatic
Four-wheel Drive
new 2025 Ford Ranger car, priced at $36,951
2025 Ford Ranger
new
MARSH GRAY exterior
Automatic
Four-wheel Drive
new 2025 Ford Escape car, priced at $27,788
2025 Ford Escape
new
RAPID RED MET TINTED CC exterior
Automatic
All-wheel Drive
new 2025 Ford Maverick car, priced at $35,812
2025 Ford Maverick
new
AZURE GRAY METALLIC TC exterior
Automatic
All-wheel Drive
used 2022 Ford F-250 car, priced at $40,000
2022 Ford F-250
used
RAPID RED exterior
Automatic
Four-wheel Drive