BMW of Shrewsbury
Shrewsbury, MA
Hours
Sales/Showroom
Monday 9:00 AM - 7:00 PM
Tuesday 9:00 AM - 7:00 PM
Wednesday 9:00 AM - 7:00 PM
Thursday 9:00 AM - 7:00 PM
Friday 9:00 AM - 6:00 PM
Saturday 9:00 AM - 5:00 PM
Sunday Closed
Service
Monday 7:00 AM - 5:00 PM
Tuesday 7:00 AM - 5:00 PM
Wednesday 7:00 AM - 5:00 PM
Thursday 7:00 AM - 5:00 PM
Friday 7:00 AM - 5:00 PM
Saturday 7:30 AM - 4:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 5:30 PM
Tuesday 7:00 AM - 5:30 PM
Wednesday 7:00 AM - 5:30 PM
Thursday 7:00 AM - 5:00 PM
Friday 7:00 AM - 5:30 PM
Saturday 7:30 AM - 4:00 PM
Sunday Closed
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I had an excellent experience working with, Ryan Marcello! He quickly found a vehicle that closely matched my desired configuration and made the entire process smooth and stress-free. Ryan was profe Marcello! He quickly found a vehicle that closely matched my desired configuration and made the entire process smooth and stress-free. Ryan was professional, responsive, and easy to work with — I highly recommend him to anyone looking for a great car-buying experience! More
Yvonne has gone above and beyond in helping me out with the purchase of my new purchase of BNW 540ix. I am here from Florida for a short visit and Yvonne has made this experience so very smooth. Thank you the purchase of my new purchase of BNW 540ix. I am here from Florida for a short visit and Yvonne has made this experience so very smooth. Thank you Yvonne :) Bill from Ocala, Florida More
I recently experienced a frightening highway safety incident involving my brand-new BMW, which had approximately 6,400 miles at the time. On April 23, 2026, at approximately 8:52 a.m., while driving incident involving my brand-new BMW, which had approximately 6,400 miles at the time. On April 23, 2026, at approximately 8:52 a.m., while driving on I-90 into Boston during rush-hour traffic, my vehicle suddenly displayed a drivetrain malfunction warning and lost power. The vehicle became undriveable and came to a stop in an active travel lane. Because I was unable to move it to a safe location, Massachusetts State Police responded and arranged for it to be towed to BMW of Shrewsbury. The vehicle remained at the dealership for more than two weeks. I was later informed that the failure involved the Integrated Supply Module (ISM), a critical component that caused the vehicle to shut down while operating on the highway. Given the seriousness of this incident, I expected exceptional communication, attention to detail, and a thorough quality-control process. Unfortunately, that was not my experience. When I arrived to pick up the vehicle, it was returned extremely dirty, both inside and out. While my service advisor apologized and offered a future cleaning coupon, the condition of the vehicle reflected a lack of care following a significant safety-related repair. He also repeatedly referenced his decades of BMW experience and asked that I provide a positive survey response despite my clearly expressed concerns regarding both the dealership’s handling of the situation and BMW North America’s response. More concerning, after leaving the dealership, something did not feel right while driving. I stopped with my friend who was following behind me to inspect the vehicle and discovered significant damage to both the wheel and tire, including visible gouging on the tire sidewall and extensive scraping on the wheel. The damage was obvious enough that it should have been identified before the vehicle was returned to a customer. The original incident was already a serious safety hazard. Discovering additional wheel and tire damage immediately after pickup only heightened my concerns regarding the thoroughness of the inspection and quality-control process. Following the highway shutdown, I contacted BMW North America and requested a complete diagnostic report, root cause analysis, and consideration of a vehicle repurchase/ replacement I never received a written response. Approximately 10 days later, I received a phone call informing me that my request had been denied. When I asked for the basis of that decision, I was not provided with a meaningful explanation. I also requested a written explanation and was informed that Customer Relations would communicate only by telephone and would not provide written documentation regarding the denial. Given that this matter involves a vehicle that unexpectedly lost power and became disabled in an active highway lane, I find BMW North America’s unwillingness to provide written findings, a written explanation, or a complete root-cause analysis inconsistent with the seriousness of the safety concerns involved. To date, BMW North America has denied my repurchase request without providing a written explanation. When I specifically requested that the decision and supporting rationale be provided in writing, I was informed that Customer Relations communicates such decisions only by telephone and would not provide any written documentation. I should contact the dealership for repair . I would like to acknowledge and thank Nelson, the Sales Manager, who helped arrange for the wheel and tire issues to be addressed, and ensured the vehicle was properly cleaned. I appreciate his professionalism and willingness to assist. More
Very polite, knowledgeable, and expedient. Also feel service work is honest and explained well .Thumbs up to Peter who handles my account . Also feel service work is honest and explained well .Thumbs up to Peter who handles my account . More
BMW of Shrewsbury is efficient, customer focused and reliable. They are honest in the service department and do not try to upsell on repairs. reliable. They are honest in the service department and do not try to upsell on repairs. More
Yvonne goes out of her way to assist you and even drove a vehicle to my home to verify that it would indeed fit in my garage. vehicle to my home to verify that it would indeed fit in my garage. More
Peter, our service advisor is helpful and has supported us since working w BMW Shrewsbury. He is responsive and knowledgeable. us since working w BMW Shrewsbury. He is responsive and knowledgeable. More
The salesman Ryan was great experience in knowledge of the x3 very personal made you feel like you were his family not just a customer also the financial person Paul was just as exceptional no pressure to the x3 very personal made you feel like you were his family not just a customer also the financial person Paul was just as exceptional no pressure to by anything like most dealers .my wife and I would definitely recommend your dealership to friends and family It was an exceptional experience More
Best car buying experience ever. This was my first time buying a car by myself at 65 I have to say I was a little nervous but Nelson made it so easy and stress free. Great dealership This was my first time buying a car by myself at 65 I have to say I was a little nervous but Nelson made it so easy and stress free. Great dealership ever! More
This is my second time working with Mohammad and both times the service was incredible. I have never felt pressured to buy anything I have been offered options and in the end I have left with a smile on times the service was incredible. I have never felt pressured to buy anything I have been offered options and in the end I have left with a smile on my face and confidence that I have made the right decision. More





