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Heiser Ford Lincoln

Glendale, WI

4.3
1,960 Reviews
Thank you for your interest in Heiser! It's our goal to provide the information you need to make an informed car buying decision. After 100 years in business, we're committed to bringing a better automotive purchase and service experience to our customers. That's why so many make a visit to Heiser their first step in the process! They trust where to find the best value for the money. So, whether you're searching for new, certified pre-owned or used, our top-notch customer service and "Today's Your Day" attitude is available and waiting for you. That's The Heiser Difference!
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1700 W Silver Spring Dr

Glendale, WI

53209

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Showing 1,960 reviews

August 24, 2026

It was great What more do you want me to say? ?? ?? ?? ?? More

by Nelsonck.cn
Recommend Dealer
Yes
Employees Worked With
Bryce Harlow
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Bryce Harlow
Aug 24, 2026 -

Heiser Ford Lincoln responded

Our service team enjoyed caring for your Ford F-150. Your positive feedback and five-star rating mean a lot to us. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 24, 2026

Always a great experience I have never been disappointed with Heiser from the car sales to fiance to auto shop More

by Sabrina
Recommend Dealer
Yes
Employees Worked With
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Philip Stam
Aug 24, 2026 -

Heiser Ford Lincoln responded

Our team is proud to have guided you through your Lincoln Navigator purchase, financing, and service. Knowing every visit has met your expectations means a great deal to us. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 21, 2026

Service department is great, service writers are great, it’s an overall great experience. For service they get it right More

by Bruce.repp
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Ellianna Haliga
5.0
This rating includes all reviews, with more weight given to recent reviews.
Bryce Harlow
5.0
This rating includes all reviews, with more weight given to recent reviews.
Aug 21, 2026 -

Heiser Ford Lincoln responded

Thank you for the five-star rating and kind words. Knowing our service department and writers delivered excellent care for your Lincoln MKZ is rewarding. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 21, 2026

Excellent preparation and follow through. High quality work and exceptional results. Excellent preparation and follow through. High quality work and exceptional results. The team at Heiser to More

by gwgo
Recommend Dealer
Yes
Employees Worked With
Bryce Harlow
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Bryce Harlow
Aug 21, 2026 -

Heiser Ford Lincoln responded

Your praise for our careful preparation and follow-through reflects the dedication our service department brings to every repair. Our team is pleased we could tackle your unique repair request for your Rivian R1S and deliver the quality results you expected. Knowing you found the work correct and on time means a lot to us. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 21, 2026

Quick response, customer oriented, o e of the best car experiences i have ever received. Love my car. More

by kbraman86
Recommend Dealer
Yes
Employees Worked With
Charlie and two others
Aug 21, 2026 -

Heiser Ford Lincoln responded

We’re glad our team could deliver a quick, customer-focused service on your Lincoln Aviator. Hearing that this was one of your best experiences and that you love your car means a lot to us. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 20, 2026

You have a well-working service team. They know my name, they do meticulous work, repairs are infrequent, but the few I've had were handled perfectly by Phil and Company. That wasn't the More

by MADHEN
Recommend Dealer
Yes
Employees Worked With
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Philip Stam
Aug 20, 2026 -

MADHEN responded

I already wrote a review.

Aug 23, 2026 -

Heiser Ford Lincoln responded

Thank you for choosing Heiser Ford Lincoln. Your feedback and rating mean a lot to us. We're glad we were able to help, and we hope to see you again! Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 14, 2026

I've had nothing but positive experiences with the dealership. They've treated me amazing since the beginning More

by sedalewash
Recommend Dealer
Yes
Employees Worked With
Bryce Harlow
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Bryce Harlow
Aug 14, 2026 -

Heiser Ford Lincoln responded

Knowing that our service on your Lincoln MKX has impressed you since the beginning means a lot to our team. We’re grateful for your five-star rating and look forward to providing that same level of care on every visit. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

August 14, 2026

Excellent, respectful, kind, helpful. Always helped me and solved problems I had with my vehicle. More

by NEUKAT1
Recommend Dealer
Yes
Employees Worked With
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Philip Stam
August 13, 2026

I received AAA service and attention From Ellianna. She went above and beyond any customer service I have ever recieved. More

by jsully1954
Recommend Dealer
Yes
Employees Worked With
Ellianna Heliga
August 03, 2026

Very accommodating Punctual, courteous, knowledgeable, unpretentious. My car was washed in and out very professional looked like it was waxed. More

by HALLIDAYS1729
Recommend Dealer
Yes
Employees Worked With
Philip Stam
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Philip Stam
Aug 03, 2026 -

Heiser Ford Lincoln responded

Knowing our accommodating, prompt, expert, and friendly approach resonated with you means a lot to our service department. We’re pleased we could give your Lincoln MKC a thorough wash that left it looking as if it had been waxed. Today’s your Day Chad Formico General Manager (414) 228-5700 Chad.formico@heiser.com

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